Chakavanzika chekwakabva e-commerce purofiti yakaratidza: 99 mikuru yekugadzira mari mapoinzi ayo 3% yevatengesi vanofuratira!

Ndinoda kuzivaE-commerceVatengesi vangawana sei purofiti yakakwira kuburikidza nemapoka akakurumbira, nzira dzechigadzirwa chinopisa, uye kupararira kwemigwagwa? Ichi chinyorwa chinoburitsa zvakavanzika zvekuita mari izvo 99% yevanhu vanofuratira, zvichikubvumidza iwe kukurumidza kugona iyo yakakosha mitemo ye e-commerce purofiti, kuwedzera purofiti, kudzivirira kutsauka, uye kuhwina paunotanga!

Wakambozvibvunza here kuti nei vamwe vatengesi ve-e-commerce vachigona kuita mamirioni pagore, nepo vamwe vachinetsekana kuwana chokurarama nacho? Mhinduro iri nyore - vakabata iyo yakakosha sosi ye e-commerce purofiti:Air outlet category,Inoputika chigadzirwa zano,Kugovera traffic.

Kana iwe uchida kuita mari hombe muindasitiri ye-e-commerce, unofanirwa kunzwisisa kuti aya matatu mapoinzi anofambisa sei purofiti. Ikozvino, isu tichaongorora aya mapoinzi akadzama kuti tikubatsire kujekesa kufunga kwako uye kumira kunze mumakwikwi anotyisa e-commerce.

Category maitiro: tora maitiro ekubvisa

Munyika ye e-commerce,Kusarudzwa kwechikwata kwakafanana nekaiti inobata mhepo, mhepo inobuda nayo inosarudza kureba kwako kwekubhururuka.

Chii chinonzi tuyere? Kuzvitaura zviri nyore, ichikamu chine kudiwa kukuru kwemusika uye kutarisa kwemushandisi. Semuenzaniso, zvipfeko zvitsva zvinopisa zvechiChinese mumakore achangopfuura zvakaita kuti nhamba huru yevatengesi vawane mari yakawanda.

Sei kubuda kwacho kuchikosha zvakadaro? Nekuti kubuda kunoreva kukwikwidza kwakaderera, kudiwa kwakanyanya, uye purofiti yakanyanya. Tichitarisa kumashure ezvakaitika kare, ndechipi chinopisa chigadzirwa chisina kubviswa nekutora mukana wemaitiro? Kubva kudzimba dzakangwara dzine zvigadzirwa zvemagetsi kusvika kune zvakatipoteredza zvigadzirwa muzvinodiwa zvezuva nezuva, kutora chinobuda kwakafanana nekutora muchina wekudhinda mari.

Ndeapi maitiro echikamu che tuyere?

1. Kudiwa kwemusika kunoputika: Chinangwa cheVashandisi chekutenga chinokwira zvakanyanya.
2. Vakwikwidzi vashoma: Mabhizinesi mazhinji haasati apindura.
3. High unit mutengo, purofiti yakakura: Vashandisi vanonyanya kuda kubhadhara kune hunyanzvi kana maitiro matsva.

saka,Kusarudza chikamu chekubuda ndiro danho rekutanga. Pasina kubuda, kunyangwe nzira yekushanda yakanaka sei, zvichanetsa kuwana mhedzisiro.

Chigadzirwa centralization: zvinopisa zvigadzirwa ndizvo musimboti wepurofiti

Maitiro akabatwa, chii chatinofanira kuita zvinotevera?Gadzira zvigadzirwa zvinoputika. Muchikwata chakakurumbira, hazvisi zvose zvinogona kutengesa zvakanaka.Iwe unofanirwa kuwana chinhu chinonyanya kukosha sekubudirira.

Nei zvinoputika zvakakosha?
Zvigadzirwa zvinopisa zvakaita semagineti, zvinokwezva traffic, kutarisa uye purofiti kuchitoro chako. Mufungo wayo ndewekuti vashandisi vachagara vachisarudza chigadzirwa chine yakanyanya kutengesa vhoriyamu uye yakanakisa wongororo mune imwe chikamu.

Nzira yekugadzira zvigadzirwa zvinoputika?

1. Kusarudzwa kwechigadzirwa kwakarurama: Ongorora data remusika uye tsvaga zvigadzirwa zvinoenderana nezvinodiwa nemushandisi.
2. Optimize zvigadzirwa: Ita zvigadziriso zvidiki zvichibva pane zvinodiwa nevashandisi vanovavarira, ruzivo rwunoona kubudirira kana kukundikana.
3. Tarisa pakushambadzira: Nangidzira zviwanikwa pakusimudzira chigadzirwa chimwe chete uye wosiya zvimwe.

Mhosva dzakabudirira dzakawanda, dzakadai semasiripi ane mukurumbira pane chimwe chitoro. Iri ndiro simba rezvigadzirwa zvinoputika.

Rangarira, makumi mapfumbamwe muzana e-e-commerce purofiti inobva ku90% yezvigadzirwa. Zvigadzirwa zvinopisa hazvingounze purofiti yakananga, asi zvakare zvinokuunzira iwe yakawedzera kukosha, senge brand maitiro uye kuvimba nemushandisi.

