Momwe mungapangire gulu la e-commerce?Kumanga gulu lodutsa malire a e-commerce malingaliro abwino amilandu

Momwe mungamangire bwinoZamalondaGulu, kuyambira 200 miliyoni mpaka 500 miliyoni pachaka?

Zotsatirazi ndi zomwe eni fakitale adachita bwino komanso osachita bwino pomanga gulu lazamalonda lodutsa malire kuchokera pa 200 miliyoni mpaka 500 miliyoni pachaka:

Lankhulani za kumanga timu:

• Ngakhale ndimagwira ntchito ngati media media, ndili ndi chidziwitso ngati gulu, ndipo zandithandiza kukhala zaka 7 zodabwitsa;
• Chaka chino (2020) ndidakumananso ndi zopinga, zomwe zidandipangitsa kuwona umunthu ndikuganizira mozama zolakwa zanga.
• Bizinesi iliyonse ili ndi gulu lake, lalikulu kapena laling'ono, lokhala ndi anthu ochulukirapo kapena ochepa, ena ndi olimbana kwambiri, ena ali ngati mchenga wa mchenga, ndipo sali abwino ngati bwana yekha.

Ndiye ndi zinthu ziti zomwe gulu labwino kwambiri la e-commerce liyenera kukhala nalo?Ndi mbali ziti zomanga gulu la e-commerce lodutsa malire?

M'mbuyomu, nthawi zonse ndimalemba za kupambana kwanga, koma tsopano ndikuphatikiza zolepheretsa izi ndikuzifotokozera mwachidule, zomwe zili zoyenera kwa magulu amakampani amalonda akunja ndi makampani amalonda amalonda a malire.

XNUMX. Kodi mungamangire bwanji gulu lazamalonda lodutsa malire?

Kusankha zipangizo ndikofunika kwambiri Kusankha zipangizo ndi maziko a gulu, ngati maziko sali abwino, nyumbayo singamangidwe.

Kulemba anthu ntchito kuli bwino kuposa kusowa, muyezo wanga ndi: alendo, mikhalidwe yosauka, makhalidwe abwino, musakhale opusa kwambiri.Palibe vuto ndi zokhumba, koma ndi maziko ofooka, ndi bwino kuyambitsa bizinesi nokha kusiyana ndi kupambana-kupambana ndi inu.

Yesetsani kusalemba anthu okhala m'matauni, chifukwa anthu am'deralo ali ndi nyumba, ndipo alibe nkhawa ndi chakudya ndi zovala, aphwanyidwa ngati sasamala, ndipo akadzagwetsedwa adzakhala "oyenda akufa" (musatenge. nthabwala serious).Ngati mungalembe ntchito anthu amderali olimbikira ntchito, ndiye kuti Posakhalitsa, mutha kuyimilira nokha.Muthanso kugwirizana naye, koma musayembekezere kuti agwira ntchito kwa nthawi yayitali.

Osalemba anthu akhalidwe loipa.Ziphunzitso za mwazi ndi misozi zafotokozedwa momveka bwino.Zikuphatikizidwa mu kusowa kofunika pakuchita zinthu, kudzikonda kwakukulu, ndi kusakambirana.

Monga kalaliki wamalonda akunja, nditha kulemba anthu omaliza maphunziro ndi pepala lopanda kanthu, maphunziro ofulumira komanso kukula, kapena kulemba anthu odziwa zambiri pantchitoyi.Nthawi zambiri sindiganizira za omwe agwira ntchito kwa zaka zingapo koma sachokera kumakampani, chifukwa adapanga zizolowezi zawo zogwirira ntchito ndikuwalola kuti asinthenso ntchito zawo.

Pa ntchito ya e-commerce, ndiyenera kuti ndinalemba zaka zoposa 2 ku Tmall, ndikumufunsa mafunso kuti awone ngati ali ndi deta ndi kulingalira kwamtengo wapatali, kulingalira ndi malonda, monga sitolo yam'mbuyo kudzera pa sitima,TaokeGawo, kuchuluka kwa malonda a sitolo, ndi momwe mungalankhulire ndi ojambula.

XNUMX. Nthawi yoyeserera kwa mamembala amagulu amalonda odutsa malire

Nthawi yoyeserera ndiyofunika kwambiri, miyezi 1-3 musanasaine mgwirizano.

Ndili ndi malire olembera anthu ntchito.Chifukwa chake ndimayang'ana kwambiri mfundo zingapo m'miyezi itatu iyi:

Chilimbikitso ndi inertia, konzani ntchito yochulukirapo kuti awonetse chidwi ndi kuphedwa kwake.Anati achite nthawi yomweyo kapena achedwetse kwa kanthawi.

Kwa luso la ntchito, chidziwitso cha mankhwala, zilibe kanthu ngati zoyambira ndizosauka, kuti tiwone ngati adzachitapo kanthu kuti aphunzire, tidzakonza maphunziro ang'onoang'ono panthawi yoyeserera, monga kumutumiza ku fakitale kwa sabata limodzi. , kapena kumupatsa zinthu zing’onozing’ono, ndiyeno muyeseni pambuyo pake.Kodi akuphunzira mwachidwi kapena amangophunzira mwachiyembekezo kudzera mukuwona kumeneku?

