Why does AliExpress have no SEO traffic for a month? 5 reasons for analysis

Some friends think AliExpressE-commerceThe platform has a lot of traffic, so they settled in AliExpress, but after a month of operation, there is still noSEOTraffic, wondering why this is happening.

After all, a store is bound to close without traffic.

We're here to tell you all about that.

The shop doesn't have a good name

When the store opens, is there a good store name?A simple and easy-to-remember store name will make it easier for your buyers to remember you.

ProductsPositioning

Because our buyers are overseas buyers, we need to learn more on the platform to see which countries our products are mainly sold in.Such as wigs: mainly sold in the United States.

Then we need to understand what the American market for wigs is, what kind of wig hairstyles they like, and what seasons the purchase of wigs is high.

Whether these peak sales seasons are related to American festivals or not after these major elements are clarified.There are also some secondary elements: American working hours, how American business etiquette is, etc. foreign trade knowledge.

Product Image

Online products are different from physical stores. High-quality product pictures and real product descriptions can attract potential buyers and even decide whether they want to buy or not.Therefore, new sellers need to learn more about product image optimization skills and how to take the best angle for product shots.It's even better if you have an artist or you have an art foundation.

Product description: Focus on the characteristics of the product, the use value of the product, the advantages of the product, the product specifications, the colors, and the suitable crowd.

See if the environment is bad

Merchants can log in to the background, open "Business Advisor", click "Market Market", select the first-level category where the store operates, and check 30 days. If the general environment is showing a downward trend, then this is also the reason for the lack of traffic .

Product quality and product price

As new and old sellers, they should operate with integrity and grasp the quality of products.No matter how good the store operation is, it will eventually return to product quality.Good product quality and reasonable product prices can help you have repeat customers, and repeat customers can help you make word-of-mouth publicity virtually.

Regarding the price of products, I suggest new sellers and friends not to think that foreigners are very rich. The reason why foreigners choose online shopping is the same as that of Chinese netizens. One is high quality and low price, and the other is fast and convenient.Therefore, when pricing products, we ensure that the profit is not less than 20%, and we should look at the prices of other sellers on the platform and go to overseas shopping websites to see how the products are priced. Don't let it be too low or too high. The price, to your own store loss conversion rate.

In the process of operating AliExpress, if a merchant finds that there is no traffic, it may be caused by the above reasons, and of course other reasons are not excluded. Therefore, as a merchant, we must do a good job in all aspects, optimize and promote the store in time, so as not to No traffic!