In 2019, Alipay or WeChat Pay will have a higher market share? PK results released

Nowadays, with the gradual popularization of mobile payment methods in China, the daily life of ordinary peopleLifea huge change occured.Some older people will realize that in smallSmall tradeI can't find a sense of change when shopping around in the store.

Back then, stores often used small sugar instead of change.Today, things have changed dramatically.In the past, nothing has changed in our lives.Now, no matter which city we go to, we can pay from our mobile phone.

Market share of third-party payment mobile payment in China in the first quarter of 2019

In the first quarter of 2019, the Quarterly Monitoring Report on China's Third-Party Payment Mobile Payment Market showed:

• In the first quarter of 2019, the size of China's mobile payment market was close to 47.7 trillion yuan, up 0.96% from the previous quarter.
• among them,AlipayContinuing to rank first with 53.21%, Tencent Finance continued to rank second with 39.44%.
• Alipay and Tencent Finance, the two third-party electronic payment market share, have reached 92.65%;
• The third largest wallet market has a market share of 1.27%.
• The market share of the rest of the third-party payment is poor, and the market share does not exceed 2%.

Now, basically, third-party payment has been occupied by Tencent and Alipay, and there is a lot of competition with each other both online and offline.

Although Alipay has maintained its market share in third-party electronic payments,WeChat paymentIt has gradually surpassed it.

Since 2016, Alipay's market share has been 63.41%, it has dropped to 53.21% so far, WeChat payers have risen from 2016% in 23.03 to 39.44%, it can be said that Alipay's market share is declining, WeChat payment market The share of share is still rising.

Mobile payment battlefield, Alipay has occupied the high ground?

Previously, the British Broadcasting Corporation (BBC) conducted a related experiment to prove whether a person could live in Beijing without cash.The final experiment is for sure, and now people can use mobile payments on their phones to complete their purchases in hotels, supermarkets, buses and restaurants.

For mobile payments in China, the apps we want to mention areMa YunAlipay and Ma Huateng's WeChat Pay.

Today, these two are definitely brothers in China's mobile payment space.Even though WeChat entered the field a little later than Alipay, WeChat is still catching up with Alipay with its huge number of users and user stickiness.

China's third-party payment data in 2018

• From the data of third-party payment in China in 2018, we can know that Alipay's market share is 54.3%,
• And the total share of mobile payment WeChat Pay, financial communication and other services was 39.2%.
• This WeChat can only be said to be part of the market share, which has been hit by Alipay.Then came the problem.

The first reason is online payments.

• Say online payment, then Alipay completely smashed WeChat.
• Everyone knows that Jack Ma started Alipay and wanted to make it easier for consumers to shop online.
• If you want to use Alipay,TaobaoTo shop on the online platform, we must have an account registered on Alipay.
• Alipay is China's largestE-commerceplatform, so Alipay is also a huge market for Alipay.

The second reason is professionalism.

• Most people think that WeChat is still a social networking app, while Alipay is a very specialized financial service on the other endsoftware.
• In addition to the most basic payment functions, Alipay has many functions, such as loans and wealth management.
• The most popular of these features is Ant Bud.
• The function of the ant flower bud is similar to that of a credit card, but the opening and use of the flower bud is simpler and more convenient than that of a credit card.
• In addition, the applications supported by buds and consumer platforms are also very diverse.Can be used anywhere.
• It can also be consumed in some parts of the world.

For many, this feature is really convenient, not to mention that the buds will allow us to spend the next month's money one month and still pay it back without interest next month.

This policy is more popular and recognized by everyone, which is one of the important reasons why Alipay is so popular.