How to set up AliExpress SKU?AliExpress sets SKU to improve SEO ranking method

As long as you are an online store, you should be familiar with the technical term SKU.

wherever you areE-commerceWhen opening a store on the platform, you need to set SKU parameters when uploading some products.

Since AliExpress is a global shopping platform launched by Alibaba, AliExpress merchants naturally need to set product SKUs.

What does SKU mean?

We can first understand what SKU stands for. SKU is actually an abbreviation of a group of English words.The representative means the stock keeping unit, which mainly marks the model and service standard of each product. It can also be understood as the single product specification of a product.

For example, in the clothing industry, each piece of clothing involves many sizes and colors.Every size and color is part of this dress.

How to set up AliExpress SKU?

If you upload this dress in the AliExpress store, you need to set every size and every color of the dress, and these data belong to the SKU.

When AliExpress opened a store, the setting of SKU was actually the same as that of domestic e-commerce platforms.Merchants can set the specifications of the product when uploading the product, or directly edit the details of the product in the product management after uploading the product, and then set the product SKU.

When setting the SKU, you can set the corresponding SKU name according to different products.For example, in the example of the clothing category mentioned above, the clothes can be set to sizes such as S, M, L, and colors such as black and white.If it is a shoe, you can set a size such as 36.37.38.In addition to the categories of clothing, shoes and bags, there are many different categories of products, and we can set the corresponding SKU for a product according to the category of the product.

AliExpress sets SKU upSEORanking case

The price of each SKU can be the same or different, that is, someone made SKU prices before, and then made products with price ranges to attract low prices.drainagequantity into the store.

For example, in a link that sells mobile phones, the price of a mobile phone is XNUMX yuan. Depending on the configuration of the mobile phone, different SKUs are set. However, the price range is usually within XNUMX yuan.Some merchants will add mobile phone accessories, such as mobile phone protective covers, or headphones, to the SKU, so that they can be ranked first at a very low price.

What does AliExpress SKU cheating mean?

SKU cheating means that merchants can circumvent the rules and use the attributes of SKU to set too low a price for a product, or a price that is unreal and not within the market price. In this way, their products naturally rank high , to suckdrainageQuantity, the mobile phone case we mentioned above is the behavior of SKU cheating.In addition, the appearance of different products in the SKU is also cheating.