Chinyorwa Directory
E-commerceKusanzwisisa mari = kushanda kwako nesimba pasina? Shefu, maprofits enyu ese aendepi?
Paunenge uchiita e-commerce, zvese nezve traffic? Icho chigadzirwa chiri kukwikwidza here? Kana iri chokwadi zvachose.
Chii chinonyatso sarudza kuti imarii yaunogadzira ndiyo chaiyoUnyanzvi hwekutarisira mari.
Ndaimbonzwa kuti ini网络 营销Ndanga ndichiita zvakanaka uye maodha airamba achiuya, asi pandakaita accounting kupera kwemwedzi - huh? Ndakamboshandirei mumwe mwedzi pasina?
Zvino ngatitoreiIko kukosha kweKutarisira Kwemari kune E-commerce MatimuZviputse uye zvitsanangure zvakajeka, uye zvidzidzise iwe zvishomaYakareruka uye iri nyore kushandisa mari manejimendi nzira inotora kushanda nekukasira, zvichiita kuti uchinje kubva pa "kutengesa zvakawanda uye kuwana zvishoma" kuenda ku "kutengesa zvakanyanya uye kuwana zvishoma nezvishoma".
Inventory inotutira kumusoro = purofiti inopera uye kutetepa?
Vazhinji mabhosi vane kusanzwisisana: chero bedzi chigadzirwa chiri kutengesa zvakanaka, zvakakodzera kuramba uchizadza stock.
zvakaipa!
Iwe unofanirwa kuziva kuti kana unotengesa zvinhu zvisingaite zvakanyanya, kurasikirwa kwakanyanya.
Takamboita mhosho iyi kare. Takaedza kuchengetedza nekukurumidza apo chigadzirwa chinopisa chakatanga kuwana huwandu. Nekuda kweizvozvo, kana mitemo yepuratifomu yangochinja uye traffic yadonha, mirwi yezvinyorwa inoisa dambudziko pane yedu capital chain.
Takazozvigadzirisa sei gare gare?
Tarisa chigadzirwa gross purofiti tafura mazuva ese.Mupiro wepurofiti wechigadzirwa chimwe nechimwe unofanirwa kuongororwa.
Kana chigadzirwaKushaya purofiti kwenguva refu, kana purofiti yakaderera pane yaitarisirwa,, wobva watanga chirongwa chekuchenesa pasina kuzeza.
Kusiyana neizvi, kana zvimwe zvigadzirwa zvine shanduko yakanaka uye purofiti yakakwira, isu tichakurumidza kuwedzera mari yedu uye panguva imwe chete gadzira "chigadzirwa chimwe chete asi akasiyana shanduro".
Ongororo yemari yechigadzirwa ndiyo inokonzeresa yekusarudza chigadzirwa.
Rega kungotarisa GMV, haina kuenzana nemari!
Kushanda kwakaderera kwevashandi = kambani iri "kubikwa sedatya mumvura inodziya"?
Kutaura chokwadi, mazuvano zvikwata zvakawanda zvinotadza kutonga kana paine vanhu vakawandisa.
Iwe unofunga kuti kana iwe ukahaya vanhu gumi vekutengesa uye vashanu vashandi vevashandi vevatengi, mari yako inozogara yakapetwa kaviri?
Zvinosetsa. Ichokwadi ndechokuti kana vanhu vakawanda varipo, kuderera kwekushanda.
Tinozviita sei? Heino nzira:
Kamura timu kuita mapoka madiki akati wandei, uye ita kuti boka rega rega riverenge purofiti yakazvimirira.
Wobva watarisa kuti imarii munhu wese anoitira kambani mwedzi wega wega, kureva,Kubudirira kwevanhu = mupiro wemunhu wega.
Kana kubudirira kwechikwata kukaramba kuchidzikira kwemwedzi mitatu, ticha:
- Optimize maitiro
- Kugadziriswa kwezvinzvimbo
- Kunyange kudzingwa kwevashandi vasina basa
Kune zvikwata zvine hunyanzvi hwekushanda, isu tichawedzera zviwanikwa, mabhonasi uye manpower!
Semuenzaniso: Tine boka revanhu vatatu, uye purofiti yayo yepamwedzi yakakwirira kupfuura yeimwe timu yevashanu. Tinofanira kuitei? Nyatsosimudzira uye wedzera mihoro yevanhu vatatu ava, uye kukopa nzira dzavo kune mamwe mapoka.
Iwe unogona kuzviverengera iwe pachako uchishandisa iyi formula:
Kugadzirwa kwevashandi = Kuwana purofiti / Huwandu hwevashandi
Kana purofiti yekambani yako iri pasi pemuhoro wese wevashandi vayo, saka iwe uri "kuita rudo."
