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Munyika yebhizimisi, nyaya dzekubudirira dzinogara dzichinakidza.Tichitarisa kumashure pakusimuka kweStarbucks neMcDonald's, tinoona kuti kubudirira kwemakambani aya hakuna tsaona.
Ichi chinyorwa chichatarisa zvakadzama kune idzi mbiri dzinomanikidzira dzebhizimisi uye kupfupisa pfungwa dzakakosha dzemhando yebhizimisi yakabudirira.
Nyaya dzekubudirira kwebhizinesi dzinobva mukusagadzikana
Iyi inyaya inonakidza Howard, muridzi weStarbucks, akabatana neStarbucks nekuti Starbucks yakatenga nhamba huru yemuchina wekofi wekambani yake.
Saka akafunga kuchera kuti ndeipi kambani yaive ichiita bhizinesi rakakura kudaro, uye pakupedzisira akawana Starbucks.
Nekuda kweizvozvo, Howard akawana Starbucks, asi achiri kuchengetedza zita reStarbucks brand.
Inyaya yakafanana kuMcDonald's, neKroc vachitengesa ice cream mixers uye burger resitorendi ichitenga michina yakawanda.
Akaenda kunoferefeta mumunhu uye akashamisika kuwana kuti bhizinesi raMcDonald raive rakakurumbira sei.
Pakupedzisira, akabudirira kuwana McDonald's.
Nzira yekuwana sei mabhizinesi akabudirira mhando?
Imwe nzira yebhizimisi yakabudirira inogona kunge isina kugadzirwa iwe pachako, asi inowanzoonekwa.
Kana zvasvika pakudyara, usamboisa zviwanikwa mune yekutanga iyo isati yanyatso kuratidzwa.
Patakaisa mari mukambani munguva yakapfuura, isu takangotarisa pane ramangwana rekuvandudza mukana weiyo bhizinesi reprojekiti uye kugona kwemuvambi.
Zvisinei, iyi nzira yekufunga haina kururama zvachose.
Mazuvano, zvisinei kuti chirongwa chacho chakanakisa sei uye kuti muvambi wacho akatanhamara sei, chero bedzi iri padanho re0-1 uye isati yadzikamiswa, hatife takaisa mari.
Profit muchikamu che0-1 chakaitika netsaona.Kunyangwe mabhizinesi akatanhamara haabudirire mumatanho ekutanga epurojekiti nyowani (Mukati memakore matatu)Zvichiri kuitika kukundikana kana kutora nzira.
Nekudaro, nhanho 1-10 dzine chokwadi, uye purofiti chaiyo inogadzirwawo panguva ino.
- Mutongo wekuti:Mushure mechikamu 0-1, makore matatu akateedzana anodiwapurofiti, uye mari yepurofiti inoramba ichikwira,Kugona chete kunogona kutariswaYakapinda nhanho 1-10nguva yakagadzikana.
- Ziva kuti iwe unofanirwa kutarisa purofiti margin, kwete kuita uye GMV (gross merchandise volume).
- Nekuti kana kuita uye GMV kuri kuburikidza nekushambadzira uye kunze kwenyikadrainageIzvo zvinogadzirwa zvinogona kunge zviri zvenhema kuita uye GMV ine purofiti yakaderera.
Isu tine chido chekudyara mumakambani akatogadzikana kubva ku0 kusvika ku1 uye anotarisirwa kukura zvakapetwa kagumi kana kunyange zana mune ramangwana.
Kuvabatsira kuwana chiyero kuri nyore, uye mibairo yakakwira uye ine chokwadi.
Mapoinzi Akakosha kune Budiriro Bhizinesi Model
zvinosanganisira:
Kugutsikana kwezvinodiwa nevatengi: Iyo bhizinesi modhi inofanirwa kukwanisa kuita zvinobudirira zvinodiwa nevatengi uye kupa zvigadzirwa zvakakosha kana masevhisi.
SokoPositioninguye kusiyana: Kumira kwakajeka uye kusiyanisa kubva kune vakwikwidzi kunobvumira kambani kumira kunze mumusika.
Sustainable makwikwi mukana: Iyo bhizinesi modhi inofanirwa kugadzira uye kuchengetedza mukana wekukwikwidza wekambani mumusika uye kuona budiriro yenguva refu.
