Makambani e-e-commerce angazviponesa sei kana mibairo yavo ichidonha? 4 Matanho Ekutsvaga Bhizinesi Kubudirira (neDiagnostics Methods)

Nhungamiro yemakambani ane mazana evashandi kuti abude: Mabhosi anofanira kumira kuve vanodzima moto, izvi zvina zvinogoneka ndizvo kiyi yekubuda.

Kambani yakorufuChiziviso chinogona kuvigwa muzvinyorwa zvebasa rebasa.

Ndizvozvo, ndiri kutaura nezveavo mabhosi vari mushishi kuchenesa kusvibiswa kweboka rebasa revatengi uye vachichengeta ziso panzvimbo mbiri dzemadhisimendi ekurongedza zvakanaka zuva rega rega.

Iwe unofunga "uri kuita zvese-kunze kuedza", asi kutaura zvazviri uri kuzvicherera guva rako.

Ndakaona maboss akawandisa ane mazana evashandi vaikwanisa kuita mari vasina kuita chero chinhu makore matatu apfuura, asi iko zvino vakanamira mudenderedzwa rakashata rekuti "vakanyanya kushanda, vanorasikirwa nemari yakawanda" - dambudziko nderekuti vakakanganisa maikorosikopu kuitira teresikopu.

Sei makambani ane mazana evashandi achigara akamira paiyo micro level?

Fungidzira kuti uri kutyaira motokari isiri-mugwagwa uye warasika mugwenga Unofanira kudzidza kupera kwevhiri kana kukwira pamusoro pedenga kuti uwane nzvimbo inotsvedza?

Zvinosuruvarisa, 90% yevashandi vanosarudza yekare.

Vanogadzirisa zvinyorwa zvebasa revatengi nhasi uye vanogadzirisa nzira dzavo dzekurongedza mangwana, vachiteerera kune zvese zvese, kungoona kuti vakwikwidzi vavo vatogara mukondinendi nyowani neherikoputa.

Kudzokera kunzvimbo yekutanga: Takawana sei chiyero chemazana evanhu?

Makore gumi apfuura, waikwanisa kuwana makumi emamiriyoni pagore nekurenda hofisi diki, kwete nekuti wakarongedza masekonzi mashanu nekukurumidza kupfuura vezera rako, asi nekuti warova chiratidzo.E-commercedividend;

Makore mashanu apfuura, timu yakawedzera kusvika kuzana revanhu, kwete nekuti nguva yekupindura yevatengi yakapfupikiswa kusvika kumasekonzi makumi matatu, asi nekuda kweiyo traffic dividend kubva pakurarama kutenderera.

Kubudirira kwakapfuura hakuna kumbobvira kwave pamusoro pezvakakwana, asi nezvekusarudza nzira chaiyo.

Dzidziso yeMasimba mana ekupwanya Deadlock: Kuwana iyo Yakarurama Pivot Inogona Kuwedzera Purofiti

Yekutanga maitiro: iyo isingaonekwe track muindasitiri
Apo indasitiri yese yembatya yaive mumakwikwi anotyisa, vamwe vanhu vakatanga kugadzira saizi hombe yeHanfu.

Nepo munhu wese ari muhondo yemutengo wekofi, mamwe mabhureki anoshanda mu "hafu yeawa yekuendesa kuhofisi" mamiriro.

Rangarira, maitiro akajairwa eindastiri hausi mubvunzo wesarudzo-yakawanda - ingave iri kugadzira zvekushandisa pamusika wevanaamai nevana vacheche kana kutengesa DIY kits mumusika wezvivakwa zvekuvakisa, aya mativi egungwa rebhuruu anogara aripo.

Simba rechipiri: dimensionality kuderedzwa mune zvigadzirwa
Rega kutarisa kune vakwikwidzi vako 'micro-innovations! Chiratidzo chekuberekwa uye checheche chakashandura chibhedha kuita "fenicha yekukura" inogona kushandurwa nekurongeka pazera remwana;

Cheni yekudyira yakachinja menyu kuita "mapakeji ekuporesa epfungwa" kugadzirisa kushushikana kwevanhu vemudhorobha nechikafu.

Simba rinogoneka rechigadzirwa harisi rekuti ndiani ane zvirinani paramita, asi nezve ndiani anogona kugadzira zvitsva zvinoda.