Traffic decentralization: akawanda chiteshi ndiyo nzira yekuenda

Kutsamira papuratifomu imwe chete kwakafanana nekuisa mazai ako mubhasiketi rimwe Ngozi yakanyanya. Munguva yeomni-channel marongero,Kunyanya kupararira kwemotokari, ndiko kuwedzera kwepurofiti.

Sei kuparadzira traffic?
Mapuratifomu akasiyana ane mapoka evashandisi akasiyana uye maitiro ekushandisa. semuyenzaniso,TaobaoChenjerera mutengo,Diki Dzvuku BhukuChenjerera kugovana nekudyara uswa,DouyinZviri kugutsikana zvinotyaira kudyiwa. Nekuparadzira traffic, unogonaSvika kune yakakura mushandisi base, uye kuderedza kutsamira pane imwe puratifomu.

Nzira yekuwana sei traffic decentralization?

1. Multi-platform kushanda: Unogona kuedza Taobao, Xiaohongshu, Douyin, JD.com uye kunyange mhiri kwemakungwa Amazon.
2. platform mutualdrainage: Semuenzaniso, mushure mekunge Xiaohongshu agadzira chigadzirwa chakarova,drainageEnda kuTaobao kuti uwane yakavharwa loop yekutendeuka.
3. Flexible kugadzirisa kwemaitiro: Gadzirisa zvirimo uye nzira dzekushambadzira zvinoenderana nehunhu hwepuratifomu yega yega.

Semuenzaniso, purofiti yemuchero wechigadzirwa chimwe chete paTaobao ingangove gumi muzana, asi paXiaohongshu, kuburikidza nekushambadzira kwehuswa, mari yepurofiti inogona kukwira kusvika pamakumi matatu%. Kana ukasaita Xiaohongshu, aya makumi matatu muzana emapurofiti achapihwa vamwe.

Pfupiso inoshanda yenzira nhatu

Inonzwika nyore? Mafambiro, zvigadzirwa zvinoputika, uye traffic yakapararira, idzi nzira nhatu zvechokwadi ndiyo mitemo yakakosha ye e-commerce purofiti. Pfungwa dzavo dzakajeka uye dzakanangidzira kumarwadzo.

1. Bata mukana wacho: Ongorora maitiro emusika uye gadzirisa maitiro echikwata chero nguva kuti ugare nhanho imwe kumberi.
2. Tarisa pazvinhu zvinopisa: Nangidzira zviwanikwa, ita basa rakakwana, uye usaedze kubata zvese.
3. Rongedza machannel ese: Dzidza kubatanidza zviwanikwa uye kushandisa nyore mapuratifomu akasiyana.

Nzira nhatu idzi dzinogona kuita sedzakareruka, asi dzinoda kuramba uchidzidza nekudzidzira. Chete nekugara uchipukuta hunyanzvi hwako hwekuita unogona kukwira wave e-commerce.

Yakanyorwa kumagumo: Kufunga kunosarudza purofiti

Kubudirira kwe e-commerce kunoratidzika kunge kukunda kwesarudzo yezvigadzirwa uye kushambadzira, asi chaizvo mutambo wekufunga uye zano. Kana iwe ukabata maitiro nemazvo, purofiti yako ichave yakagadzikana segomo;

E-commerce haisati iri hondo yemutengo usingaoni, asi ihondo yehuchenjeri uye kuuraya. Kana iwe uchida kuita purofiti yenguva refu, iwe unofanirwa kugara uchivandudza kufunga kwako uye kugamuchira shanduko.

Chekupedzisira, kana usati watoita nzira idzi mune yako e-commerce bhizinesi, ino ndiyo nguva. Kuita ndiyo nzira yakanakisa yekudzidza Mikana inokurumidza.

kunetsekapachako-vezvenhauKusashanda zvakanaka uye kushomeka kwehunyanzvi hwekugovera zvinyorwa? Kugara uchigadziridzwa kwemitemo yesocial media platform kunoita kuti uzvidye mwoyo? 🤯

🎯 Chishandiso chaunofanira-kuve nacho chega-media: yemahara Metricool inokubatsira nekukurumidza kuwiriranisa akawanda-chikuva kushambadza!

Sezvo makwikwi pakati pe-self-media mapuratifomu achiwedzera, maitiro ekugadzirisa zvinobuditsa kuburitswa kwave musoro kune vagadziri vazhinji. Kubuda kweMetricool yemahara kunounza mhinduro nyowani kune ruzhinji rwevagadziri! 💡

• 🎥 Kurumidza kuwiriranisa akawanda mapuratifomu: Hapasisina kutumira nemaoko rimwe nerimwe! Metricool inogona kuitwa nekudzvanya kumwe chete, ichikubvumidza kuti uvhare nyore mapuratifomu akawanda emagariro.
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• Data analysis artifact: Kwete chete iwe unogona kushambadza, asi iwe unogona zvakare kuteedzera traffic uye kusangana munguva chaiyo, uchipa chaiwo mafambiro ekugadzirisa zvirimo.
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• Chengetedza nguva yakakosha: Taura zvakanaka kune mashandiro anonetesa uye shandisa nguva yako pakugadzira zvemukati!

Mukwikwidzi pakati pevagadziri vemukati mune ramangwana hauzongove wekugadzira, asiwo nezve kugona! 🔥 Dzidza zvimwe izvozvi, tinya chinongedzo pazasi▼