Kushingirira kuchabudirira?Kushingirira kubudirira rondedzero nyaya muenzaniso

Vanamuzvinabhizimisi vanotsungirira sei kuti vabudirire?8 matanda makuru ekubudiriraChakavanzika + 1000 Kuvhenekerwa Kwesimba Chati!

Chii chinonzi kushingirira?Kushingirira ndiko:usafe wakasiyana nazvo--Ma Yun

• "Hapana chakaoma munyika, chero iwe uchida kukwira!"
• "Munhu anogona kubudirira chete nekutsungirira!"
• Hapana chinangwa chisingagone kuwanikwa chero uchitsungirira.
• Zvisinei, hunhu hwevanhu hune usimbe, uye zvinonetsa kuti mumwe nemumwe wedu arwise hunhu hwake pane dzimwe nguva.Panguva iyi, humwe hunyanzvi hunodiwa.

Sei uchisimbirira pachinhu chimwe?

Kutanga, ngationgororei mubvunzo:Nei tichigona kunamatira kuchinhu chimwe?

• Mumwe nomumwe wedu ane chimwe chinhu chatave takanamatira, uye zvizhinji zvezvinhu izvi zvinoshamisa, kunyange kana mazita ezvinhu izvozvo asati apera.

Semuenzaniso, vamwe vanhu vanoti vanonamatira kune zvinhu zvinonzi "tsika":

• Kunyangwe akakanganwa chikonzero, vanhu ava vanoramba varipo kwenguva refu.
• Chikonzero chinoita kuti varambe vachizviita ndechekuti kana vakasadaro, havazive zvavanogona kuita?

Vamwewo vanoti vanodaidzira "kufarira" mune chimwe chinhu chavanobatirira pachiri:

• Vanoziva chikonzero nei vachizviita uye vanoda maitiro.
• Muchidimbu, zvisinei kuti chii chaunodaidza kuti zvinhu zvaunobatirira pazviri, isu tichagara takabatirira kune chimwe chinhu zvakanyanya kana zvishoma kune chimwe chinhu.

Nei ichigona kugara kwenguva yakareba kudaro?

• Zvisinei, wakambozvibvunza here kuti nei uchigona kuchengeta zvinhu izvi kwenguva yakareba kudaro?
• Pane musiyano here pakati pezvaunobatirira pazviri, nezvausingagoni kubatirira pazviri?
• Mune mamwe mazwi, kana iwe uchinyatsofunga nezvazvo, chii chaizvo chaunoita kuti urambe uchienda?

Muchokwadi, isu tinoda 1 chinhu chekutanga:

• Nemhaka yokuti tinorida, ticharamba tichipa nguva yakawanda nesimba kunhau iyi.
• Sezvo nguva nesimba zvinounganidza, izvi zvichaita kuti tive neunyanzvi hwekugadzirisa dambudziko racho, uye iwe uchanzwa uchigutsikana.

Paunoita chimwe chinhu kwekutanga, iwe uchafara zvikuru, uye nyika yekunze ichakupa mhinduro dzakanaka uye nenguva.

Panguva iyi, shanduko yemashiripiti yakaitika:

• "Paunowedzera kuzviita, iwe unowedzera kuifarira!"

Zvino, ndapota mira kwemaminetsi maviri, uye funga nezvendima iri pamusoro zvakare, uye rangarira yakoHupenyuidzo tsika dzakanaka dzakatanga mukati.

Sei kubudirira kuchida kushingirira?

chokwadiWechat marketingMutsara kubva kune rimwe remabhuku:

• "Chese chiito chaunoita chinosimbisa pfungwa uye kukurudzira kuseri kwechiito ichocho!"

Mutsara uyu unogona kukutorera nguva yakareba kuti unzwe uye unzwisise zvaunoreva zvakadzama.

anchoring effect

• Apo patinowanzowana mhinduro yakanaka pane chimwe chinhu, tinoisakufaraMhedzisiro inosimbiswa munyaya iyi.
• Mushure meizvozvo, kunyangwe iwe ukasawana chero mhinduro yakanaka, iwe ucharamba uchifara.