Simba rechitatu: rwizi rwakasviba runopinda mumigwagwa
Kana munhu wese ariDouyinPakuisa mari muQianchuan, paive nekambani yainyanya kunanga vashandisi vepakati nepakati uye vakura vashandisi vemavhidhiyo account;

IchiDiki Dzvuku BhukuMakotesheni eBlogger ari kuwedzera, uye mamwe mabhureki ari kudzidzisa maKOCs kuve vatungamiriri venharaunda.

Chinonyanya kunetsa muhurongwa hwetraffic kutevedzera mhomho - nguva pfupi yadarika chikwata chepamusoro-soro chekuchengetedza imba chaivimba nemasevhisi ekuchenesa evaridzi vevillas akasanganiswa nemavlogs, uye mwero wavo wepamwedzi wekutendeuka wakakwira ne300%.

Nzira yechina: nguva yekufamba kwemabhizimisi emhando
Mutambo wemitambo kubva makore matatu apfuura wakafanana nekutamba Genshin Impact paNokia nhasi, iri kumashure zvakanyanya.

Kambani yechinyakare yekugadzira yakashandura mutsara wayo wekugadzira kuita "fekitori yakagovaniswa" kubvumira vatengi vadiki uye vepakati-kati kuhaya michina neawa;

Kune zvakare chikoro chedzidzo chinopaza makosi kuita "zvikamu zveruzivo" kuti makambani abatanidze.

Rangarira, mazano ebhizinesi ane hupenyu hupfupi pasherufu pane zvibereko zvitsva.

Shamwari yangu ingaite sei kaviri mari yaanowana pagore achishandisa iyo Four Forces Theory?

Akatanga ari mubhizimusi rezvivakwa zvekuvaka dzimba, asi makore matatu apfuura akaona kuti kukura kweindastiri kwaive kuderera, saka akatendeukira kuindasitiri yekuchengeta vakwegura.

Haisi yekungotengesa fenicha yakakodzera vakura, asi nezve kugadzira "imba-yakavakirwa vachembera mhinduro pasuru" - kubva kune-inotsvedza pasi kusvika kune yakangwara yekutarisisa masisitimu, kubva pavhiki nevhiki masevhisi epasuo nesuo kune kure manejimendi APP yevana.

Gore rapfuura, purofiti kubva kugadziridzo dzakagadziridzwa dzemisha inochengeterwa vakwegura chete yakapfuura huwandu hwebhizinesi rechinyakare.

Usanyepedzera kushinga pa tactical level, ita nungo pa strategic level.

Mabhosi, inguva yekumuka! Kubvumidza makumi maviri emari mishumo pazuva hakumutsiridze kambani, uye kuramba wakatarisa kuenda kwevashandi hakuzochengetedze purofiti.

Shandisa 70% yesimba rako uchitarisa shanduko yeindasitiri, 20% pakuyedza mhando nyowani, uye yasara 10% pakubata zvinhu zvezuva nezuva - iyi ndiyo nzira iyo mukuru wekambani ine mazana evashandi anofanira kugovera nguva yake.

Mhedziso: Maitiro haatevedzerwe, asi akaverengerwa.

Musango rebhizimisi, avo vanopona zvakanaka havasati vari mhuka dzinotyisa, asi vakachenjera zvikuru avo vanonyanya kushandisa mamiriro acho ezvinhu. Paunenge uchinetseka muRed Ocean, funga nezve iyi mibvunzo mitatu:

1. Ndezvipi zvidikanwi zviri kuchinja kubva pane zvisina kujeka kuenda kune zvakajeka?
2. Ndeapi tekinoroji ekuchinja nzvimbo anozogadzirisazve cheni yeindasitiri?
3. Ndeipi migove yepolicy isati yazadzikiswa zvizere?

Rangarira, nguva yaunowana simba rinogoneka, zvese zvaunoedza kuita

Pachave necompound interest effect.

Gwaro Rekuita:

1. Tora mazuva maviri mwedzi wega wega kuita "industry scanning" uye shandisa data maturusi kuongorora chiyero chekukura kwezvikamu zvidiki.
2. Gadzirai "trend reconnaissance team" kuti iunganidze mhiri-industry innovation makesi
3. Chengetedza 30% yebhajeti yako yepagore yemapurojekiti ekuedza
4. Mukuru wacho pachake anobatana nevashambadziri muminda mitatu yekucheka-kumucheto

Ikozvino isa parutivi zviya zvidiki zvinyorwa uye uvhure webhusaiti yekutsvagisa indasitiri - nzvimbo yako yehondo chaiyo iri mulenzi yeteresikopu, kwete pachiyero chemikorosikopu.