What is the AliExpress title combination formula?Precautions for writing product titles on AliExpress

The usual titles are generally based on their own ideas. In fact, the title affects AliExpress very much.SEOSearch ranking, many people still don’t know about the title, and want to know about the combination formula, so what is the AliExpress title combination formula?

What is the AliExpress title combination formula?

Usually what we call the AliExpress title combination formula is that when publishing information, the title can write up to 30 Chinese characters (60 English characters). It is recommended to include the product name and corresponding keywords in the title.E-commerceProduct information titles on the platform are of course important to buyers.The title is the core concentration of the information content. The title that is clearly stated and contains key information can make it easier for users to grasp the specific situation of the product, thereby attracting more interest from buyers.

What is the AliExpress title combination formula?What to watch out for?

1-2 product attributes + 1-2 product selling points + 1 product name, attributes: size, appearance, material, etc.; selling point: factory direct sales, mixed batches from 200 yuan, etc.; name: brand plus product; note points : The title is rich, but it cannot be stacked; the product word is best placed at the back, which is convenient for the system and easy for the inspection and identification.

What should I pay attention to when writing product titles on AliExpress?

1. Use keywords to combine titles, which can include product name, model, function, feature, performance, etc.; try to use up all 140 characters; use spaces between keywords, and try to avoid using punctuation marks.

2. Short description: Use unobstructed language to supplement the description of the product, and avoid repeating the title and stacking keywords; Long description: Long description: The product information that cannot be covered in the product name and specifications will be further shown to buyers in detail; The features, functions, services, packaging and transportation information of the products that are more concerned are displayed, so that buyers can understand as much product-related information as possible at a glance.

3. In addition, you can show the professionalism of the seller through some personalized descriptions, such as making templates, in-site links of related products, showing more related products to buyers, conducting self-promotion, and arousing the interest of buyers, etc.Fill in the detailed description with a maximum of 50,000 characters.

4. Commodities are shipped directly fromTaobaoUploaded to AliExpress, the default translation of the Chinese title may not be very good. First of all, it does not meet the search habits of foreign buyers, so the words you write in the title will be difficult for users to search.

Paying attention to the user experience is also a point that cannot be ignored in how AliExpress sets the title.While being concise and comprehensive, more valuable information should be displayed in front of the user. Generally, 25 words are appropriate, and the title should be as original and modified as possible.