How to register the WeChat public account platform overseas?Malaysian application process

How do overseas marketers register for WeChat Official Accounts?

WeChat public platform Chinese version VS overseas version

Before June 2018, 6, many overseas friends expressed their desire to register a WeChat public account in China.

However, when they signed up, they found that there are 2 versions of the WeChat public platform:

1. Overseas version:https://admin.wechat.com/
2. Chinese version:https://mp.weixin.qq.com/

• (Please use a computer to access and register the WeChat public account platform)

Update on February 2018, 6:WeChat public platform has transformed into an international public platform

• Allow OAs in mainland China and overseas to coexist on the same platform and cover users around the world.
• Both Chinese and overseas public accounts, whether inside or outside China, can follow each other.

Overseas companies, if you want to register a WeChat public account, please read this announcement first▼

WeChat public platform integrates overseas version: allows foreign companies to register public accounts

Since many Malaysian Chinese are doing WeChat marketing, they also want to apply for a WeChat official account ▼So, Chen Weiliang shared this tutorial on the overseas version of the WeChat official account on June 2018, 6▼

How to register the WeChat public account platform overseas?Malaysian application process

How do overseas marketers register for WeChat Official Accounts?WeChat public platform Chinese version VS overseas version Before June 2018, 6, many overseas friends expressed their desire to register a WeChat public account in China.However, when they signed up, they found that the WeChat public...

After that, on June 2018, 6, WeChat public...

(The following is the previous overseas WeChat official account registration process, for reference only)

WeChat public platform Chinese version VS overseas version

see here, manySmall tradeThere are questions like:

• What is the difference between the two versions of WeChat public platform?
• Which WeChat public account platform is better to register?

Let's take a look at the difference between the 2 interfaces:

WeChat public platform Chinese version ▼

• The Chinese version of the WeChat official account is very simple and elegant, and there are not many WeChat official account cases to show.

WeChat public platform overseas version ▼

• We can see that the overseas version of the WeChat official account is in English.
• Of course, this is to adapt to the habits of overseas people, and due to the promotion of the overseas version of the open platform, Tencent has added some WeChat public account cases.
• In fact, Tencent has developed an overseas WeChat public account platform in the early days.

People who want to use overseas WeChat public accounts usually want to show users in China:

• Most of them want to register the WeChat public account platform for domestic users.
• However, Tencent has stipulated that the overseas version of the official account and the Chinese version of the official account cannot communicate with each other, that is, the official account you apply for on the overseas platform will not be seen in China.

WeChat users in mainland China cannot follow马来西亚WeChat public account ▼

• Tip: Sending failed, users in mainland China are not supported to follow overseas public platform accounts.

Many overseas individual users want to apply for the Chinese version of the WeChat official account platform on the condition that they have a Chinese ID card.

Malaysia OR China WeChat Official Account

Q: For Malaysian Chinese who do not know WeChat Official Accounts, how do I choose the right WeChat Official Account?

Answer: MalaysiaInternet marketingPractitioners need to consider the WeChat public accounts of the following two nationalities ▼

1. Malaysia WeChat public account
2. Chinese WeChat public account

Chinese WeChat public account

• Allow Chinese individuals/enterprises to apply and process through Chinese data.
• If your company has a start-up company in China, you can also apply for a WeChat public account and do WeChat in ChinaPublic account promotion.
• If not, please look for a friend in China to set up a WeChat official account.
• The WeChat official account in China can be followed by WeChat users all over the world.

Suitable for long-term use:

• If the agency is successful, become a part of the operator as an administrator (similar to editing, up to 5 people can be set).
• The administrator is used by familiar mainland relatives and friends (the number is limited and can only be used for legal project promotion).
• Can ensure that an administrator will be found in the future, suitable for long-termWeb Promotionuse.

