Article directory
- 1 Why is it more popular to have influencers sell products than to open a store?
- 2 Experts bring goods = online stalls
- 3 Two modes of influencer sales: Choose the right track first
- 4 Advanced: Product selection skills to help you easily make big sales
- 5 The influencers’ promotion is not a dream of getting rich, but a steady way for ordinary people to make a living.
- 6 Final summary
Do you know? When you are brushingVibratoAt this time, others were already secretly making money on Douyin.
To be honest, if you want to start making money quickly these days, you don’t need to stock up, pack, provide after-sales service, or rent a warehouse. You can also use your spare time after get off work to make money.Being a Douyin influencer is definitely one of the fastest ways for ordinary people to go from 0 to 1.
Why is it more popular to have influencers sell products than to open a store?
Previously doneE-commerceWhen opening a store, you will need to stock up on goods worth tens of thousands of dollars.
When the store first opened, you didn’t even have a single order and you waited anxiously by the store every day.
If the product doesn’t sell and I’m stuck with inventory, I’ll cry in my dreams.
But what about being an influencer and promoting products?
You don’t need to stock up.The platform directly helps you with logistics and after-sales.
All you have to do is select products, shoot videos or live stream, and you can start making money.
You can do it even without showing your face, the threshold is so low.
Experts bring goods = online stalls

Some people always think that products influencers are internet celebrities, socialites, and glamorous people.
In fact, it is totally wrong.
The essence of a product influencer is a street vendor, just on Douyin.
You use content to attract customers, use short videos or live broadcasts to promote products, earn commissions, and solve your food problems. It is much more comfortable than setting up a stall on the street, and you don’t have to be exposed to the wind and sun.
Two modes of influencer sales: Choose the right track first
There are two types of influencers bringing goods:
One is to doPersonal IP, which requires high stickiness and private domain operations, is difficult.
One isPure selling number, public domain traffic relies on high-quality contentdrainageSell goods.
Now let's talk about pure selling numbers, which is suitable for novices.Understand and master it within a week, and earn money directly through practice.
Step 1: Choose a field and don’t let yourself suffer
This step cannot be taken lightly.
to be honest,Choosing the wrong field is like running a marathon in the wrong shoes. The more you run, the more you want to give up..
How to choose?
It depends on your interests and what you are good at. Don't force yourself to do something that you have no interest in, otherwise you will feel torture all day long.
Choose a field that you really like, and you will find that creating content is not tiring at all, but the more you do it, the more you will be addicted to it.More energizing than coffee.
The successful friends around me have chosen fields that are down-to-earth and long-lasting: fitness, home storage, food sharing, maternal and child products, beauty and skin care, daily wear, travel and store exploration, rural areas, reading interpretation, trendy toy unboxing...
These fields have a wide range of topics and a lot of materials, so you will never be afraid of running out of inspiration. The key is to maximize the grass-growing attributes, and fans will want to buy after seeing them.You make money and they are happy, achieving a win-win situation.
Choosing a field you like is like finding the right person in a relationship. You won’t feel tired at all when doing it.
Step 2: Choose a platform and let traffic help you make money
Tik Tok has the largest traffic and is suitable for most people.
If you prefer to be more down-to-earth, Kuaishou is also good.
Want to attract sophisticated female users? GoXiaoHongShu(小红书).
Want to attract middle-aged and elderly users? Video accounts can also be used.
Are you a student or a heavy user? Don’t miss out on Bilibili and Weibo.
If you can synchronize on multiple platforms, do so. Content is an asset and you can gain followers and make money wherever you put it.
Step 3: Determine the content format, the one that suits you is the best
Don't want to show your face? No problem.Table photography, hand photography, and product display are all possible.
Want to directly invite people to sell goods through live streaming? Of course, it will be faster to increase the volume.
Don’t want to do a live broadcast? You can still get orders through short videos.
Remember: a low threshold means high competition, and either the content quality is high or the update speed is fast.
Step 4: Learn the rules and avoid pitfalls
Each platform has its own rules.If you want to get traffic, you must first abide by the rules.
Spend half a day studying the backend operating rules to avoid illegal flow restrictions.
Step 5: Create a memorable point to make people remember you
The profile picture should be clear.
The name should be simple and easy to remember.
Your homepage description should directly state what you do.
such as:
【Uncle Li from Sannong】Focus on sharing farm specialties
[Ahua Review] Focus on sharing good household items
After reading it, you will immediately know who you are and what value you can bring.
