Tsab ntawv teev npe
Nyob rau hauv lub hnub nyoog Internet, lub hwj chim ntawm cov lus tau muaj zog thiab muaj zog.
Relying ntawm mobile Internet kom sawv tawmWechatUa tsis tau yam tsis muajNtawv Luam Ntawv, txawm tias daim duab zoo nkauj npaum li cas, tsis muaj cov lus piav qhia ntawm cov ntawv nyeem, nws tsis tuaj yeem ua tiav kev muag khoom.
Tam sim no, feem ntau ntawm copywriting ntawm micro-kev lag luam yog plagiarism, tsis muaj tus kheej originality.Yog tias kev coj noj coj ua tsis yog kev tshaj lij, nws yog qhov pib ua kom poob.
sib nrug los ntawmWechat kev lag luamNtxiv nrog rau kev ua kom tau nyiaj, cov neeg zoo tib yam kuj yuav tsum muaj peev xwm sau ntawv luv luv.
Nyob rau hauv lub era ntawm mobile Internet, yog hais tias koj muaj peev xwm ua si lub luag hauj lwm ntawm copywriting, kojLub NeejQhov xwm txheej yuav tsum txawv.
Yog li, yuav ua li cas sau qhov muag pom micro-kev lag luam copywriting?
Muaj 2 hom kev lag luam WeChat luam ntawv
Ib qho yog ib lub voj voog ntawm cov phooj ywg, thiab lwm qhov yog sau ntawv.
XNUMX. Kev sau ntawv mos muag hauv lub voj voog ntawm cov phooj ywg
Ua ntej tshaj plaws, sau dab tsi hauv lub voj voog ntawm cov phooj ywg?
1) sau lub neej
Nov yog qhia koj qhov xwm txheej ntawm lub neej tiag tiag thiab lub neej scenarios.
Qhov ncaj tshaj plaws yog tso tawm cov duab ntawm tus kheej lub neej.
Seb nws noj mov los yog muaj ib tug loj ...
Txhua yam kev lom zem hauv lub neej, qee qhov kev lom zem uas tib neeg xav pom, tuaj yeem sib koom hauv lub voj voog ntawm cov phooj ywg los qhia koj qhov tseeb tshaj plaws.
2) Chasing kub chaw
Koj lub voj voog ntawm cov phooj ywg yuav tsum tau tshiab thiab nthuav, thiab koj yuav tsum ua raws li cov xwm txheej nrov.
Yuav ua li cas cov neeg tawm xov xwm tshiab caum cov chaw kub?Feem ntau them ntau xim rau:
Weibo qeb duas, Baidu qeb duas, sib koom cov chaw kub kom nyiam cov xim ▼
Tom qab ntawd qhia koj tus kheej cov kev xav ntawm cov xwm txheej kub thiab qhia koj tus cwj pwm tshiab nrog koj tus cwj pwm.
3) Sau nthuav
Tshaj tawm riddles, quizzes, quizzes, thiab ntau dua:
- Feem ntau, cov ntsiab lus zoo no yuav raug sau thiab qhia hauv koj cov lus.
- Nws zoo li tiag tiag thiab tuaj yeem sib tham sib.
- Txhawm rau ua phooj ywg hauv lub voj voog ntawm phooj ywg, koj yuav tsum "ua phooj ywg nrog phooj ywg".
4) Sau cov ntsiab lus muaj nqis
- Koj yuav tsum qhia koj cov duab tshaj lij los ntawm kev sau cov kws tshaj lij lossis cov lus qhia.
- Nws yuav yooj yim dua los yeej kev ntseeg siab ntawm cov neeg siv khoom thiab kev muag khoom yuav yooj yim dua.
- Kev tshaj tawm ntshiab tsuas yog lub tshuab muag khoom tsis muaj qhov kub thiab txias.
- Wechat cov tub lag luam yuav tsum dhau los ua cov neeg muaj tus kheej, daws cov teeb meem ntawm cov neeg siv khoom, thiab dhau los ua cov kws tshaj lij hauv kev ua haujlwm.
5) Sau cov khoom
Yuav kom ua lag luam micro, koj yuav tsum tau kawm los sau cov khoom lag luam zoo.
- Qhov zoo ntawm koj cov khoom sau tuaj yeem txiav txim siab seb koj qhov kev tshaj tawm puas cuam tshuam lossis tsis nyiam.
