Which is more profitable, public domain traffic or private domain?Personal experience tells you the answer!

🔥🔍💰Public domain traffic and private domain traffic, search traffic and referral traffic, which one do you know is more profitable?Personal test tells you the answer!Let you master more profitable cheats!Come and find out! 💃🏻🔎📣🚀

The content of this article is very valuable!Explain the concept of flow clearly!

There are many types of traffic. If you can grasp its internal logic, even if you don’t actively pursue profit, it will be difficult not to make money.

From the perspective of sources, traffic can be divided into square public domain traffic, search traffic and recommendation traffic.

Difference between public domain traffic and private domain traffic

Comparison of the difference between public domain traffic and private domain traffic :

1. From the perspective of attributes, public domain traffic refers to search engines, largeE-commerceplatform,self-mediaPlatform, while private domain refers to non-public circles, communities, membership systems and clubs, etc.
2. Public domain traffic does not belong to you, but to the platform.The platform decides who to traffic to, which is why many merchants experience ups and downs.
3. Private domain traffic is based on a trust relationship. If handled properly, it can last for a lifetime. Private domain traffic is more like a model of sowing and harvesting.

Plaza public domain traffic

From the perspective of attributes, it can be divided into public domain traffic and private domain traffic.

• Square traffic refers to places where there are many offline people.When you set up a stall in the square, that is square traffic;
• When you appear in the core position of the platform online, it can also be regarded as square traffic (public domain traffic).
• Square traffic is hard to come by because rents are high and demanding.
• If you can deftly avoid the "chengguan" (referring to the regulatory agency), you can make huge profits.

followed by search traffic

We do keyword research online and go to specific department stores and supermarkets in person offline.

Online efficiency far exceeds offline.

• Search traffic relies on extensive keyword coverage and long-tail links, as well as product weight.
• The higher the weight of the product, the higher the ranking and the greater the traffic.
• By the way,Vibrato和XiaoHongShu(小红书)The search has surpassed Baidu.
• Over the years, we intend toInternet marketingThe layout of e-commerce keywords in the content has brought us a lot of profits.

The third is referral flow

It is divided into system recommendation, talent recommendation and relatives and friends recommendation.

1. System recommendations are usually based on user tags. For example, when the system knows that you are a mother, it will push you content related to mothers and babies.
2. Talent recommendation is usually carried out by internet celebritiesWeb Promotion, Non-net celebrity product promotion is not a talent recommendation, but a store broadcast.
3. This needs to be clarified.Store broadcasting and expert broadcasting each have their own advantages.Our promotion on different e-commerce platforms belongs to store broadcasting, while our promotion on Weibo belongs to expert delivery.

The recommendation of relatives and friends is the most valuable word of mouth, because relatives and friends are the most trustworthy people.

The above three kinds of traffic can be divided into paid and free.

• Free traffic is becoming more and more difficult to obtain, because there are many merchants and traffic is limited.
• And paid traffic is becoming more and more expensive, because the platform wants to make a profit, and merchants are scrambling to buy it.
• Many merchants burn money for traffic and lose their rationality.

Finally, the kind of hot traffic is the least valuable:

• Occasionally, I will rub hot spots and observe the excitement in my spare time.
• We hate corrupt officials and do not expect to make money in this way.

Which is more profitable, public domain traffic or private domain?

According to the content of the above article, the earning power of public domain traffic and private domain traffic is summarized as follows:

1. Public domain traffic refers to major e-commerce platforms, self-media platforms, etc. Traffic belongs to the platform, and merchants cannot fully control it.Although public domain traffic is extensive, merchants need to pay to obtain traffic, and the competition is fierce, and payment has gradually become more expensive.Therefore, public domain traffic is relatively more difficult to make money, and there are greater uncertainties.
2. Private domain traffic is traffic based on trust and relationship establishment.Through communities, membership systems and other forms, merchants can establish a solid relationship with fans and loyal customers.Private domain traffic has high stickiness and loyalty. Merchants can better control and operate this part of traffic, provide personalized services and product recommendations, and achieve better profitability.

• To sum up, although public domain traffic is relatively extensive, it is more difficult to make money due to fierce competition and payment restrictions.
• On the basis of establishing trust and fan relationship, private domain traffic is more likely to achieve continuous and stable profitability.
• Therefore, it can be concluded that private domain traffic is relatively more profitable.