Step 6: Quickly learn how to edit and shoot
Newbies should not expect to reach the top in one step.Just learn the most basic editing and shooting first.
You can take photos with your mobile phone and edit them with Jianying.
As long as the picture is stable, the light is bright enough, and the sound is clear, it is enough.
Step 1000: Increase your followers to XNUMX. Don’t get stuck at this step.
An influencer must have 1000 fans before he can open a window display to promote products.
Most people get stuck here and give up.
If you want to increase your followers for free, imitate the popular videos of your peers.
If you want to get it done quickly, you can invest moderately to increase your followers.Accurate fans can be obtained in two days.
Step 8: Open a window and become a sales expert
After you have 500-1000 followers and complete the real-name authentication, you can open a window display.
Click on the product selection center and it will be as free and refreshing as choosing products in an e-commerce supermarket.
Choose products with appropriate commissions and suitable for your field and start selling them, officially starting the money-making mode.
Advanced: Product selection skills to help you easily make big sales
Three principles for product selection
Choose hot products with rising trends: Look at the curve in the product selection alliance and find the products that are currently popular.
Choose products with low average order value:Cheap and easy to sell, users place orders quickly.
Choose products with strong visual appeal: Cleaning products, kitchen tools, and decompression items make it easy to shoot cool videos.
First of all,Newbies should prioritize new products that are on the eve of a potential explosion..
In the product selection alliance, there is a trend curve under each product.Remember to keep an eye on those players whose curves are climbing upwards, which means they are waking up from their slumber and may soar into the sky at any time..
This kind of product that is just beginning to gain volume is like spring bamboo shoots that have just popped up. It can easily reap the first wave of traffic dividends, and orders will naturally come naturally.
For example, when the Spring Festival is approaching, small gifts such as red envelopes and Spring Festival couplets are typical time-sensitive hot products. Once the festival arrives, sales will soar like crazy.Seize this "opportunity" and make money faster than watching short videos.
Advanced: Content creation requires sales knowledge
The essence of short videos and live broadcasts is sales, and the core is to grasp these four points:
1. Build trust
Dress appropriately, maintain a clean environment, and be professional in your expression.
2. Create value
Use comparison, scene display and price advantages to make users feel it is worth it.
3. Alleviate your concerns
Highlight free shipping, no-questions-asked returns, and compensation for damages to give users peace of mind.
4. Create urgency
Limited time and limited quantity, emphasizing discounts, prompting users to place orders immediately.
Continuous optimization, continuous profit
When a product sells well, continue to optimize the video content and invest in reasonable traffic to expand playback and sales.
If there is still potential at the end of the cycle, you can communicate with the merchant to reduce the commission so that the merchant can invest in traffic, and you continue to sell goods. It is common to have a second surge in orders.
The influencers’ promotion is not a dream of getting rich, but a steady way for ordinary people to make a living.
You may have thought about making a lot of money by relying on influencers to promote your products, buying luxury cars and living in a luxury house.
in factThe essence of influencers selling goods is that they are online vendors and are a realistic way for ordinary people to support their families.
But as long as you persist, continue to choose the right products, and continue to optimize the content, you can also earn a stable income through the promotion of products by influencers and gradually achieve financial freedom.
In the era of Internet e-commerce,Experts bringing goods is the fastest chance for ordinary people to counterattack.
No capital investment or complicated process is required.
All you need is your mobile phone, a desire to make money, and a little time every day to do it.
You don't have to be perfect, just start taking action now.
Because you will find that making money is not as difficult as you think.
Standing at the wind's outlet, you can also fly
When you are in the right spot, even pigs can fly, so why don’t you give it a try?
Final summary
- The threshold for influencers to bring goods is low, there is no pressure to stock up, and it is suitable for ordinary people to get started quickly from 0 to 1.
- Choose the right field, choose the right platform, and quickly learn how to shoot and edit.
- When the number of followers exceeds 1,000, open a window display and follow the three principles of product selection to quickly place orders.
- Content creation follows the four elements of sales to monetize videos and live broadcasts.
- Continue to optimize content and traffic, expand sales, and create sustainable cash flow.
Now, open your phone, register an account for a product promotion expert, and start from the first video.Add another way to make money in the future.
Hope Chen Weiliang Blog ( https://www.chenweiliang.com/ )’s shared article “How to become a Douyin influencer and sell goods 0-1 for newbies: as long as you dare to do it, you can make money” may be helpful to you.
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