Ndeapi hunyanzvi aunoda kuve nawo kune e-commerce mashandiro?

Bvunza kumativiTaobaoVatengesi padanho 2-4, ndezvipi zvinhu zvaunofunga kuti unoda kuvandudza pazviri?E-commercekugona?

(Munogona kugovera zvimwe pamusoro peizvi网络 营销nzira yekusimudzira)

Munguva pfupi yapfuura, ndakatsvaga vatengesi veTaobao 2 ~ 4 level, ndezvipi zvinodiwa pakudzidza?

Ruzhinji rwevatengesi ve e-commerce vanobvunza mibvunzo yakakosha, senge:

• Kuita seiWeb Promotion?
• Wechatzviri seidrainageuwandu?
• Maitiro ekuwedzera Conversion Rates?

Kuita basa rakanaka mutraffic uye kutendeuka, chinhu chakakosha kufunga "sarudzo (Positioning) ".

1) Sarudza izwi

• Somuenzaniso, chigadzirwadrainageMari, kazhinji kuita akawanda mazwi makuru.
• Asi iwe unogona kusarudza chete keyword.
• Somuenzaniso, kana iwe uchitengesa chiedza chekuzadza, unosimbisa mukati here?Kana kusimbisa zviduku?
• Iwe unogona chete kusarudza imwe, nekuti iyi chinzvimbo,SEOKuyerera kwacho kwakanyatso.

2) Sarudza muvengi wako

• Kana vatengi vari kutenga, vanowanzotenga-tenga.
• Naizvozvo, unofanira kutanga wasarudza makambani matatu kana mashanu anonyanya kukwikwidza newe, uye kugadzira tafura yemakwikwi ekuongorora.
• Ita shuwa kuti chigadzirwa chako chinokwikwidza mumakambani matatu kana mashanu aya.

3) Sarudza nzvimbo yekutengesa

Pamusoro pemashoko, uye vanopikisa, sarudza yako yekutengesa nzvimbo.

Ndezvipi zvinhu zvee-commerce mashandiro anoda kuvandudzwa uye kuve nazvo?

Kuti uvandudze kugona kunodiwa kune e-commerce mashandiro, ndapota ramba uchiverenga zvinotevera nhevedzano yezvinyorwa:

Maitiro ekuverenga purofiti yemitengo yechigadzirwa pane e-commerce mapuratifomu?Zvigadzirwa zveTaobao zvinowanzo shandiswa mutengo formula

Mumwe munhu akasiya meseji akandibvunza kuti makwikwi ezvigadzirwa zvandinogadzira iye zvino anotyisa, uye zvinofungidzirwa kuti hakuzovi nepurofiti yakawandisa mune ramangwana.Saka ikozvino simba nderekuchengetedza purofiti iyi, kana kutsvaga zvigadzirwa zvitsva?Muchokwadi, chekutanga pane zvese iwe unofanirwa kuwana iyo inokwikwidza logic uye zviyero zvezvigadzirwa zvekare (kureva, sezvo ...

Nzira yekuratidza sei kunaka kwechigadzirwa?Pamusoro pekutsanangurwa kwehutano hwechigadzirwa

Mubvunzo: Munguva ichangopfuura, mumwe mushandi wezvekutengesa padandemutande akataura kuti akaronga kuvaka chitoro, XXX (midziyo mikuru yemagetsi) Pari zvino pane zvitoro zvinenge mazana maviri zvinotengeswa paTaobao neTmall. Kune zvitoro zvakawanda zveTmall nezvitoro zvakawanda zvemhando, uye zvimwe zvavepo. Miscellaneous brands, profit margins yakadzikira.Preliminary estimate...

Nzira yekusiyanisa uye kuisa zvigadzirwa?Musika chigadzirwa kusiyanisa positioning kuumba

Vazhinji vatengesi vekutanga havazive kusiyanisa uye kuisa zvigadzirwa zvavo?Pavanenge vachisimudzira chigadzirwa chetekinoroji, vari kushamisika kana vachifanira kuita copywriting, mepu, uye kuyerwa kwemari?Kana kungotevera mari nemifananidzo yevatengesi vakuru?Nekuti mepu uye kuyerwa kunodawo mari yakawanda,...

Nzira yekudzikisa zvinotarisirwa nevatengi?Tarisiro yakaderera yepfungwa inotungamirira kugutsikana kwepamusoro

Mudzidzisi wepamhepo kushambadzira kushambadzira akati gore rino, akagamuchira 5 e-commerce yekubvunza vatengi, mumwe nemumwe akachaja zviuru makumi mashanu, uye akaita imwe homwe mari.Uye gamuchira chete idzi 5, nekuti ini ndakabatikana gore rino uye handina nguva. Vatengi vashanu vese makambani anotungamira muindastiri, uye purofiti yese iri mumakumi emamiriyoni...

Maitiro ekuita basa rakanaka rekusiyanisa chigadzirwa uye chinzvimbo mumusika?Positioning Marketing Strategy Mienzaniso

Kusiyanisa kwechigadzirwa ndiyo yekutanga yekushambadzira nzira yekumisikidza iyo vanhu vanowanzo funga.Kusiyanisa kwechigadzirwa kunorevei?Semuenzaniso, kune chigadzirwa chichangobva kugadzirwa ne e-commerce timu, nzvimbo yekutengesa yetiweki yekushambadzira yavo yaive "basa" pakutanga.Nekudaro, chimiro ichi chiri muindasitiri ...