Saka, kushandisa anchoring effect:

• Pinza mufaro kune chaunoda kunamatira.
• Zvinonyanya kukosha pakuvandudza unyanzvi hwekushivirira.

Patinoongorora "kushingirira", iwe unowana:

• Chinhu chakakosha chekuti unokwanisa kunamatira kune chimwe chinhu zvinoenderana nekuti unoramba uchigamuchira mhinduro yakanaka here?
• Mune mamwe mazwi, kusimudzira zvekuzvivaraidza kunogona kusimudzirwa nekugadzira nemazvo nzira dzemhinduro dzakanaka.
• Muchidzidzo, nenzira kwayo, tinogona kuwana chero munhu kuti anakirwe neutano hwakanaka kwenguva yakareba.

Nzira yekutsungirira sei kubudirira?

Sezvo mhinduro dzakakodzera nguva uye dzakanaka kubva kunze kwenyika dzinogona kutipesvedzera zvine simba kuti tisimbirire kuita chinhu chimwe.

Saka, iyo nhamba yekutanga chinhu chinoita kuti urambe uchiita chimwe chinhu ndeye nguva dzose mhinduro.

1) Mhinduro inoenderera

Iyo inonzi mhinduro ndeyekuti waita chimwe chinhu uye wawana mhinduro.

Mhinduro iyi inogona kunge iri kurudziro yemudiwa wako, kana kukudzwa kunokuita kuti udade.

kubudirira nyaya

Semuyenzaniso:

• a marketingKuteedzeramumwe wevarongi网络 营销Boka rekukopa ndereWeb PromotionNharaunda iri kudzidza, nhengo dzeboka dzinofanira kusimbirira pakuipedza zuva rega regaSEOmabasa, uye tumira zvinyorwa zvekudzidza zvisingasviki mazwi e200.
• Kana nhengo yega-yega ikatumira basa rayo, anozozvifarira mumwe nemumwe, uye dzimwe nguva anoatumira kuboka reshamwari.Kune nhengo dzese, iyi ndiyo mhinduro yakakodzera nguva kubva kunze.
• Pamusoro pezvo, iyo applet inoshandiswa kuita nhamba yebasa ichaverengerwa zvinoenderana nenguva zuva rega rega, inova mhinduro kubva kuhurongwa.
• Mune ramangwana, ivo vanozomisa mamwe maitiro emhinduro kubvumidza nhengo dzese kuwana mufaro wakawanda uye kudzamisa anchored psychological cognition.

3 mhando dzakasiyana dzemhinduro

a, high frequency, low intensity mhinduro

• Mafaro ezuva nezuva ari pamusoro apa muenzaniso ndewechikamu ichi.

b, low frequency, high intensity mhinduro

• Ndichiri kushandisa muenzaniso uri pamusoro kutsanangura: aWechatRonga kukoka nhamba huru yeCommunity Marketingvashandi, heavyweightE-commerceVanhu vanouya kuzoona!

c, dzimwe nguva mhinduro isingatarisirwi

• Ita chimwe chinhu chikuru nhengo dzeboka dzisingaziviKusimudzirwa kwemvuraScenario, isingatarisike"Viral marketing"mubayiro.

2) Kufarira

tinogona kuona zvimwemidhiya mitsvataura kuti vamweMunhu, Vanonyanya kuzivikanwa webmasters vakabudirira.

Nekuti WeChat iInternet yakavharwa ine mashoma trafficdrainagezvakaoma, saka vanosimbirira kushandisaWordPressUyaikuvaka webhusaiti,dzidza uye dzidziraWordPress kuvaka webhusaiti dzidzo(Uyu ndiwo musimboti wetraffic inotungamirwa, saka vanozviita mazuva ese seizviPublic account promotion）。

• Zviripachena, ichi ndicho chikonzero chine musoro chekubudirira.
• Zviri nyore kutanga nemhedzisiro uye wozotsvaga humbowo hunoratidza zvabuda.

Asi unofungazve nezverevo iri shure kwayo here?Chaizvoizvo mazwi maviri - "chido":

• Nekuda kwekuti iwe unoda kuita chimwe chinhu, usafunge kuti itsvimbo kwachiri.

