ʻO ka pāpaʻi ponoʻī kūloko ʻo WeChat moʻokāki lehulehu fission artifact (palapala meaʻai) e hoʻopau maʻalahi i nā tausani o nā mea pā i nā lā 7

ʻO WeChat pāʻoihana ponoʻī no ka lehulehu

(Food Passport) E hoʻopau koke i nā tausani o nā mea pā i nā lā 7

Ma muli o ka pilikia o ka manawa, i kēia manawa e kaʻana wale aku au i kahi pāpaho kūloko kūlokoWechat marketingpapahana, i hui pū me WeChatHoʻolaha moʻokāki lehulehufission"Kūʻai viral"Moʻolelo holomua!

He pāhana ʻai meaʻai maikaʻi a ua leʻaleʻa lākouHoʻolaha pūnaeweleUa kapa ʻia ka hana fission ʻo " passport food ".

He aha ka passport meaʻai?

He aha ka manaʻo?ʻOiaʻiʻo ua māhele ʻia i ʻelua ʻāpana.

ʻO ka māhele 1 ka mea kālepa

• Inā he kanaka kālepa ʻoe a makemake ʻoe e komo i kēia passport, pono ʻoe e hāʻawi kālā.
• Hāʻawi ka mea kālepa iā ia i ke kālā, a laila e ʻike ʻia i loko o kēia passport foodie.
• (hiki ke haehae ʻia kēia mea)

ʻO ka ʻāpana ʻē aʻe ka mea hoʻohana

ʻO kēia mea hiki i ka mea hoʻohana ke uhae i kapa ʻia he coupon.

• Ke hele nā ​​mea hoʻohana e ʻai, hiki iā lākou ke hoʻemi a hoʻololi i kekahi kīʻaha i loko o ka hale ʻaina.
• ʻO ke kūlana, pono e hāʻawi ka mea kālepa i ke kālā e hoʻohui ʻia i kēia passport meaʻai.

Pehea e loaʻa ai i nā mea hoʻohana nā passport meaʻai?

Inā makemake ka mea hoʻohana e kiʻi i kahi passport, pono ʻo ia e hana i kēia mau hana:

1. ʻO ia ke kaʻana like i ka QR code o ke kiʻi i kāna pōʻai o nā hoaaloha;
2. A laila e hoʻohui i ka lawelawe lawelawe ʻo WeChat, e hoʻouna i nā screenshots i ka lawelawe mea kūʻai aku;
3. A laila, hiki iā ʻoe ke hele i ka hale ʻaina kokoke loa e kiʻi i kēia passport foodie.

ʻO ka hana maʻalahi, a i loko o hoʻokahi pule, ua hoʻohui ʻia ma mua o 2000 mau mea hoʻohana, a pololei loa!

• Inā ʻaʻole ʻoe e ʻai pinepine i waho, ʻaʻole pono ʻoe i kēia passport, ʻeā?
• Hoʻomoʻa pinepine ʻoe ma ka home a ʻaʻole hele i waho e ʻai, a ʻaʻole pono ʻoe i kēia passport meaʻai.

He aha kāu makemake i kēia mea?

• ʻO ka ʻoiaʻiʻo, ʻo ka passport meaʻai he coupon hoʻemi wale nō.
• Ua hoʻohana wale lākou i kahi ʻenehana fission, ʻo ia ka mea e ʻae ai i nā mea hoʻohana e fission iā ʻoe, a ua kūpono a kūpono hoʻi ia.

Hoʻohui ʻo Fission marketing ma ka pūnaewele a me ka offline

Ma waho aʻe o nā mea hoʻohana he nui hiki ke hele ma ka pūnaeweleHoʻolaha PūnaeweleHiki i ka Fission ke hoʻolaha i ka fission kūʻai aku ma ka pūnaewele a me waho.

Ma muli o ka hele ʻana o kekahi pūʻulu hoa e ʻai pū, a i ko lākou ʻike ʻana i kā lākou mau hoaaloha e nānā i waho, lawe lākou i kahi palapala ʻai meaʻai e ʻai me ka uku hoʻemi.

I ka nānā mua ʻana, manaʻo ʻoe he kūlana kiʻekiʻe kēia mea. He aha nā kiʻi ʻē aʻe i laila? Pehea e loaʻa ai iaʻu?

• Ua ʻōlelo ʻia aia he QR code ma ka passport, ma hope o ka nānā ʻana iā ia, e hoʻohui i ka lawelawe mea kūʻai aku;
• Hāʻawi iā ʻoe i kahi QR code, a e ʻae iā ʻoe e hana i kahi hana e kaʻana like i ka moʻokāki lehulehu WeChat i ka pōʻai o nā hoaaloha.
• A laila, e haʻi iā ʻoe i kahi e loaʻa ai nā mea.

nui 'inoNā WechatHe ʻenehana fission maʻalahi hiki ke hoʻohui i nā tausani a i ʻole ʻumi tausani o nā mea hoʻohana i loko o hoʻokahi pule, a i kēia manawa ke hana maikaʻi nei lākou.