- Sau cov khoom nrog rau kev tawm tswv yim rau cov neeg siv khoom cuam tshuam, lawv tus kheejKev Lag Luam Hauv InternetCov kev paub dhau los, cov ntsiab lus ntawm cov khoom xa tuaj, lub tuam txhab muaj zog, thiab lwm yam.
- Daim ntawv luam ntawm cov khoom yog condensed rau hauv peb kab lus:Los saib kuv!vim li cas yuav kuv?Koj yuav tsum yuav kuv!
Moments copywriting case
Ib tug phooj ywg uas ua haujlwm ntawm lub gym tau sim kom tau nyiaj ntxiv, xav tias nws yuav ua li cas?
Nws ua haujlwm hauv lub gym thiab muag lub sijhawm thiab kev ua haujlwm, lub hauv paus ntawm lub gym cov nyiaj tiag yog muag cov khoom.
Muaj lub cib fim hauv nws cov lus nug:
nws paubE-kev lag luamQee cov khoom lag luam muab los ntawm lub khw yog qhov tsim nyog rau cov neeg siv khoom uas txhawb nqa lub gym, tsuav yog lawv koom nrog e-commerce khw, nws tuaj yeem ua tau nyiaj!
Ua ntej koom nrog kev lag luam e-lag luam, lub tswv yim ib txwm ua kom tau nyiaj yuav tsum tau hloov.
Txoj hauv kev hloov pauv yog ua raws li WeChat pej xeem tus account:qwboke
Tom qab nws nkag siab txog lub khw e-lag luam, nws tuaj yeem tau txais tus nqi zoo ntawm kev sib txuas ncaj qha nrog cov chaw tsim khoom los ntawm lub platform ntawm lub khw e-lag luam, nrog rau cov peev txheej ntawm cov chaw tsim khoom rau cov khoom xa tuaj, kom nws tuaj yeem ua tau. yooj yim khwv tau nyiaj los ntawm kev muag khoom.
Tom qab ntawd, nws tau yuav khoom los ntawm kev lag luam e-lag luam platform thiab pib ua lag luam.
Cov phooj ywg lub voj voog advertising rooj plaub qauv sau ntawv
Nws xav kom tau nyiaj, yog li nws xaiv 3 cov khoom tsim nyog rau kev txhawb nqa rau cov neeg siv khoom gym.
Hauv qab no yog cov lus hais rau cov khoom siv gym.
1) Cov lus tshaj tawm txhua hnub txiv ntoo:
- Rau cov khoom noj txom ncauj ua ntej thiab tom qab kev cob qhia, cov txiv ntseej txhua hnub yog nyiam!
2) Cov lus hais ntawm massage tseem ceeb roj nrog cov leeg thiab pob txha stick:
- Cov leeg mob thiab mob pob qij txha, tsuas yog siv cov pob txha pob txha!
3) AUN deodorant thom khwm slogan:
- Kuv yuav ua li cas yog tias kuv tawm hws ntau thaum qoj ib ce?Tsuas yog hnav AUN deodorant thom khwm!
Dab tsi yog qhov tshwm sim?
Tau kawg, kev muag khoom nrog cov lus tshaj tawm tshaj tawm yog qhov zoo dua li kev muag khoom yam tsis muaj cov lus tshaj tawm.
Nov yog ntxiv txogWeb PromotionCopywriting txuj ci:
Cia siab Chen Weiliang Blog ( https://www.chenweiliang.com/ ) qhia "Yuav ua li cas sau cov kev tshaj tawm muaj tswv yim hauv WeChat kev lag luam ntawm cov phooj ywg?Wechat lag luam voj voog kev tshaj tawm thiab tshaj tawm daim ntawv, uas yog pab tau rau koj.
Zoo siab txais tos los qhia qhov txuas ntawm kab lus no:https://www.chenweiliang.com/cwl-719.html
Zoo siab txais tos rau Telegram channel ntawm Chen Weiliang blog kom tau txais qhov hloov tshiab tshiab!
📚 Daim ntawv qhia no muaj nuj nqis loj, 🌟Qhov no yog lub sijhawm tsis tshua muaj, tsis txhob nco nws! ⏰⌛💨
Share thiab like yog tias koj nyiam!
Koj qhov kev sib koom thiab kev nyiam yog peb qhov kev txhawb nqa tas mus li!