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In the commercial field, a new concept is quietly emerging: non-standardization of standard products.This is not only a concept, but also an exploration of business change, transforming non-standard products into standard products like magic, leading the market to new peaks.
Interpretation of what is "non-standardization of standard products"?
First let us understand this new concept.Standard products are those products that are produced according to standard processes and specifications.
Now, non-standardized products are beginning to emerge. They do not follow the conventional rules, but have a different kind of appeal.
Standard productIt refers to products produced in accordance with standardized processes and specifications.They usually have uniform characteristics and attributes and are common, mass-produced goods on the market.Standard products are characterized by consistency and predictability, and their prices are relatively stable, but it is difficult to highlight individuality and differentiation.
Non-standard productsCompared with standard products, they are products that are not produced according to conventional processes and specifications.These products may be distinguished by personalization, customization, or special design.Non-standard products may have unique appearance, functions or characteristics, and usually pay more attention to personalized needs, but the production cost may be higher and the pricing is more flexible.
Generally speaking, standard products focus on standardization, mass production and market stability, while non-standard products place more emphasis on differentiation, personalization and distinctive features.In business operations, understand and make good use of the characteristics of these two, and understand the productPositioningand marketing strategies are crucial.

Case analysis of turning standard products into non-standard products
- Traditional children's combs seem a bit single.
- Selling children's combs is a standardized product and will inevitably lead to a fierce price war.
- Ah, the hair war also has such a big and shocking battle!
The leap from standard products to non-standard products
- Let's take children's products as an example. Imagine if you search for children's water bottles, you will find countless unique patterns and appearances. These elements are not found in children's combs.
- When the two are combined, a new type of children's comb will emerge, with various styles and different patterns. It is completely different from its peers. The standard product instantly turns into a non-standard product!
- To avoid falling into this war through product differentiation, non-standardization of standard products can be said to be a great weapon.
Research on ideas for standardization of non-standard products
Challenges of standardization of non-standard products
- It is not that easy to standardize non-standard products.
- There are many problems here that need to be discovered and solved.
Customization and mass production
- For personalized products, mass production is indeed full of challenges.
- The biggest obstacle is the high cost of communication.
Technology integration improves efficiency
- With the help of technology, we can standardize non-standard products.
- For example, through smallsoftware, customized photo phone cases can be printed quickly, eliminating the trouble of manual communication.
Face difficulties and gain success
If we can overcome the difficulties, the business opportunities brought by non-standard products are huge.
As long as you face the difficulties, you will be able to master the businessunlimitedpossibility.
Challenges often come with success.Overcoming difficulties is the first step towards success and wealth.
In the business arena, it is not scary to face difficulties.To see difficulty is to see the door open to opportunity and wealth.
Frequently Asked Questions
Question 1: What is the impact of non-standardization of standard products on the market?
Answer: This concept brings product diversity to the market, avoids price wars, and also opens up new market areas.
Question 2: What are the difficulties in standardizing non-standard products?
A: The main difficulty lies in handling the mass production of customized products, which includes challenges such as communication costs.
Question 3: How does technology promote the standardization of non-standard products?
Answer: Through software and automated processes, such as automatic printers and other technical means, production costs can be reduced and efficiency improved.
Question 4: How is challenge related to business success?
Answer: Challenges are often the precursor to success.Overcome difficultiesIt is the key to stepping into the door of business success.
Question 5: How do entrepreneurs view “difficulty”?
Answer: Difficulty is not terrible, it actually contains business opportunities and wealth.Only by bravely facing challenges can we open up a broader business world.
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