Palibenso kugwiritsa ntchito ndalama! Dziwani malangizo atatu otsika mtengo komanso othandiza popanga dzina la bizinesi ya pa intaneti komanso kupeza makasitomala.

ZamalondaZoyenera kuwerengedwa kwa eni mabizinesi: Njira zitatu zopezera phindu lalikulu kuti muwonjezere mtengo wapamwamba wa malonda anu ndi 200%.

Ndikungowononga ndalama zoti ndichiteKutsatsa PaintanetiNkhaniyi yapangidwira makamaka eni mabizinesi ang'onoang'ono ndi apakatikati komanso amalonda apaintaneti, popereka chithunzithunzi chakuya cha njira zitatu zazikulu zopangira mtundu wokhala ndi phindu lalikulu!

Palibe chifukwa chokhalira ndi bajeti yayikulu, kudzera mu kulondolaKuyikaNjira yogwiritsira ntchito zinthu zomwe zili mkati mwa kampaniyi komanso njira yomangira chidaliroyi ikuthandizani kukweza mphamvu ya kampani yanu mwachangu ndikuwonjezera phindu la malonda ndi 200%. Ikuphatikizapo maphunziro enieni ochokera m'mafakitale osiyanasiyana, kukuphunzitsani momwe mungasinthire anthu ambiri kukhala makasitomala osungidwa, kukopa makasitomala omwe akufuna kukufunafunani mwachangu ndikugula. Pezani njira yothandiza yopezera kampaniyi!

Choyamba ndiloleni ndifotokoze momwe ndikumvera.

Kwa zaka zambiri, ndakumana ndi anzanga ambiri omwe amayendetsa mabizinesi apaintaneti, ndipo ambiri a iwo nthawi yomweyo amafuna kupanga dzina. Amalemba ntchito makampani opanga mapangidwe kuti apange ma logo, kulemba anthu ntchito kuti alembe nkhani za dzina, komanso kukambirana za "kuyambira..."Moyo"Chilakolako cha moyo," "Ulemu kwa aliyense wa inu amene akuyesetsa"—nthawi zonse ndimakhudzidwa ndi mawu amtunduwu. Sikuti akulakwitsa, koma dongosolo lake ndi lolakwika.

Ndikudziwa mnzanga amene amapanga zipangizo zazing'ono zapakhomo, ndipo kampani yake ikuyenda bwino kwambiri pa Tmall tsopano. Koma kodi mukudziwa momwe anayambira? Sizinali zochokera ku lingaliro lililonse la kampani; chinali chongopanga madzi pang'ono chomwe chimadula mayuan 69. Chinkaoneka ngati chikho, ndipo mutha kuchigwiritsa ntchito polumikiza chingwe cha USB. Ndi chinthu chimodzi chokhacho, adagulitsa mayunitsi opitilira 8 pamwezi umodzi.

Atapeza gulu la ogwiritsa ntchito awa, anayamba kuganizira za kutsatsa malonda.

Mukamapanga chizindikiro, oda ndi yofunika kwambiri kuposa momwe mukuganizira.

Izi zinandikhudza kwambiri. Kunena zoona, makampani ogulitsa pa intaneti omwe amapambana nthawi zambiri samadalira nkhani ya kampani, koma m'malo mwake amadalira chinthu chodziwika bwino.

Chochitika cha "zogulitsa za blockbuster" n'chosangalatsa. Chimasankha mtundu wa ogwiritsa ntchito omwe mumakopa ndipo pamapeto pake, malo amtsogolo a kampani yanu. Sitolo ya foni ya 9.9 yuan imakopa ogula omwe amasamala kwambiri mitengo. Wokonza makompyuta wa 200 yuan amakopa omwe akufuna kulipira kuti akongoletse. Kodi mbiri za ogwiritsa ntchito zimachokera kuti? Osati kuchokera ku malingaliro a ofesi yanu, koma kuchokera ku njira yachilengedwe yosankhira zinthu za blockbuster.

