Sei matarenda e-commerce asingagone kuchengetwa? Zivisa zvikonzero zvakavanzika uye mhinduro kuseri kwayo!

E-commerceInofanirwa-kuverengera mabhosi: Kufumura matambudziko uye kubudirira mukuvandudza tarenda nekuchengetedza!

Waizviziva here? Tarenda rakafanana nemakeke anonaka, akaoma kugadzira asi ari nyore kubvutwa.
Mumakore apo shamwari yangu J akatanga bhizinesi rake, akadzidzisa gumi nevaviri vevakuru vanoshanda, uye 90% yavo yakaramba iri muchikwata changu.
Nekudaro, mabhosi mazhinji e-commerce mumusika anogara achigomera: matarenda avakashanda nesimba kurima anogara ari enguva pfupi.
Chii chiri chikonzero nei vanhu vachikuwana kwakaoma kuchengeta chimwe chinhu kunyange zvazvo vakaita nhamburiko huru?
Zvino, ngatitore iwe kuti uchere zvakadzika mukati mezvakavanzika shure kweizvi.

Njodzi dzakavanzwa nematambudziko ematarenda ese-akapoteredza

Mabhosi mazhinji anotenda kuti matarenda ese ari panacea yekambani, asi izvi zvinoisa njodzi dzakavanzika.
Mushandi wepasi rese akafanana nebanga reSwiss Army, anoziva zvese.risingagumiKurota masikati.
Asi nekuda kweizvi, vane huwandu hwakawanda hwesarudzo uye mikana inongobuda mukusingaperi.
Apo mamwe makambani anopa mamiriro ezvinhu anoyevedza, vanowanzochinja mabasa pasina kuzeza.
Chiitiko chandapa muchidimbu ndeichi: Kuburikidza nekurima nyanzvi dzinotarisa pandima imwe chete ndipo patinogona kuvabvumira kuti vadzike midzi munzvimbo yavo.

Kubhadhara Chirongwa: Njodzi uye Mikana

Zvisizvo muhoro chirongwa dhizaini kazhinji chikonzero chakakosha chekurasikirwa kwetarenda.
Mazhinji makambani anotora base muhoro pamwe nekomisheni modhi, inoita seine musoro asi iine njodzi dzakavanzika.
Kana kuita kuri kuwedzera, modhi iyi inogona kukurudzira vashandi uye kuunza mari yakawanda.
Asi kana mashandiro angodzikira, zvisinei kuti chii chikonzero, kudonha kwemari kamwe kamwe kuchaita kuti vanhu vasagutsikana.
Mamiriro ezvinhu aya haangodzikisi chivimbo chevashandi chete, asiwo anoita kuti varasikirwe netarisiro yeramangwana.

Kuronga kwenguva refu: tarisa pane ramangwana rekuvandudza matarenda

Mabhosi mazhinji anongotarisa pane manhamba ekomisheni aripo uye kufuratira zvirongwa zvemberi zvevashandi vavo.
Ndinotenda kuti kugara ndichitaurirana nevashandi nezvezvirongwa zveramangwana ndicho kiyi yekusimudzira pfungwa yekuve munhu.
Kana vashandi vanoona kuti kambani ine chirongwa chakajeka chebasa ravo, ivo vanozosarudza kugara.
Uku kuronga kwenguva refu hakungopi gwara kuvashandi chete, asiwo kunopinza simba risingaperi mukambani.
Mushure mezvose, vashandi havangodi rubatsiro rwekukurumidza, asiwo vanoda ramangwana rinofanotaurwa.

Recruitment strategy: sarudza matarenda ari nyore kuchengeta

Munguva yekutora basa, vashandi vazhinji vanotsvaga matarenda akadzidza zvikuru uye ane hunyanzvi hwepamusoro.
Asi vanhu vane ruzivo rwakanyanya kazhinji vane mari yakawanda uye sarudzo dzekuchinja mabasa.
Panzvimbo pekutsvaga neupofu tarenda repamusoro, zviri nani kutarisa kune timu yakakodzera uye kugadzikana kwenguva refu.
Ndinowanzozviyeuchidza: pakusarudza vanhu, hatifanire kungotarisa kugona kwavo chete, asiwo kutarisisa kukosha kwavo kwemukati uye kuenderana.
Chete nekusarudza avo vakadzikama uye vane pfungwa dzakafanana tinogona kuvaka hwaro hwakasimba hwekambani.