Kana iwe uchida kuramba uine chimwe chinhu chausingadi, kazhinji haugoni kunamatira nacho.

• Nekuti kana iwe uchifunga kuti inoramba ichienderera, iyo subconscious inotonzwa kuti zvakaoma kwazvo kuramba mune chimwe chinhu chakadai, zvikasadaro ungazvibvunza sei kuti "ramba"?

3) Nyore

Iro online marketing copywriting boka rinongoda kuti nhengo dzitumire 200-mazwi manotsi zuva rega rega uye kuverenga bhuku mukati memwedzi:

• Chinhu chiri nyore ndechekuzviita kakawanda uye iwe uri nyanzvi!
• Kana chinhu chimwe chete chaunoda kuita chakanyanya kuoma, chinofinha, uye chichitora nguva yakawanda, chinofanira kunge chichikurwadza, uye pachava nenjodzi huru yekukundikana.
• Rangarira: Nhanho nhanho, madonhwe emvura!

4) Yakagadziriswa nguva

Kutaura zvazviri, kuita chinhu chimwe nguva dzose hachisi chinhu chinopfuura kukudziridza tsika uye kuishandisa kwenguva yakatarwa.

Kuita chinhu chimwe panguva yakatarwa idhizaini yakakosha yekukudziridza tsika yakanaka.

• Ngatitii uchamuka na10:XNUMX, tanga kuverenga kwemaminitsi gumi, uye kupera naXNUMX:XNUMX.
• Mushure mekunge wasimbirira pazviri kwechinguva, kana ukasazviita, aya maminetsi gumi anozove asina chinhu muhupenyu hwako, uye unotozoona hupenyu hwako huchirwadziwa!Kushushikana zvikuru!

5) Zvinokonzera

Chii chinonzi trigger?

• Iyo inonzi trigger ndeye kana iwe uri munzvimbo inokonzeresa kuti uite chimwe chinhu.
• Kana iwe wakaverenga Cialdini's classic "Kufurira", iwe unofanirwa kuziva kuti chinokonzeresa chii?
• Iyo inokonzeresa michina inogona zvakare kuve yakagadziriswa maitiro maitiro, zvinoreva kuti vanhu vanozoita yakagadziriswa mhinduro mune yakatarwa mamiriro ezvakatipoteredza.

Semuyenzaniso:

• Paunoona komputa, unoda kuenda online;
• Ndinoda kuvata pasi pandinoona mubhedha;
• Ukanzwa kurongeka kwekubika, unoenda kunotora zvimiti.

Kuenda online, wakarara, wakabata zvimiti, ndizvo zvaunoita.

Hapana anokuudza nezve maitiro aya, nekuda kwekuti komputa, mubhedha, uye chikafu ndizvo zvinokonzeresa zvinodzvanya yako chiito switch.

Nzira yekuseta sei zvinokonzeresa?

Izvi zvinoda kuti utsvage nemaune uye ugadzire...

• Semuenzaniso, kana iwe uchida kukudziridza tsika yekuverenga nenguva yechinomwe mangwanani, unogona kuseta dhesiki sechinhu chinokonzeresa uye peni sechinhu chinokonzeresa.
• Mune ramangwana, paunongogara padhesiki, iwe unozotora bhuku racho usingazivi uye wotanga kuverenga.

Vamwe vanhu vakagadzira zvakawanda zvinokonzeresa mumaitiro avo ekuverenga kwemakore mazhinji, akadai se:

• Chero bedzi marambi makuru efluorescent neTV mumba zvakadzimwa, achawana mabhuku asingadi, obva arara pasofa uye otanga kuverenga.
• Kumunhu iyeye, kudzima mwenje ndiko kwaimutsa kuverenga.

Maitiro ekuseta zvinokonzeresa:

• Iko kushandisa chiito chetsika chawakatogadzira sechinhu chinokonzera tsika yako itsva.

Semuyenzaniso:

• Iwe unogona kuseta chiitiko chekukwesha mazino ako mangwanani sechinhu chinokonzeresa chekuzvikurudzira mugirazi.
• Iwe unogona kuseta iyo yekudziya-up chikamu usati watyaira sechinhu chinokonzeresa cheimwe yeako madiki mafambisirwo ekusimba.

