Pehea e kūkulu ai i kāu pōʻai ponoʻī o nā hoaaloha ma ke ʻano he micro-ʻoihana a lilo i mea nani?

ʻEhia mau hoaaloha i ke kanaka i kona ola?Pehea ka nui o kāu pōʻai kaiaulu?

Ua kaulana loa ʻo WeChat, no ka mea, pili pili ka pōʻai o nā hoaaloha a me WeChat.

ʻOiai kekahiNā WechatʻO ke kumu o ke kūʻai aku ʻana i nā pyramid (variant direct selling), akā no ka mea kaulana ʻo WeChat, ʻaʻole i waiho ʻia nā hoaaloha he nui i nā ʻoihana kuʻuna.Wechat marketingE lilo i ʻoihana micro, haha!

I kēia mau lāChen WeiliangE ʻae mai iaʻu e kamaʻilio me ʻoe e pili ana i ke kūkulu ʻana i kahi pōʻai kiʻekiʻe o nā hoaaloha a hoʻohana pono i nā "pili nāwaliwali" o nā pilina interpersonal?

He pōʻai ʻoi aku ka nui o kēlā me kēia kanaka ma mua.

Kokoke ka poʻe a pau aʻu i ʻike ai he mau haneli tausani kānaka i kā lākou puke helu WeChat, a ʻo kekahi poʻe i loaʻa nā helu WeChat he nui a me nā ʻumi tausani o nā hoaaloha.

kou mau hoaaloha a me kou ʻohana,Hoʻolaha PūnaeweleʻO nā hoa papa kula pāʻoihana, nā poʻe e kaʻana like i kāu mau leʻaleʻa, ʻo ia hoʻi kou mau pilina ikaika.

Ma muli o ka ʻike i hala, manaʻo pinepine ka poʻe ʻo nā pilina ikaika ka mea maikaʻi a maikaʻi loa.

ʻAʻole i ʻike ʻia e nā poʻe he nui, hiki i ka hoʻohana ʻana i kahi pilina nāwaliwali ke hoʻopili i kahi pūnaewele nui a hāʻawi iā ʻoe i nā hopena i manaʻo ʻole ʻia.

ʻO ka loaʻa ʻana o kahi hana ma muli o kahi pilina

He kumu aʻoaʻo ʻo Stanford i ʻike ʻia ma nā kaona ʻo Boston i nā makahiki 70, pehea i loaʻa ai i nā ʻoihana, nā luna, a me nā luna hoʻokō i ka hana?

Ua kiʻi ʻo ia i 282 poʻe a koho ʻo ia i 100 no nā nīnauele maka a he alo:

• Ua ʻike ʻo ia ua noi lākou ma o nā ala maʻamau, e like me ka nānā ʻana i nā hoʻolaha a hoʻomaka hou no ka hana, ma lalo o ka hapalua.
• 100 o 54 poʻe i loaʻa ka hana ma o nā pilina pilikino.

He helu nui kēlā. Pehea ʻoe e kākau ai iā lākou i mea e ʻike ai ʻo HR i ka wā e hākōkō ai ʻoe me kou lolo a paʻa pū me kāu resume?ʻOi aku ma mua o ka hapalua o nā hana i lawe ʻia e nā poʻe pili.

ʻO ka pilina e hana maoli ʻaʻole ia he pilina ikaika, pili pinepine i waena o nā hoaaloha a me ka ʻohana, akā he pilina nāwaliwali.ʻO nā pilina nāwaliwali wale nō ke haʻi iā mākou i ka mea a mākou i ʻike ʻole ai.

no ke aha maiFacebookUa holomua ka WeChat i haku ʻia e Mark Zuckerberg lāua ʻo Zhang Xiaolong?

ʻO kēia no ka mea hana lākou i nā mea hana ikaika e hiki ai iā mākou ke hoʻokō i nā pilina nāwaliwali.

Hoʻokani 'ia nā pilina nāwaliwali' i kahi hana i manaʻo ʻole ʻia

Hāʻawi nā pōʻai like ʻole i ka mea i kapa ʻia "nā pilina nāwaliwali" e ʻae iā ʻoe e hiki i nā poʻe like ʻole.

He waiwai nui kēia mau pilina no ka mea hiki iā lākou ke hāʻawi i ka ʻike hou āu e pono ai, ʻo ia ke kumu e ʻike ʻia ai nā kaiāulu he nui ma WeChat.

Nui ka poʻe e hoʻohana i nā hoaaloha, a i ʻole ke hālāwai lākou me nā poʻe, hoʻohui lākou iā WeChat.

• ʻAʻole lākou ʻike i ka kamaʻilio utilitarian hoʻokahi ala a paʻakikī ka loaʻa ʻana o ka hilinaʻi.
• Hiki iā ʻoe ke holoi a hoʻopaʻa paha iā ia inā hoʻohui kekahi iā ʻoe.