N’zomvetsa chisoni kuti achinyamata ambiri sakufuna kuchitapo kanthu kuti aphunzire.

Mukapeza kuti wina ali wokonzeka kuchitapo kanthu kuti aphunzire, ndikulowa mozungulira mozungulira, kuyang'ana khalidwe.

M'malo mwake, kuyang'anira mawonekedwe ndikosavuta, ingoyang'anani ngati ali ndi mfundo yofunika kwambiri. Aliyense ayenera kusamala kuti "khalidwe" pano silikutanthauza kukhulupirika. Ubale pakati pa kampani ndi wogwira ntchito ndi mgwirizano wa ntchito, osati kukhulupirika. ng’ombe yamphongo, kapena kavalo wanu, ndiye msilikali wachitsulo, wothamanga, sayenera kukhala wokhulupirika, koma ayenera kukhala woona mtima.

Panthawi yofunsa mafunso, mudzamufunsa mafunso ambiri, monga zochitika za ntchito ndi zina zotero, ndipo panthawi yoyesedwa, mukhoza kudziwa ngati wanama kapena akukokomeza, zomwe zimakhala zosavuta kuona khalidwe la munthu.

Nthawi zambiri mutha kugwiritsa ntchito ndalama zing'onozing'ono kuyesa ngati munthu ndi wadyera.Ndili ndi njira yomulola kuti agule zinthu zing'onozing'ono, monga kupita ku msika wa digito wa msika wa electromechanical kukagula zinthu zing'onozing'ono. akufuna kukweza invoice.Uyu ndi munthu woyesa Mutha kupeza sitolo kuti mufananize kutengera mtengo wake wobweza.Nthawi zambiri, ogwira ntchito m'fakitale amalipira kuchotsera pang'ono.Ndimayang'anitsitsa, koma gulu lazamalonda la kampaniyo, ngati silingathe' t kupirira mayesero, Munthu wotero sangakhale.Ili ndi phunziro langa.

XNUMX. Ndi mbali ziti za maphunziro a timu yodutsa malire a e-commerce?

Kupyolera mu nthawi yoyeserera, tidalowa maphunziro okhazikika.Makampani ang'onoang'ono ambiri salabadira maphunziro a matimu a e-commerce.Ili ndivuto lalikulu. Simungakhale opanda HR, koma simungachite popanda maphunziro, apo ayi mungachedwe. wekha ndi ena.

Cholinga cha maphunziro a e-commerce odutsa malire ali ndi mbali zinayi izi:

1. dziwa luso
2. mu gulu
3. Kuchita bwino kumabwera koyamba
4. mtengo wotuluka

Chinthu chofunika kwambiri ndi 2 ndi 3. Mosasamala kanthu za malonda akunja kapena malonda a e-commerce, muyenera kugwirizana.Simungathe kumenyana nokha.Ngakhale mutalemba matalente amphamvu kwambiri, ngati sangathe kuphatikiza, zidzakhala kulephera.Onetsetsani kuti atembenuza "ine" kukhala "ife".

Kusachita bwino sikokwanira.Cholinga chamaphunziro anu ndikumanga gulu ndikumasula abwana.Gulu lomwe abwana amatenga nawo gawo pachilichonse silikhala bwino.

Ponena za makhalidwe abwino, achinyamata ambiri tsopano amakana makhalidwe akampani, koma tiyenera kukwaniritsa cholinga chomwecho.Mwachitsanzo: pangani ndalama limodzi, kugawana ndalama.

XNUMX. Ndondomeko ya bajeti yomanga gulu laling'ono la e-commerce gulu

chisangalalo:

Uwu ndiye phata lakumenya bwino kwa timuyi.Izi ndi zomwe ndaphunzira kwa Ali Tiejun.Ngakhale sizingafanane ndi kampani yaying'ono.Ma Yun, koma mwina mutha kukangana ndi kuchuluka kwa Commission.

Ndayesa, ndimagwira ntchito molimbika kuti ndichite bizinesi ndekha, 2000 miliyoni pachaka, phindu 200 miliyoni, ndimalemba 10 ogulitsa, ngakhale ali okhoza ngati ine, kuchita 1000 miliyoni pachaka, kupeza 500 miliyoni, ndidzakhala. kugawanika Ali ndi 500 miliyoni, ndikadali ndi XNUMX miliyoni, ndipo ndine womasuka kwambiri.

Kuphatikiza pa zolimbikitsa zamunthu, palinso zolimbikitsa zamagulu.Cholinga ndikulola aliyense kuti agwirizane m'malo modzisamalira yekha.Kulimba kwa zolimbikitsa zamagulu kumakhalanso kotengera ndalama.Kale, kuyenda kolimbikitsa sikunali kothandiza kwambiri.