6) Tsvaga shamwari

Munhu mumwe chete anogona kuenda nekukurumidza, boka revanhu rinogona kuenda mberi!

• Funga kumashure kuti Red Army yakapedzisa sei 25000-mamaira Yakareba Kurume?
• Kana pasina comrade-mu-maoko parutivi rwako kukurudzira rutsigiro, ndinotenda kuti vanhu vazhinji havazokwanisi kupedza!

Kuwanda kwemakomuredhi kuri nani, chimbofungidzira:

• Iwe une vatatu vaunoshanda navo kuti vanamatira kune chimwe chinhu chine mukana wakakura wekubudirira?
• Kana kuti pane mukana wakakura wekubudirira ne300 vanobatana vanonamatira kune chimwe chinhu?

7) Kusatya kukundikana

Panzira iwe shingirira, zvechokwadi pachava ne1 kana 2 kukundikana, usatya!

Unofanira kuzviyeuchidza:

• "Kukanganisa kumwe hazvirevi kuti mutambo wose warasika!"
• "Ndiri munhu akabudirira. Ndave nemazuva makumi maviri ndichidzidza. Uku ndiko kubudirira chaiko"
• "Mumazuva makumi maviri aya, ndakaita basa guru. Ndakaendesa 20 assignments zvakakwana, imwe chete yakanga isina hanya, kubudirira makumi maviri, kuregeredza kumwe, mamakisi akanaka, zvinotevera, ndinoda kupikisa 20 kubudirira, kuregeredza kumwe "

Paunozvifungira seizvi, unoerekana wajekerwa ^_^

Energy Level Chart (Chen WeiliangInokurudzirwa muunganidzwa) ▼

• Heino Sei Kuita '1 Minute Runyararo uye Rudo'kufungisisa”, iyo inogona kusimudza mwero wekuziva (sezvo simba rerudo riri pa500).

• Mushure mekukanganisa netsaona, ndinotanga kuzvipa mhosva uye ndinoda kudzoka, izvo zvinongoparadza simba rangu remweya zvakanyanya!
• Kana usingazvitsigire, ndiani waungatarisira kukutsigira kana takundikana tikaora mwoyo?

Zvese zvine mativi akanaka neakaipa.Tinofanirwa kukudziridza tsika uye kutarisa matambudziko negwara rakanaka:

8) Mutemo wePrima

• Isa zvinhu zvausingadi kuita pakutanga
• Vanhu vanogara vachinetswa nekusaziva uye vanoverengera pazvinhu zvakakosha uye zvinonyengera, uye munhu wese anoverengera kazhinji anozeza kuita kudaro.
• Kufarira zvinhu kunopera nekufamba kwenguva.

Kuti ukunde inertia uye kuchengetedza chido, unogona kushandisa Mutemo wePrima:

• Simuka zuva nezuva, tanga nezvausingadi, namatira pachinhu chekutanga, uye ita chechipiri.
• Ichazadzawo zuva nemufaro.
• Kuwedzera kwaunoita, zvimwe zvese ndizvo zvauri kugona pazviri.
• Zvakafanana nekukwira mugomo uye kwasara kumhanyidzana kusvika pasi pechikomo.
• Tsungirira, zuva rega rega izuva rizere nekukunda uye mufaro!
• Ramba wakadaro, zuva rega rega izuva rizere nekukunda uye mufaro!

Pane chakavanzika chekubudirira chinonzi kushingirira

Nzira yekuomerera pairi uye usambokanda mapfumo pasi?

Ndichitarisa kumashure, 8 matanda makuru ekubudiriraChakavanzika:

1. inoenderera mhinduro
2. kufarira ndiye mudzidzisi akanakisa
3. yakapusa
4. Nguva yakatarwa
5. Seta zvinokukonzeresa
6. Wana macomrades ane pfungwa dzakafanana
7. kusatya kukundikana
8. Mutemo waPrima, isa zvinhu zvausingadi kuita pakutanga!

• Zvakanaka, nzira yekutsungirira kusvika kumagumo uye kusambokanda mapfumo pasi, zviri nyore chaizvo!
• Uye zvinonyanya kukosha, ita izvozvi!