ʻO ke ala maʻalahi e hana i kahi pōʻai o nā hoaaloha

• Kaʻana like i ka waiwai nui ma ka pūnaeweleHoʻolaha pūnaeweleʻike,
• Ma Weibo, Zhihu a me Moments, kaʻana like i nā mea hou loaEʻulalaʻike a me ka ʻike,
• ʻO ke kōkua ʻana i nā poʻe ʻē aʻe ma o ka Pūnaewele e hiki ai iā ʻoe ke hoʻoikaika i ka pōʻai o nā hoaaloha a loaʻa i ka manaʻo aloha.

Nā moʻolelo holomua o ka pilina pili

E lawe kākou i kekahi laʻana:

Ua ʻeha ka ʻāʻī o kekahi kumu aʻo a lōʻihi kona ʻāʻī ʻana...

He mea ʻole ka ʻike ʻana i ke keʻena lapaʻau kūikawā...

I kona hele ʻana i ka hale holoi lole, mālama ka mea nona ka hale holoi lole i kona kūlana.

ʻAʻole wale ʻo ia i hāʻawi iā ia i kahi bergamot ʻono ʻono, akā ua ʻōlelo pū kekahi iā ia i ke kauka i ʻike i ka bronchitis, kahi hoahānau nona.

Hoʻokahi pule ma hope o ka ʻike ʻana i ke kauka a me ka lawe ʻana i ka lāʻau, ua ola au.

Aia kekahi paʻa nāwaliwali maʻamau ma waena o ke kumu aʻo a me ka laundromat, akā ʻo kēlā paʻa nāwaliwali e kōkua iā ia e hoʻomaha i ka ʻeha a me ka ʻeha, ʻoiai ʻo ia ka mea e manaʻo ai he kanaka.

Ma hope o ia mea, ua hāʻawi ka polopeka i nā ʻōlelo aʻo ʻoihana he nui i ka mea liʻiliʻi o ka mea holoi lole a kōkua iā ia e komo i ka ʻoihana kaulahao lole ma ka Pūnaewele, a ua hoʻonui i kāna kālā i nā manawa he nui.

Pehea e hoʻonui ai i ka hilinaʻi i ka pōʻai o nā hoaaloha?

I mea e loaʻa ai ka hilinaʻi mai nā pilina nāwaliwali, a i ʻole e hoʻohuli i kekahi mau pilina nāwaliwali i mau mea ikaika, pono mākou e nānā nui i nā poʻe a me nā mea a puni mākou:

• Ka mālama ʻana i nā poʻe ʻē aʻe, e hoʻomaikaʻi ana i kāu mau hoaaloha ke kūleʻa lākou ahauʻolii ka manawa
• E hoʻouna i kahi maka minoʻaka a e ʻimi i ke ala e kōkua ai iā ia i ka wā pilikia.
• Hoʻopuka hou i kahi ʻatikala i kākau ʻia e kahi hoaaloha, koho balota no kāna hoʻokūkū kaha kiʻi keiki, a ʻoi aku.

Hāʻawi kēia mau hana iā ʻoe e hoʻomaikaʻi maikaʻi i ka hilinaʻi o nā loulou nāwaliwali.

Pehea e hana ai i kahi pōʻai nani o nā hoaaloha?

1)Ke olaKukuli

• E hoʻopaʻa i nā mea hoihoi a leʻaleʻa i ke ola maoli.
• Nā moʻolelo hana, nā moʻolelo kūleʻa.
• Nā moʻolelo manaʻo o nā mea kūʻai aku.

2) Hoʻokaʻawale

• E hana maʻiʻo kū hoʻokahi.
• Hōʻike ʻoe he helu ʻekahi ʻoe.
• ʻO ke kaʻana like ʻana iā ʻoe ka pono wale nō.

3) Haʻi moʻolelo

• E haʻi i ka moʻolelo maoli, mai wahaheʻe.A i ʻole, e ʻike kou mau hoaaloha e hoʻopunipuni ana ʻoe, a nalowale kou hilinaʻi.

4) Pohihihi

• I ke kiʻi ʻana i nā kiʻi, hiki ke kiʻi ʻia mai ka ʻaoʻao a i ʻole mai kahi kihi wale nō, e manaʻo ai ka poʻe e paʻa i kahi pipa i uhi ʻia.

5) manaʻo maikaʻi

• E nānā pono iā ʻoe iho i ka ʻike o Moments, inā makemake ʻoe e nānā i kāu Moments, maikaʻi ka ʻike mea hoʻohana;
• ʻO ka mea ʻē aʻe, inā hoʻopailua ʻoe i ka ʻike o kāu pōʻai ponoʻī o nā hoaaloha, e hoʻopailua ʻia kekahi.