Chinthu chotchuka kwambiri ndiye poyambira pa kampani.

Kodi chimachitika ndi chiyani mukatenga chinthu chomwe chagulitsidwa kwambiri?

Anthu ambiri amaganiza kuti bola ngati chinthu chikatchuka ndikupanga ndalama, ndizokwanira; ingokulitsani msika mwachangu ndikupanga chuma. Koma malinga ndi zomwe ndakumana nazo, ngati mungochiona ngati chida chopezera ndalama, mukuwononga phindu lake lalikulu.

Phindu lenileni la chinthu chotchuka kwambiri ndilakuti chimagwira ntchito ngati malo olowera ku kampani.

Musafulumire kupeza ndalama kuchokera ku chinthu chodziwika bwino. Pangani mtengo kukhala wokwanira, kuwonetsa anthu ambiri, ndikuwonjezera kuchuluka kwa ogwiritsa ntchito. Pakadali pano, ndalama iliyonse yomwe mungataye ndikugula anthu ambiri pamakampani anu. Njira ya mnzanga inali yongopeza ndalama zochepa pa chipangizo chodziwitsira madzi chokha, koma aliyense amene adagula chimodzi amalandira khadi yokhala ndi QR code kuti alowe nawo gulu lake la malo ochezera a pa Intaneti. Gululo lidalengeza chinthu china: seti ya chipangizo chodziwitsira madzi chomwe chimabwera nacho, chomwe chinali ndi phindu lalikulu. Chinthu chodziwika bwino...ngalandeZogulitsa zotsatirazi zipanga ndalama.

Mfundo imeneyi ikumveka yosavuta, koma ndi anthu ochepa okha omwe angathe kuchita zimenezo. Chifukwa chiyani? Chifukwa mukaona chinthu chogulitsidwa kwambiri chikugulitsa mayunitsi masauzande ambiri tsiku lililonse, chiyeso chimakhala chachikulu kwambiri; simungathe kukana kukweza mitengo ndi kufuna kupanga ndalama zambiri. Koma ngati mukweza mitengo, mumataya anthu ambiri ndipo makasitomala anu amabalalika. Pokhapokha mukakana chiyesochi ndi pomwe mungapange chizindikiro.

Malonda apaintaneti amasintha zinthu kukhala moyo watsiku ndi tsiku.

Tiyeni tipitirize kukambirana kwathu pa zamalonda pa intaneti.

Mukakhala ndi chinthu chodziwika bwino, muyenera kuchita malonda apaintaneti. Anthu ambiri amanyalanyaza izi. Malonda apaintaneti omwe amaperekedwa pashelefu amangowonetsa zinthu - chithunzi ndi mawu achidule - ndipo ogwiritsa ntchito amachoka akangowona. Koma malonda apaintaneti omwe amaperekedwa pa intaneti ndi osiyana; amakuthandizani kufotokoza bwino malingaliro, zochitika, ndi phindu lomwe limapezeka kumbuyo kwa malondawo.

Ndipatseni chitsanzo china, juicer, icho...TaobaoZithunzi zomwe zili pamwambapa ndi zochepa chabe, koma pankhani ya TikTok/DouyinndipoKabuku KofiiraTsopano zinthu zonse zasintha. Anthu ena akupanga ma vlog awoawo akupanga galasi la madzi mumphindi imodzi m'mawa, ena akupanga makanema oseketsa akumwa madzi muofesi mobisa, ndipo ena akugwiritsa ntchito kudzaza mavitamini atatha kuchita masewera olimbitsa thupi. Zonsezi pamodzi zasintha juicer ya 69-yuan kuchoka pa "chinthu chotsika mtengo" kukhala "njira yosankha moyo." Ogwiritsa ntchito sakumbukira mtengo wake, koma zomwe adakumana nazo.

Kodi dzina la kampani ndi chiyani? Dzina la kampani ndi mgwirizano womwe umabwera m'maganizo mwa wogwiritsa ntchito akaganiza za chinthu china. Mapulatifomu a pa intaneti sangapange mgwirizanowu; koma zomwe zili mkati zokha ndi zomwe zingapange.

