How do newbies in the media write dry articles?Socket Academy has articles on harvesting to share

Chen Weiliang : How can self-media beginners write informative articles?

Socket Academy shares articles about what you've gained.

Articles are written to pass ideas and socialize asynchronously.

For new media beginners, writing articles doesn't require too much consideration of e-commerce operation skills and tricks; the most important thing is to start doing it.

As for how to beautify the layout, these are not the most important things. The most important thing in the article is communication. Using words to convey ideas can achieve asynchronous social interaction, and even after hundreds of years, people can read it.

How to write the content of dry goods articles?

The WeChat public account is very good, you can write it casually, just don’t induce forwarding.

The secret to promoting and inducing forwarding on WeChat official accounts is the big trick I just told you: gather people into a group, direct them in the group, let them discuss, answer any questions you have, and if you can't answer them, organize a "brainstorming" game and let other group members answer together.

In fact, we can now have a lot of material to write about. In the past, isolated individuals, but now that you have joined the group, you have partners, and you can write about how other people's opinions are used.

You can participate in WeChat groups for marketing , but it's recommended not to exceed three groups, otherwise it will be very tiring.

When you output value in the bubble group, you can show your personality by the way. When you speak, you only provide valuable words, and never say worthless words. If you have no value, you will only dilute your value and only say valuable words.

In community marketing , instead of actively adding others, you should contribute value and design enticing offers to encourage others to add you. I've tested this method and it does filter out bad people, because less is more.

Listen to the voice class and take dry notes

We now have a lot of online marketing courses, whether it's free online promotion open courses or paid courses from online learning platforms like Chazuo Academy . The amount of information is huge. Each time you listen to a course, you just need to extract the key points to write an article.

If new media professionals or micro-business owners want to write rich and engaging articles, they should combine text and images. First, write the article in words, then add key points to a mind map as images, and place the mind map at the bottom of the article. This will make people think you are very impressive.

For details, please see the mind map example in my previous article: " Chen Weiliang: I learned how to write heartfelt copy from Jack Ma's awesome speech ".

E-book marketing dry goods

In addition to mind maps, you can also do e-books.

After writing a few articles, organize them into an e-book, make the e-book as a gift, get a good title and a good cover for the e-book, bring your personal WeChat QR code in it, and bring your personal label introduction. , profiles, and even pictures.

Then, take the e-book as a gift and send it to your fans who help you with your work. Didn’t you just say you want to create a group to forward the article?Then send them private packets;

Besides WeChat red envelopes , there are many other ways to reciprocate, such as sending an e-book. You could say the e-book is worth 188 yuan, which is more attractive than a WeChat red envelope.

If you send a WeChat red envelope of 8.8 yuan to the other party, the other party thinks it is too small, but you are not willing to give more.

But if you give him a private bag worth 188, he thinks it is too valuable. It doesn't cost you a penny. After you get it, you can spread it and circulate it. The ideas, contact information, pictures and other information in it are all yours. .

By using mind maps and e-books as two "small gifts," you can help spread your articles more widely, allowing more people to learn about you. This can help you attract new users and drive traffic.

He will add you in order to get such an e-book, don't you have more fans?

You can continue to cultivate in the circle of friends, or bring it to the WeChat group to interact, and let group members forward it to the circle of friends.

He can also let his friends continue to forward, and he will send your e-book as a gift to his friends.

In this way, this matter will spread endlessly, and the traffic of articles will increase!

Why is writing an article profitable?

1) If you want to write well, you must bring inspiration and help to others, and you must stand in the perspective of altruism.

2) You are helping him by writing the article, and he has a good impression on you after he gets help.

3) After joining the online marketing training, you can connect with internet micro-business leaders and gain advanced ideas and strategies. If you take these things out and write them down, you will have a lot of valuable information. For e-commerce novices, what you write will be valuable articles.

4) You contribute value by constantly writing articles and sharing knowledge, and the other party continues to gain value; the more he gains, the more he will owe you more, and the more he will follow you, or become your VIP user, or is to be your partner.

5) After more people follow you, you will become a self-star, and this is your harvest (both fame and fortune).