Innovation uye kuchinjika: Kuenderera mberi kwekuvandudza uye kuchinjika ndiwo makiyi eiyo inobudirira bhizinesi modhi, inobvumira makambani kuchinjika kukuchinja mamiriro emusika.
Mutengo-kubudirira: Iyo bhizinesi modhi inofanirwa kuve inodhura-inoshanda uye ive nechokwadi chekuita pundutso paunenge uchiendesa chigadzirwa kana sevhisi.
Customer relationship management: Vaka uye chengetedza hukama hwakanaka hwevatengi, kusimudzira kuvimbika uye izwi-re-muromo.
Yakakodzera mari inoyerera: Dhizaina mafambisirwo emari emari kuti uve nechokwadi chekuti bhizinesi rinogona kuramba richiita pundutso uye nekutsigira kuwedzera kwebhizinesi.
Resource optimization: Shandisa zviwanikwa, zvinosanganisira vanhu, zviwanikwa nemari, kuti uwane mhedzisiro yekushanda.
Adaptability uye shanduko manejimendi: Iyo bhizinesi modhi inofanirwa kuve nekugona kuchinjika kune inochinja musika uye indasitiri nharaunda uye kutora inoshanda shanduko manejimendi maitiro.
Regulatory Compliance: Tevedzera mirau uye zvinodiwa zvekuteedzera kuti uve nechokwadi chekuti kambani inoshanda mukati memutemo uye kudzivirira njodzi dzinogona kuitika.
Pamwe chete, aya mapoinzi akakosha anoumba ine simba bhizinesi modhi inoisa hwaro hwemakambani kuti agadzire mabhenefiti anogarisa anokwikwidza uye kusimudzira bhizinesi kukura.
Mhedziso
- Nekuongorora nyaya dzebudiriro dzeStarbucks neMcDonald's, tinonzwisisa zvakadzama kukosha kwekuwanikwa nekugadzira bhizinesi modhi.
- Musarudzo dzekudyara, kudzivirira misungo mumatanho 0-1 uye kutsvaga mikana ine chokwadi uye purofiti mumatanho 1-10 ndiyo kiyi yekudyara kwakabudirira.
- Muchiyero chenjodzi nekudzoka, kusarudza makambani atogadzikana uye kuvabatsira kuti vasvike pachiyero inozova nzira yakavimbika kune vanoisa mari kuti vawane madzoro.
Mibvunzo Inowanzo bvunzwa
Mubvunzo 1: Kuisa mari mukutanga kunozokundikana here?
Mhinduro: Haasi ese ekutanga anotarisirwa kutadza, asi pane kusavimbika kukuru mudanho re0-1 uye inoda kunyatsoongororwa.
Mubvunzo 2: Sei uchisarudza yakatogadzikana 0-1 danho kambani?
Mhinduro: Makambani akadaro ane mukana wekuwana chiyero mumatanho 1-10, ane yakakwirira uye yakawanda mamwe madzoro.
Mubvunzo 3: Nzira yekuongorora sei kukwanisa kwemuvambi?
A: Chiitiko chemuvambi, hutungamiriri, uye kunzwisisa kweindastiri zvinhu zvese zvakakosha pakuongorora.
Mubvunzo 4: Sei uchitarisa pakuwanikwa uye kugadzirwa kwemhando dzebhizinesi?
Mhinduro: Kubudirira kwebhizinesi modhi ndiro musimboti webudiriro yekambani kwenguva refu, uye zvakakosha kuwana kana kugadzira bhizinesi rakabudirira.
Mubvunzo 5: Nzira yekuenzanisa sei njodzi uye kudzoka mukudyara?
A: Paunosarudza zvinangwa zvekudyara, unofanirwa kunyatsoyera njodzi uye kusarudza mikana ine hwaro hwakasimba.
Hope Chen Weiliang Blog ( https://www.chenweiliang.com/ ) yakagoverwa "Nzira Yokuwana Sei Mutevedzeri Webhizimisi Unobudirira?"Bhizinesi Rekubudirira Nhau Dzakawanikwa neAccident Discovery" ichave inobatsira kwauri.
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