Kodi kupanga kupanga brand?Zomwe zili zofunika kwambiri pakukonza mtundu ndi kaimidwe

Nkhaniyi ikugawana zakukonzekera mtunduKuyikagawo.

Pokonzekera mtundu, mawonekedwe azinthu ndi abwino, ndipo ndikosavuta kupanga kugunda kwakukulu:

• Ngati malo opangira zinthu ali bwino, kutembenuka kudzakhala kwakukulu, koma sikelo idzakhala yaying'ono.
• Ngati malo opangira zinthu ndi otakata, sikelo idzakhala yayikulu, koma kutembenuka kumakhala kochepa.

enaKutsatsa KwapaintanetiPogwira ntchito, ndizosavuta kukhala osazolowera kuyika bwino pankhaniyi.

Ngakhale mutakumbutsidwa mobwerezabwereza, pangani zithunzi, lembaniZolembaPanthawiyo, kuyika kwake kumakhala kosavuta kukhala kwakukulu.

• Mwachitsanzo, chinthu chomwe chili ngati "chachikulu" chimagulitsidwa kwa ogula omwe amakhudzidwa kwambiri ndi kuchuluka kwake.
• Choyamba, ndithudi, kuunikila mmene mphamvu yaikulu, ndiyeno kulankhula za mbali zina.
• Komabe, enaKutsatsa PaintanetiOgwiritsa ntchito akufunabe kufotokoza zonse zomwe zili patsamba, ndikuyembekeza kugulitsa kwa anthu ambiri.

Kuti muchite ntchito zotsatsa pa netiweki, muyenera kumvetsetsa kaye magawo amtunduwo momveka bwino.

Kodi kupanga kupanga brand?

Kukonzekera kwamtundu kungapangitse kutsatsa kukhala kuchulukitsa.

• Kukonzekera kwazinthu ndikowonjezera ku malonda, ndipo kupanga malonda kungapangitse kuchulukitsa.
• Kukonzekera kwazinthu ndi kwa ntchito zokonzekera mtundu.
• Mukamakonza zinthu, phatikizanipo malingaliro okonzekera mtundu, ndikupanga dongosolo lamtundu;
• Kenako, bwerezani zokonzekera zamtunduwu, ndipo zotsatira za kupanga mtundu zidzafika.

Ndizosokoneza pang'ono, tiyeni tipereke chitsanzo!

Zitsanzo zamakonzedwe amtundu

Pamene Dyson anali kupanga chotsuka chimodzi chokha, chinali kukonzekera kwa mankhwala;

• Dyson akamapanga zotsukira, zoyeretsa mpweya, zowumitsa, zowumitsira tsitsi, ndi zina zambiri, ndi mtundu wamtundu.
• Mndandanda wazinthuzi umapanga chidziwitso cha wogwiritsa ntchito Dyson.
• Kenako Dyson akuumirira pakukonzekera kwazinthu izi, ndipo mtundu wake upitilira kukula mtengo.

ZamalondaKufanana kwa kupanga ma brand kugunda kwakukulu

Kampani ya e-commerce imakwaniritsa malonda a XNUMX miliyoni pachaka kudzera mu malonda a pa intaneti.

Otsatsa ndalama akhala akugulitsa ndalama pafupifupi chaka chimodzi, ndipo akhala akuphunzira za bizinesi yake chaka chino, ndipo aperekanso malingaliro, koma malingaliro okonzekera mtundu ndi malo omwe agawidwa m'nkhaniyi ndizovuta kwambiri.

Kampaniyi imapanga zinthu zapakhomo, ndipo mpikisano wake waukulu ndi chitukuko cha malonda.

Bwanayo amapanga zinthu zing'onozing'ono zambiri zatsopano chaka chilichonse, ndipo amakonda kuganizira zazinthu zazing'ono zatsopano.

• Malire a phindu lonse la malonda si oipa.
• Koma zopambana zazikulu zamakampani ndizochepa.
• Kupanikizika kwazinthu ndikwambiri pang'ono, ndipo malire a phindu ndi otsika.

Momwe mungapangire kusanthula kwachitukuko chazinthu?

• Timapatsa abwana cholinga ndikuyang'ana pakupanga chinthu chimodzi chokha mwezi uliwonse.
• Koma pazogulitsa zatsopanozi, onetsetsani kuti mwalemba mawu osakira ndendende:
• mawu ofunika awaSEOVoliyumu yosaka ndi yayikulu, koma anzawo ndi ofooka.

Pokhapokha pochita izi pokonzekera mtundu ndi kuyika, zatsopano zomwe zapangidwa zidzatchuka mosavuta.

Pambuyo pa kusanthula kwake, adatiuza kuti: Izi ndizofanana kwenikweni zamasewera akulu akulu omwe adapanga m'mbuyomu!

• Kukhala ndi udindo n’kofunika kwambiri, ndipo n’chimodzimodzi ndi kukhala munthu, kuchita zinthu, ndi kuchita bizinesi.
• Ndiko kulondola, monga nsomba mmadzi;
• Yapatuka, sinathe kusuntha inchi.