How does Taobao achieve free search traffic?Stores increase natural traffic acquisition channels

How to do it wellE-commerceplatformTaobaoFree search traffic?

• The collection rate and add-on rate data must be better than competitors' stores, so Taobao will give you more weight and traffic.

How to get free traffic on Taobao?

If you want to do a good job of free search traffic on Taobao, an e-commerce platform, you must look at each word independently.

A product can often choose seven or eight words, but focus onInternet marketingoperating, not simplySEOA core word, but optimized for a large number of long-tail words.

For example, a product can choose "baby snacks", "baby teeth grinding snacks", "one-year-old baby snacks without additives"...

The competition for each word is different, and the crowd is slightly different.

You can only focus on one group of people.

After the selection, it is the main image, to match this word.

Then, maximizeWeb PromotionAttract the crowd of this word.

Taobao how to improve click-through rate and conversion rate?

Your product needs to appeal to this group of people:

• It is better that you must;
• may be the price;
• may be a function;
• Maybe the style is nice.

In this way, the click-through rate and conversion rate of the core words are very high, and the ranking is high.

The next step is to supplement it, and the conversion rate will be better.

This is the core of doing search traffic.

How do Taobao stores get free traffic?

For the Taobao platform, both buyers and sellers are the platform's customers and the basis for platform traffic.

What the Taobao platform needs to do is to allow sellers to present high-quality products to buyers, so that sellers can find suitable products better and faster.

However, the Taobao platform cannot verify the real situation of each merchant and product.

Research Taobao free traffic promotion rules

At this time, Taobao platform will make judgments based on big data, including click rate, collection rate, purchase rate, conversion rate, favorable rate, repurchase rate, etc.

So, as a merchant, you can improve these data first and make a good impression on the platform.

Help products in the store achieve high conversion rates through accurate SEO traffic;

Then use this data to provide feedback to the platform, strengthen the store label, and thus gain a free traffic tilt, which is a virtuous circle.

Taobao has no organic search traffic at all?

• For example, the Taobao platform provides the same number of impressions for your product and competing products;
• But if no one clicks on your product, but 100 people click on a competing product, do you think Taobao will give you free SEO organic traffic?
• Likewise, when you and your competitors have the same number of visitors, you have no favorites, cart additions, or conversions that your competitors have.

At this time, the traffic of the store will also slowly lose, and users will be lost to your competitors.

In fact, Baidu SEO is also another Taobao free traffic acquisition channel.

Baidu long tail keyword mining and SEO methods, you can refer to the following articles▼

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