Kufunga kwakarongeka pakuchengetedza tarenda

Kuchengeta tarenda hachisi chinhu chinogona kutsanangurwa nechero link ipurojekiti yakarongeka.
Kubva pakutora vanhu, kudzidziswa kusvika pamuhoro uye kuronga basa, nhanho yega yega inoda kunyatsogadzirwa.
Zvakafanana nekuvaka chivakwa, zvidhinha zvese nedombo zvine chekuita nekugadzikana kwese.
Chete nekubatanidza zvese zvinongedzo uye kugadzira hurongwa hwakakwana tinogona kudzivirira zvechokwadi kurasikirwa kwetarenda.
Kufunga kwakarongeka ndihwo hungwaru hwekutarisira uhwo wese akabudirira e-commerce boss anofanira kugona.

Ruzivo runoshanda uye nzwisiso

Mukambani yeshamwari J, shamwari J nguva dzose anoomerera kune tarenda yekudzidziswa pfungwa ye "unyanzvi uye kugona".
Kunyangwe vashandi vanoita zvakasiyana-siyana vangaite semajeki ezvese mabasa, kugona kwakasarudzika kunosimudzira kuvimbika kukuru uye kugadzikana.
Pese apo shamwari yangu J inoona timu ichishanda pamwe chete mukubatana uye kuwedzera kushanda zvakanaka, anonzwa kugutsikana zvakanyanya.
Shamwari yangu J akamboedza kurima matarenda ese, asi chokwadi chinondiudza kuti vanhu vakaita saE vanonyanya kufambisa.
Izvi zvakaita kuti shamwari yangu J ione zvakadzama kuti kugadzikana uye kutarisa ndiyo kiyi yekusimudzira kwenguva refu kwebhizinesi.

Nzira yekutaura sei kubudirira kweramangwana uye kuronga basa?

Kukurukurirana kunobudirira chinhu chikuru chekuchengetedza vashandi.
Shamwari yangu J inoronga masemina emukati gore rega rega kuti ateerere mazano evashandi mune ramangwana.
Kutaurirana kwakasununguka uku kunoita kuti vashandi vanzwe kutariswa kwekambani uye kutendeseka.
Kana mapato ese asvika pakubvumirana pazvinangwa zvebudiriro, kubatana kwechikwata kunongomuka.
Kungofanana nekurukurirano yemwoyo wose pakati peshamwari, kungokurukurirana kubva pamwoyo chete kunogona kubvisa zvipingamupinyi.

Ongorora nzira yekunyorera inokodzera kambani yako

Munguva yekutora basa, isu tinofanirwa kutarisa pakuongorora hunhu hwemukati uye kukosha kwevavhoti.
Avo vanoronda mabasa anobhadhara zvikuru noupofu kazhinji kazhinji havazivikanwi netsika dzekambani.
Vanhu vanoda kutanga kubva pasi uye kuchengetedza tsoka dzavo pasi vanowanzoita kuti vabatanidze muboka.
Pakusarudza vanhu, ndinotarisisa kana mukwikwidzi ane mweya wechikwata uye kuronga kwenguva refu.
Chete nekusarudza vanhu chaivo vanogona bhizinesi kumira mumakwikwi anotyisa.