Kunena zoona, ndikudziganizirabe ndekha. Poyamba ntchito yanga yogulitsa pa intaneti, sindinali waluso kwambiri popanga zinthu; ndinangotenga zithunzi za zinthuzo ndikuziyika, koma palibe amene anaziyang'ana. Pambuyo pake, ndinaphunzira kuyika zinthuzo m'zochitika zenizeni komanso m'miyoyo ya ogwiritsa ntchito, ndipo zotsatira zake zinayamba kusintha pang'onopang'ono. Poyamba zingakhale zovuta pang'ono, ndipo zimatenga nthawi yayitali kuposa momwe mukuganizira, koma iyi ndi gawo lofunikira kwambiri.

Njira zitatu zothetsera vutoli: kupanga filimu yotchuka kwambiri, kukhazikitsa nkhani zambiri, ndi kuphatikiza njira zosiyanasiyana.

Popeza takambirana zambiri, poganizira za m'mbuyo, mfundo yonseyi ingagawidwe m'magulu atatu.

Njira yoyamba ndiyo kupanga chinthu chodziwika bwino kuti chifike pamsika. Musayambe kuganizira nkhani za makampani nthawi yomweyo. Choyamba, gwiritsani ntchito chinthucho kuti mupeze malo abwino pamsika, gwiritsani ntchito chinthu chodziwika bwino kuti mudziwe malo anu, ndikudziwitsa ogwiritsa ntchito oyamba kuti mudziwe kuti ndinu ndani.

Njira yachiwiri ndiyo kukhazikitsa dzina lanu kudzera mu zomwe zili mkati. Mukapeza chinthu chomwe chimadziwika bwino, musangokhala pashelefu ndikuchigulitsa. Pitani ku nsanja monga Douyin ndi Xiaohongshu kuti mupange zomwe zili mkati, kufotokozera zochitika ndi phindu la chinthucho. Pokhapokha ogwiritsa ntchito adzakukumbukiranidi.

Njira yachitatu ndiyo kugwiritsa ntchito zinthu zosiyanasiyana. Musafulumire kupeza ndalama kuchokera ku chinthu chomwe chagulitsidwa kale; chigwiritseni ntchito ngati malo olowera ku kampani yanu ndipo gwiritsani ntchito zinthu zina zomwe zikupezeka kuti mupeze phindu. Popanda zinthu zosiyanasiyana, chinthu chatsopano chimangokhala bizinesi yomwe imapanga anthu ambiri kamodzi kokha.

Anthu khumi ndi awiri awa ndi ofunika kwambiri:Zomwe zili mkati zimatsegula njira, zomwe zili mkati zimakhazikitsa maziko, ndipo kuphatikiza njira zosiyanasiyana kumabweretsa phindu lalikulu.

Lembani pamapeto

Pomaliza, malingaliro anga akhoza kufotokozedwa m'chiganizo chimodzi.

Mtundu si chinthu chomwe mumachitcha kuti ndi chinthu chomwe mungachitchule. Si chinthu chomwe mungapange mwa kugwiritsa ntchito ndalama zambirimbiri pa nkhani ya mtundu ndikuyika zotsatsa zingapo. Mtundu umapangidwa ndi zinthu zodziwika bwino, zinthu zokopa, komanso zinthu zodziwika bwino. Dongosololi ndi lofunika kwambiri: choyamba pangani zinthu zodziwika bwino, kenako pangani zinthu, ndipo pomaliza, pezani phindu kudzera muzinthu zosiyanasiyana. Gawo lililonse lili ndi zovuta zake, koma palibe chomwe chingadulidwe.

Sindikudziwa ngati malingaliro awa ndi achikulire kapena ayi; ndi malingaliro enieni omwe ndakhala nawo m'zaka zingapo zapitazi. Ngati inunso mukupita patsogolo pakupanga dzina, ndikukhulupirira kuti adzakuthandizani.