Papahana Hoʻopuka Palapala Meaʻai

• Hoʻopuka ʻia kahi passport foodie (coupon design) i hoʻokahi mahina.
• 60 mau mea kūʻai aku i kēlā me kēia pukana, hoʻopuka pū ʻia ma ka pūnaewele a me waho.
• ʻO kēlā me kēia hoʻolaha ʻana o nā pūʻolo huahana i kūʻai ʻia he 45000 yuan e uku ʻia he 4500% hoʻemi (XNUMX yuan) nā lilo hana.
• I nā huaʻōlelo ʻē aʻe, loaʻa i kā lākou kumu hoʻohālike ka loaʻa kālā paʻa i kēlā me kēia mahina, a ʻoi aku ka loaʻa kālā makahiki o kēia papahana ma mua o 300 miliona.

Eia kekahi, ʻaʻole hilinaʻi wale kā lākou kumu waiwai holoʻokoʻa i ke kūʻai ʻana i nā hoʻolaha, akā kūkākūkā pololei lākou me nā mea kālepa e kūʻai i nā ʻāpana.

I kēia manawa, ʻo kā lākou ʻoihana hoʻolaha pāʻoihana ponoʻī, ʻo ia ka ʻoihana kūʻai passport meaʻai, a ua hoʻohālikelike ʻia ke ʻano, a hiki i ka hui ke hana pololei.

Makemake ka luna e hana i nā papahana nui aʻe, a me nā papahana maʻalahi a loaʻa ka waiwai.

He aha kā lākou haku i kēia manawa?

Hoʻokomo kālā nā ʻoihana pāʻoihana kūloko i nā hui kūloko

Ke ʻimi nei i nā mea pāʻani lawelawe kūloko a maikaʻi loa, e kūkākūkā ana i kā lākou ʻoihana ʻoihana, ma ka ʻoihana hale ʻaina.

1) Papahana Kafe

• ʻO ia ka mea nona ka hale ʻaina pilikua me ka ʻoi aku o 330 mau meaʻai wikiwiki.
• Paʻa ka loaʻa kālā o kēlā me kēia lā ma kahi o 6000, a he kiʻekiʻe loa ka loaʻa kālā kofe, e like me 75%.

2) Lawe ʻia nā meaʻai no nā huahana halogen

• ʻO ia kekahi ʻoihana ʻai meaʻai kūloko kaulana me nā huahana hoʻokūkū.
• Ua loaʻa i kēia pāhana he 2017 miliona yuan i ka loaʻa kālā ma 500 wale nō, me ka loaʻa kālā nui ma mua o 200 miliona yuan.

(ʻO nā hui media papahana 2 ma luna nei he 15% o nā ʻāpana)

3) Hale kūʻai pāpaʻi keʻokeʻo kūloko

• ʻO kēia hoʻi kā lākou papahana nui, e kuhikuhi ana i ka mākeke kolar keʻokeʻo.
• He maikaʻi loa kēia ʻāpana, ua hoʻohālikelike ʻia ke kaʻina hana, a kiʻekiʻe ka waiwai nui o ka hui ʻana.

(He pūʻulu mālama ʻai nō hoʻi kēia, no ka mea, ua loaʻa kālā nā haneli o ka hui meaʻai mua, no laila nui nā franchisees e hoʻokomo nei i kēia papahana)

3 mau kūlana koʻikoʻi no ka launa pū ʻana ma waho

1) Pono ka hoa hana he superʻano, ke ʻano nele kālā.

• Ma kēia ala e hoʻohālikelike ʻia ke kālā, ʻike ʻia ka hoʻokele hui, a ʻo ka hui media kūloko wale nō ke kuleana no ke kūʻai aku.

2) Pono e loa'a i ka papahana kekahi kanaka kiko'ī ke kuleana no ka ho'okō 'ana

• A i ʻole, nui ka poʻe ikaika e hui pū, a ʻaʻohe mea ʻē aʻe ma ka hana ʻole me ka ʻole o kekahi.

3) E hoʻohana i ke kālā no nā ʻāpana, ʻo ia ka ʻoiaʻiʻo

• ʻOiaʻiʻo, hiki iā ʻoe ke ʻimi i nā ala e hoʻolaha ai i kāu pūʻolo huahana aʻŌnaehananā lawelawe a loaʻa kekahi hoʻihoʻi ma ke kālā papahana.

Manaʻo kekahi poʻe he hoʻopunipuni kēia, akā ua hewa ʻo ia.

lula lanakila-lanakila

He rula lanakila-lanakila keia no ka pono o ka waiwai o ka hui hana: uku, loaa.

Ua hoʻohana mua lākou i kā lākou mau kumuwaiwai media e kūʻai i nā ʻāpana i kekahi mau ʻoihana ʻai meaʻai kaulahao, a hiki iā lākou ke loaʻa he ʻumi miliona o ka loaʻa kālā i kēlā me kēia makahiki i ka wā e hiki mai ana.

He mea maʻalahi ia, ʻoiaʻiʻo, ʻaʻole nui nā mea hoʻohana, hoʻololi iki i ke ʻano noʻonoʻo:

• Mai ka manaʻo kalepa o ke kūʻai aku ʻana i nā hoʻolaha me nā kaʻa nui, ua lilo ia i manaʻo kumu hoʻohana.

E kaʻana wale aku wau ma ʻaneʻi i kēia lā, manaʻolana wau e loaʻa i nā mea a pau ^_^