Nzira yekuita sei chigadzirwa chakanangana nevateereri?Webhusaiti/APP mushandisi maitiro data kuongororwa

ita网络 营销Nekusimudzira, chete nekufunga nezveboka revashandisi zvakajeka ndinogona kuziva rudzi rwenzvimbo yekutengesa yandinofanira kukwezva iri boka revashandisi.

Usabvunzwe, ingoti "I'm good quality"

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Nzira yekunzwisisa sei boka revashandisi rekudya kwekati uye chikafu chembwa?Inogona kuongororwa seizvi:

• Chikafu chekitsi nechikafu chembwa chinotengeswa kuvashandisi vanochitenga kekutanga, kana kuvashandisi vakachitsiva here?
• chero indasitiriE-commerceKusimudzirwa kunogona kugovaniswa maererano neiyi pfungwa.
• Mamwe mabhureki anoita mazana emamiriyoni ekutengesa pagore, uye iyi nyaya haina kunyatsofungwa nezvayo.

Chikwata chekushambadzira pamhepo cheimwe mhando chakaburitsa mhedzisiro yekuongorora kwevashandisi:

• Neruzivo rushoma rwemhando uye mitengo yakakwira, zvakaoma kuti mabhureki anotengesa zvakananga atengese kune vatengi vekutanga pet vatengi.
• Kana iwe uchinge waongorora uye nekunzwisisa yako mushandisi base, usatengese kune vekutanga vatengi.

?Ungaongorora sei data remushandisi?

Vashandisi ndivo chikamu chakakosha chebhizimusi remidziyo yedhijitari;

Mushandisi data analytics inotungamira sarudzo dzekushanda uye inogona kuita basa rakakosha mukukura kwakaonda.

Data yevashandisi yakakamurwa kuita zvikamu zvinoverengeka:

1️⃣Basic mushandisi data

Makambani zvirokwazvo anoda data-yakadzama data, asi yakaipisisa sarudzo.Iko ndiko kuwana data rekutanga, nekuti mushandisi wekutengesa anotungamira anogona kutengeswa;

• Yakakosha data yemushandisi, inosanganisira: zita, foni, email, zuva rekuzvarwa, nezvimwe ...
• Idzi data rekutanga rinotenderera kune zvakakosha hunhu hwechinhu chikuru chemunhu.
• Mamwe data ekutanga anofanirwa kuwedzerwa kune marekodhi maitiro emushandisi.
• Ongororo yevashandisi, kusanganisira: rekodhi rekodhi rekushandisa uye kuwanda, dhata rekuita rekuita zvisiri pamhepo, online real-time nhepfenyuro yekutora chikamu data, nezvimwe.

2️⃣Mushandisi bhizinesi hunhu data

• Hunhu hwekambani hunounza kukosha kuvanhu, senge kambani, zita rebasa, uye email yebhizinesi.
• Kana data remushandisi yakakosha, saka data yebhizinesi ndiko kukosha kwedata.

3️⃣ Zvemagariro hunhu data

kusanganisira WeChat, Weibo,LinkedIn, pulse uye mamwe data.

• Ichi chikamu che data iyi inokosha-yakawedzerwa data, iyo inobatsira zvikuru pakupisa mifananidzo yevashandisi.
• Paunenge uchiongorora data remushandisi, vashandisi maodha ehukuru.
• Hatizoiti ongororo yakadzama yevashandisi, asi tichaongorora boka revashandisi rakakamurwa.

?Webhusaiti/APP mushandisi maitiro ekuongorora

Ongorora webhusaiti uye APP mushandisi maitiro kubva kune anotevera nzira:

Chekutanga, tarisa shanduko yedata inokonzereswa nemaitiro evashandisi, kusanganisira mabhanzi, kubuda, zviitiko, zviitiko zvezuva nezuva.

• Iyi data ichave nekutarisa maitiro pakushanda, maitiro anoratidza kukura kana kuora, anomalies anoita kune matambudziko;
• Iyi data webhusaiti inogona kuongororwa pasi rose uchishandisa Google Analytics;

Chechipiri, vashandisi vanoiswa mumapoka zvichienderana nehunhu hwevashandisi, touchpoint maitiro ekuisa uye kufungidzira ongororo mhedzisiro inowanikwa uchishandisa online kushambadzira otomatiki.

• Semuenzaniso: Fembera kurudziro inoenderana yaunoda;
• Semuyenzaniso: vatengi vanowanzotenga zvigadzirwa zvaamai nevana vanowanzoda zvigadzirwa zvedzidzo yepakutanga.