Vatengesi vekutanga vezviteshi zvakazvimirira vanofanira sei kusarudza zvigadzirwa?KutangaTop Strategy Tips

Kuyambuka muganhoE-commerceKana varapi vakatsunga kuendesa zviteshi zvakazvimirira, havagone kusarudza zvigadzirwa zvisina hanya.

Pfungwa yekuzvimiririra saiti kusarudzwa kwakasiyana neiyo yeAmazon kare, uye vatengesi vepamhepo e-commerce mapuratifomu vanofanirwa kubatwa zvakanyanya neizvi.

Naizvozvo, yakazvimirira saiti sarudzo ine yayo yakakosha nzira, uye yakadzokororwa kushandiswa kwechigadzirwa chiitiko chekusarudza kunogona kusabudirira munzvimbo dzakazvimirira.

Vatengesi vekutanga vezviteshi zvakazvimirira vanofanira sei kusarudza zvigadzirwa?

Takatarisana nesarudzo yezvigadzirwa, yakazvimirira webhusaiti novice inogona kushandisa nzira dzinotevera kuvandudza chiyero chebudiriro yavo:

Sarudza zvigadzirwa kuburikidza nekushambadzira

Ehe, akasiyana zvigadzirwa ads izvo zvinowanzo furatirwa pasocial media zvinogona zvakare kuve zvakakosha mareferenzi kune vatengesi.Nekubhurawuza pamapuratifomu akakwira-trafficInstagram,FaceBookKanaYoutube, vatengesi vanogona kuona zvigadzirwa zvitsva zvakasiyana uye mafomati ekushambadzira.

Nekudaro, zvakakosha kuti titaure kuti parizvino, Tik Tok ine yakaderera kudzoka pakudyara, saka hazvikurudzirwe kureva Tik Tok mune kushambadzira.

Titokmidhiya mitsvaKusimudzira kunonyanya kutsamira pamaKOL, nekuda kwekuti kutenga uye kushandiswa kwezviziviso zvishoma muTitok.

Panguva imwecheteyo, zvinofanirwa kucherechedzwa kuti nhamba huru yezvigadzirwa zvakasarudzwa kubva kushambadziro dzakadaro nekuona, mazhinji ndeechikamu cheGungwa Dzvuku, uye anonyanya kutariswa mumapoka akakurumbira akadai se3C, midziyo midiki yemumba, uye mwenje.

Vanotanga Kutangisa Mazano eMazano: The Long TailSEOkeyword kusarudzwa

Kana zvasvika pakusarudzwa kwemazwi akakosha, inofanirwa kunge iri iyo inonyanya kuzivikanwa sarudzo yepfungwa.kuburikidza nenhevedzano yedata软件, zvakadai seGoogle Trends, tsvaga zvikamu zvezvigadzirwa nemazinga ekutsvaga akakwirira asi kukwikwidza kwakaderera, uye wozopinda mumusika kuburikidza nezvigadzirwa izvi.

Asi ikozvino nzira iyi yekusarudza chigadzirwa kazhinji haishande.Mazhinji mapoka anowanzo kuzara, uye anopfuura 80% ezvigadzirwa iRed Ocean.Asi hazvirevi kuti nzira iyi haina kururama.

NeSEMRush SEO zvishandiso, vatengesi vanogona vachiri kuwana zvigadzirwa mikana yebhuruu gungwa refu-muswe keywords.

Nekuti SEO mikana iri mune refu-muswe keywords, kana iwe ukaita yakakura SEO refu-muswe kiyi kiyi SEO, iwe unogona kuwana inotungamira traffic ine yakakwirira kutendeuka mitengo.

Kuita izwi refu-muswe SEO, zvakanakisa kushandisa keyword mashiripiti chishandiso, kuitira kuchera-yakakwirira-kukosha refu-muswe keywords▼

• SEMrush Keyword Mashiripiti chishandiso inogona kukupa iwe inonyanya kupa mari keyword mining muSEO uye PPC kushambadzira.

kusarudzwa kweboka rechinangwa

Vatengesi vanogonawo kupfuudza mhomhoPositioningSunda chigadzirwa kumashure.Yakasiyana nepfungwa yataurwa pamusoro pekutsvaga yeblue ocean product keywords uye kupinda mumusika wekutengesa, sarudzo yevanhu ndeyekuseta mapoka evatengi anotangwa pamberi, wozowana zvigadzirwa zvinofarirwa nevanhu ava.

1. Vatengesi vakawanda vangawana pfungwa iyi yakaoma nokuti vanofanira kutanga vaziva kuti chikamu chebhizimisi remutengi chavanoda kuva chii;
2. Chechipiri, kana chikamu ichi chebhizinesi remutengi chichikwanisa kuzadzisa zvinodiwa nemutengesi;
3. Pakupedzisira, nzira yekusarudza zvigadzirwa izvo vanhu ava vanonyatsoda, data yepakati yakaoma kuwana.

Asi muchokwadi, chero bedzi vatengesi vakavhura pfungwa dzavo zvishoma, vanogona kuona yakasarudzika sarudzo yezvigadzirwa mushure mevashandisi.

Nekuti hazvinei kuti nderipi boka, mumunda wayo wega, kune mhando yainoda uye nekutevera.