Kutengesa kwakakwira asi shefu ari murombo = mari haina kuiswa munzvimbo chaiyo
Iwe unowanzonzwa vanhu vachizvikudza: "Ndinotengesa mamiriyoni pamwedzi!"
Asi paakakumbirwa kuti abvise 2 yuan kuti aise mari muchirongwa chitsva, akati aive asina mari.
Sei?
Nekuti haana kunzwisisa -Mari inodhura, asiwo chitubu.
Iwe unofanirwa kuzvibvunza iwe, dhora rega rega rinoshandiswa rinogona kuunza quantifiable returns?
Takaita aTafura yekugovera mari, yakanyorwa zvakajeka:
- Mari yakashandiswa inoendepi?
- Chii chinowanikwa pachirongwa chega chega?
- Ndeipi chiteshi chine ROI yakaderera?
Hechino chidzidzo chinorwadza:
Kare, takashandisa 10 yuan kuhaya KOL kusimudzira zvigadzirwa zvedu, asi pakupedzisira takatengesa zvigadzirwa zvisingasviki zviuru makumi matatu.
Gare gare, takashandura mari yacho ndokuiisa mune yakakwira-gross-margin yakazvimirira webhusaiti chigadzirwa, uye ROI yakananga ku2.5!
Mari inoshandiswa kuita purofiti, kwete kuti iwe ushandise zvakanaka.
Kana ukasagadzirisa account, ichauya kwauri nekukurumidza.
Kana ukasazvigona, purofiti inotsvedza.
Chii chinofanira kuita e-commerce mari?
Zvikamu zvitatu zvikuru: zvinhu, vanhu uye mari.
- zvinhu: Ndiyo gross profit, turnover uye inventory clearance logic yechinhu chimwe nechimwe.
- vanhu: Iri kupatsanurwa kwechikwata chevashandi, kuongororwa kwekushanda kwevashandi, uye kunyatsoita.
- mari: Zvinoreva kana dhora rose rinoshandiswa rakakosha uye kana ROI inosangana nechinangwa.
Maboss anowanzo fungirwa ne "traffic strategy" uye "delivery techniques", asi furatiraNyaya dzemari ishumo yekuongorora kwemuviri webhizinesi.

Kuti kambani yakakura here kana kuti kwete inogona kutsanangurwa nehurongwa hwayo hwemari.
Chii chinotsanangura tenzi?
Nyanzvi haisi munhu anoshanda nguva yakawandisa zuva rega rega kuti anyore zvirongwa kana kufunga pamakumbo ake mumisangano, asi mumwe munhu anogona kushandisa chirevo chemari uye mashoma ekuyerera kwemari zviratidzo kuverenga hutano hwekambani mumasekondi.
Vakasimba vanotamba nepurofiti, vasina simba vanokwikwidzana nekutengesa.
Mukuru we e-commerce anoziva nezvemari anogona kutarisa data senge chiremba anotarisa paCT scan obva aona dambudziko nekungotarisa.
Usave mutambi wekutsva uyo "anotyaira kutengesa kwakanyanya asi achirasikirwa nepurofiti yese" zvakare.
Yave nguva yekuita mari yako chombo chakakosha mukutonga bhizinesi rako.
kupfupikisaMapoinzi ekuongorora:
- Mari ndiyo inokonzeresa e-commerce.
- Zvinhu zvitatu zvakakosha: inventory management, optimization yevashandi, uye kugoverwa kwemari.
- Kusanzwisisa mari = kurasikirwa nemari usingazvizive.
Tora chiito ikozvino!
✅ Gadzira "tafura yechigadzirwa purofiti yekuongorora" nekukurumidza.
✅ Bata "musangano wekuongorora kugona kwevanhu" kamwe chete pamwedzi.
✅ Seta mutsara mutsvuku we "kudzoka pakudyara mari" uye rega kuisa mari kana yakadzikira kupfuura muganho.
Chete nekutora zvechokwadi kutonga kwemari yako iwe unogona kuchengetedza purofiti kubva e-commerce zvakasimba muhomwe yako!
Usarega basa rako rakaoma richikundikana nekuda kwehuwandu hwehutungamiri.
Chengetedza chinyorwa ichi uye rega kuva bhosi anongoziva "kutengesa zvinhu". Iwe unogona kuve muzvinabhizimusi anonyatsoziva "kuita mari"!
Hope Chen Weiliang Blog ( https://www.chenweiliang.com/ ) yakagovaniswa "🚀 E-commerce purofiti nzira yekuwedzera: Zvakakwana kugona iyi e-commerce timu yekutonga mari nzira! ”, zvinogona kubatsira kwauri.
Sunungukai kugovera link yechinyorwa chino: https://www.chenweiliang.com/cwl-32859.html