Self-provided administrator:

• If there are relatives and friends in the mainland who can serve as administrators, they can provide information and change the administrator information by themselves after the application is completed.
• The WeChat official account has been opened to company users in Taiwan, Hong Kong, Macao and Taiwan, Japan, and South Korea to apply for the WeChat official account.
• If you have relevant business qualifications, please apply by yourself.

Malaysia WeChat public account

• Allow Malaysian individuals/businesses to apply through Malaysian data processing.
• Malaysia’s WeChat official account has restrictions on Chinese users, and Chinese WeChat users will not be able to follow Malaysia’s WeChat official account.
• This will provide high-quality local accurate users for your official account.

if malaysiaE-commerceThe target customers of the industry are Chinese, what should I do?

• In the past, I chose to spend money to find Chinese friends and act as agents for the Chinese WeChat public account.

On January 2017, 1, Tencent released new rules:

• Modify the administrator and operator, and the new successor must use the WeChat account that has been bound to the bank card in mainland China.
• If you do not have a bank card in mainland China, even if you successfully find someone to set up a Chinese version of the WeChat official account, your WeChat will not be able to bind the WeChat official account.

On August 2017, 8, Tencent announced the new rules for the Chinese version of the WeChat public account.

Now, the transfer of administrators is not like before the old and new administrators can scan the QR code to bind.

Instead, they must re-enter the new administrator's profile ▼

• Therefore, the Chinese version of the WeChat official account is now opened, and the new administrator can only be Chinese.
• Also, it is necessary to useChinese mobile number.
• If the old account has not changed administrators, it will not be affected.

Frequently Asked Questions

At this time, many people have doubts about the choice of WeChat public account ▼

What is the difference between a subscription account and a service account?

Types of WeChat Official Accounts in China ▼

Malaysia WeChat public number type ▼

• The Malaysian version of the WeChat official account does not provide an unverified service account.
• All Malaysia Service Number applications must be verified.

Different types of Malaysian WeChat Official Accounts have different functions and permissions▼

Choose a service number?Or a subscription number?

Should Malaysian individual users and overseas merchants choose a service account?Or a subscription number?

WeChat service accountPositioning :

• The information sent by the service account will be sent directly to the user through WeChat.
• Only 4 messages can be sent per month.
• Suitable for local businesses, catering and service industriesWechat marketing.

Positioning of WeChat subscription account:

• Subscription account push messages will be displayed in the user's subscription account category.
• Messages can be pushed every day.
• This is suitable for content that needs to be distributed to users on a daily basisnew media, or Internet celebrities.

Chen WeiliangSuggest:

• If you want to use the WeChat public account for product sales, it is recommended that you choose a service account, which can be certified later to apply for a merchantWeChat payment.
• If you want to use the WeChat official account to send simple messages and do online marketing promotion, it is recommended to choose a subscription account.

Overseas free application for WeChat public account process

How do overseas Chinese register WeChat public account?

• Please use a computer to register the overseas version of the WeChat official account.

The following is the registration process of the WeChat public platform in Malaysia:

Step 1:Enter the WeChat public account platform (the Chinese version has been integrated)

• The overseas version of WeChat official account is in English. If the English is not good, it is recommended to install and use it.Google ChromeExpand "Google Translate".

Step 2:Fill in the relevant information according to the instructions and submit the application.

Step 3:Keep the application number to check the progress of the application.

• The WeChat official account team will review the information within 2 weeks and provide a reply.
• During the review process, applicants can use their registered email and application number to log in to the system and check the progress of their application.

If the information is approved, the account registration is successful:

• Applicants can use the registered email address and password to log in to the overseas WeChat public platform.

After opening the overseas version of WeChat Official Account, you can use the following functions:

Chinese version of WeChat official account registration process

If you have corporate qualifications and a bank card in mainland China, and want to register the Chinese version of the WeChat public account, please see the following WeChat public platform registration process ▼

How do individuals/enterprises register for the WeChat public account platform?Free application steps & process

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