Tsopano khalani ndi zomwe mukufuna kugulitsa, pindulani ndi mphotho zina pambuyo pake, ndiyeno gawani ndalamazo mu timu.

Cholinga cha malonda ndikukula pang'onopang'ono, koma chaka chino (2020) chifukwa cha mliri, palibe malamulo mu theka loyamba la chaka ndi theka lachiwiri la chaka, zomwe sizingakwaniritsidwe, kotero ndizo. yathetsedwa kwakanthawi.

M'mbuyomu, ndidadalira kwambiri ndalama zamtunduwu kuti ndikwaniritse kukula mwachangu kwa zaka 7. Nthawi zambiri, 20-30% ya phindu lenileni la malonda akunja amalipidwa kwa antchito (kupatula lendi yowonetsera), ndipo malonda a e-commerce amalipidwa. ndi 1-3% ya malonda.Izi ndizoposa avareji yamakampani.Ndalemba zonse, kotero sindibwerezanso apa.

Komabe, patapita nthawi zinadziwika kuti panali mavuto.Choyamba, anthu ena anali ndi mabanja abwino ndipo sankafunanso kupezerapo mwayi wopeza ndalama.” Chachiwiri, achinyamata samangoona kuti ndalama ndi zofunika kwambiri, koma ankaona kuti ntchito ndi yofunika kwambiri.Ngati simuli okondwa, simudzachitanso ndalama.Chifukwa chake chaka chino, ndidayamba kupanga zosintha zaumunthu, kuletsa mawu ndi machitidwe a PK.

XNUMX. Malamulo amasewera ndi malingaliro omanga timu yodutsa malire a e-commerce

Zitha kunenedwa kuti ndi chitsanzo cha bizinesi, chomwe chimagawidwa mkati ndi kunja.

Apa tikukamba za timu yamkati.Kampani yathu yaying'ono imakonda kugwiritsa ntchito mzere wa msonkhano ngati fanizo la malamulo abwino amasewera.Aliyense amasewera limodzi mosangalala ndikugawana ndalama.Malamulo oyipa amasewera, aliyense ndi waulesi, amazemba, ndikumenya mpira.

M'malo mwake, cholinga cha malamulo a masewerawa ndikuwongolera magwiridwe antchito a gulu ndikupanga mzere wosonkhana, womwe umafunikira kugawa bwino kwa ntchito, kuyika ufa mkati ndi kunja mkate.Mfundoyi ikhoza kutanthauza makampani ambiri achichepere tsopano, monga Amazon, makampani afupiafupi amakanema, makampani ogwiritsira ntchito e-commerce, omwe amapangidwa kwathunthu, monga nsapato zopangidwa mufakitale yanga.

Bwana aliyense wosapanga zinthu amayeneranso kupanga mzere wolumikizira m'mutu mwake (kapena kupanga mapu amalingaliro amakampani kuti achepetse).

Mutha kuchita gawo limodzi lokha, kapena osatenga nawo mbali.Osatenga nawo mbali mu chilichonse, ndizosakwanira.Ndagawana nawo mzere wa msonkhano wa kampani yanga, mutha kusaka.

XNUMX. Kumanga gulu la e-commerce kumalire amayenera kumvera mwambo

Palibe malamulo ndipo palibe malamulo, koma masiku ano achinyamata sakonda kuletsedwa, zomwe zimatsutsana kwambiri, kotero tsopano dongosolo langa latsopano lidzawonjezera umunthu, ndikutsata zotsatira-zotsatira ndikumasula zoletsa zina.

Mwachitsanzo, ponena za kupezekapo, ndidzalingalira zifukwa zina za m’banja zomwe zimabweretsa mavuto kwa ogwira ntchito, ndipo panthawi imodzimodziyo kukhala achifundo ndi kuchita ntchito yabwino ya malamulo, kuti asatuluke mu ulamuliro.

XNUMX. Kumanga gulu la e-commerce ndi njira yoyendetsera malire

ZofunikiraMunthuKugwiritsitsa.

Mwachitsanzo: malonda akunjaKutsatsa Kwapaintanetimtsogoleri wa timu yogulitsa,Kutsatsa PaintanetiWoyang'anira ntchito, ogwira ntchito, awa ayenera kukhala achinsinsi.

Mabwana sangagwire chilichonse, choncho ogwira nawo ntchito ayenera kufotokozera mavuto m'nthawi yake, m'malo mopereka lipoti labwino komanso osanena zoipa.

Ili ndi phunziro langa chaka chino: Muli ndale zamaofesi mukampani, ndipo palibe amene adandiuza kuti ndidazindikira pambuyo pake, zomwe zidapangitsa kuti ogwira nawo ntchito awonongeke.

Chifundo sichigwira asilikali:

Dongosolo loyang'anira litha kukhala laumunthu, koma monga manejala, ngati mumalankhula bwino, ena amapeza inchi, ndipo ayenera kukhala otsimikiza.

Apo ayi, musachite kasamalidwe, chitanimedia yatsopanoChabwino, dzisamalireni nokha.