Kuvaka chirongwa chekuchengetedza tarenda rakarongeka

Kuchengeta tarenda kunoda zvakanyanya kuvaka iyo yakawanda-dimensional incentive system.
Izvi zvinosanganisira kwete kungokurudzira muhoro chete, asiwo zvakasiyana-siyana zvakaita sekukura kwebasa uye tsika dzemakambani.
Kungofanana nechivako chakagadzirwa zvakanaka, chete kana zvikamu zvese zvanyatsobatana zvinokwanisa kumira nemhepo nemvura.
Ini ndinotenda zvakasimba kuti chete nekugadzirisa matambudziko zvakarongeka ndipo tinogona kunyatso batanidza mutsara wechikwata.
Nzira yakadaro haingogadziri kugutsikana kwevashandi, asiwo inokurudzira kukura kwekambani.

kupfupikisa

Kurimwa kwetarenda nekuchengetedza inyaya dzakakomba dzinofanirwa kutarisana nadzo wese e-commerce boss.
Kunyangwe matarenda ese ane hunyanzvi hwakawanda, kugadzikana kwavo kazhinji hakuna kunaka sekwenyanzvi dzine hunyanzvi.
Imwe nzira inonzwisisika yemuhoro yekukurudzira inofanirwa kutarisisa zvese zvinofarirwa nekukurumidza uye kuronga kwenguva refu kweramangwana.
Kukurukurirana, kuvimbana uye maonero akafanana pakati pemabhizinesi nevashandi mabhiriji akakosha.
Kukwenenzvera kwemaitiro ekusarudza vashandi uye manejimendi akarongeka ndiwo musimboti webudiriro yekambani.

Maonero nemazano angu

Sekuona kwangu, kana bhizinesi richida kuramba risingakundiki mumusika une makwikwi anotyisa, rinofanirwa kutanga kubva kune akawanda maficha mukati nekunze.

Chekutanga pane zvese, kujekesa uye kugara nhaka yekambani tsika uye yakakosha kukosha ndiyo kiyi yekukwezva tarenda.

Dhizaina inochinjika uye yakasiyana-siyana yekukurudzira nzira iyo inopa mubayiro kubudirira nekukurumidza uchidyara mune ramangwana.

Isu tinoisa kukosha kukukura kwemunhu uye kuronga basa kwevashandi, uye regai vaone tarisiro yakajeka yekukunda-kuhwina nekambani.

Chekupedzisira, nekutarisa chete kuenzanirana kwemukati uye kugadzikana kwenguva refu kana uchitsvaga timu inogona kuvakirwa kambani.

Ita chiito uye gadzira ramangwana

Wese e-commerce boss anofanirwa kunyatsoongorora zvikonzero zvekurasikirwa netarenda uye kutora nekukurumidza uye anoshanda matanho.
Tarenda rakafanana neropa rebhizinesi.
Ndinokurudzira munhu wese kuti asiyane nemafungiro echinyakare uye ashinge zvakakwana kuti aedze mamodheru ekugadzirisa tarenda.
Sezvo chirevo chekare chinoenda: "Kana ukasafambira mberi, unodzokera shure chete nekuenderera mberi hunyanzvi tinogona kusangana nematambudziko emangwana.
Munguva ino ine mhirizhonga, kuita ndiwo chete mutemo unosarudza mafambiro ako.

Mhedziso

Muchidimbu, kudzidziswa uye kuchengetwa kwematarenda e-commerce hachisi chinhu chinogona kuwanikwa nehusiku humwe, asi ipurojekiti yakarongeka.
Kubva pamipimo yematarenda ese-kutenderera, dhizaini yenzira dzemihoro, kusvika pakuitwa kwezvirongwa zvenguva yemberi, chinongedzo chega chega chinoda kunyatsogadzirwa.
Ini pachangu ndinotenda kuti ramangwana rekukwikwidza mukana wemabhizinesi richabva kune yakanakisa tsika yekambani, kuronga kwehunyanzvi uye matarenda.Positioning.
Avo e-commerce mabhosi vanoona kure-kure uye vane hungwaru zvechokwadi vanotungamira maindasitiri maitiro uye kugadzira mibairo yakanaka.

Muchidimbu, kuchengetedza tarenda haisi chiratidzo chehungwaru hwekutarisira chete, asiwo ibwe repakona rekusimudzira bhizinesi ndinovimba kuti vese vakuru vachatora danho nekukurumidza, kuongorora zvakadzama, uye kutanga yavo nzira yekubudirira.