🔥How to use YouTube to endorse brands to ignite brand influence💥Secrets you must know! 🔍

Starting from 2016, AliExpress platform’sPositioningImportant changes have taken place, shifting to an enterprise-plus-brand operating model. This change has prompted cross-border small and medium-sized enterprises to transform from "Made in China" to "Made in China with Quality". This is not only a strategic adjustment, but also a revolution in which the platform wins by quality.

A virtuous cycle of branded goods and quality services

Branded goods and high-quality services form a virtuous cycle of development model. This model has brought an era of high added value to traditional manufacturing. In the past, the production side mainly relied on the demographic dividend, but now it is gradually shifting to the production and research and development of high value-added products. Building a national brand has become the banner for enterprises to display externally, and it is alsoE-commerceThe only way to operate.

Brand cultural factors and quality symbols

A brand is not just a trademark, but also contains rich cultural factors and is a symbol of quality. After the AliExpress platform launched a new policy, new and old sellers began to rush to register trademarks. However, in the early stage of operation, the trademark cannot be directly equated with the brand. Consumers do not have much concept of it, and the trademark is just an isolated symbol.

As time goes by and the scope of the audience expands, more and more content is behind trademarks, gradually affecting some groups and even forming a consumption habit.

YouTubeHuge impact on brand promotion

As an open video push platform, YouTube has a wide audience and strong influence, and has had a profound impact on global business models and consumption habits. Those widely circulated slogans and popular recommended products are undoubtedly the best publicity for the brand.

A global display platform

YouTube is a global display platform where the spread of brand concepts reaches a global scale. This is also the stage for the fan economy in the "Internet +" era, and the spread of the fan effect is also global. Through YouTube, brands can reach global consumers more quickly and broadly, increasing brand awareness and influence.

The combination of AliExpress and YouTube: new opportunities for brand endorsement

The combination of AliExpress and YouTube has opened up new opportunities for brand endorsements. Brands on AliExpress can conduct precise marketing and promotion through YouTube. For example, brands can choose to cooperate with well-known Internet celebrities in related fields on YouTube to quickly increase brand awareness and reputation through their influence.

Precision marketing and fan economy

Through YouTube’s precision marketing, brands can reach their target audiences more effectively. This method can not only increase brand exposure, but also achieve higher conversion rates with the help of the fan economy. Fans tend to trust the influencers they follow, and influencer recommendations can greatly influence fans’ purchasing decisions.

in conclusion

Since 2016, the AliExpress platform has promoted cross-border small and medium-sized enterprises to transform from "Made in China" to "Made in China with Quality" through branding and high-quality operating models. This strategic transformation not only enhances the added value of the company, but also provides a solid foundation for building a national brand.

At the same time, YouTube, as a global display platform, provides opportunities for brand international promotion.unlimitedpossible. Through YouTube's precise marketing and fan economy, brands can more quickly build awareness and reputation around the world. This is not only the only way for e-commerce operations, but also an important way for enterprises to achieve sustainable development.

The combination of AliExpress and YouTube has opened up new opportunities for brand endorsement and promotion, allowing more Chinese brands to stand out on the international stage and win the recognition and love of more consumers.