Chelete ea papatso ea inthaneteng ke bokae?Online shop e-commerce ho etsa papatso ea marang-rang kaofela

ke batla ho etsa网络 营销Lik'hamphani tsa papatso li tla ba le lipotso tse latelang:

• Kholiso ea Marang-rangChelete e lekana bokae?
• Basebeletsi ba litšebeletso tsa bareki ba lebenkele la inthanete ba bitsa bokae?

Ha e le hantle, ha ho na mokhoa o hlakileng oa sena. Ntho ea mantlha e itšetlehile ka phaello ea hau ea chelete e ngata.KhoeboLikhoebo, ho etsa papatso ea marang-rang, litšenyehelo tsa ho sebelisa chelete le tsona ke mohlala o fapaneng.

Chelete ea papatso ea inthaneteng ke bokae?

Ha re bue ka mohlala o atileng haholo: 40% ea phaello e felletseng, 10% ea basebetsi, phahamiso ea 10%, litefiso tse fapaneng tsa 5% = 15% phaello ea chelete,

• Sena se batla se le molemo.
• Phaello ea phaello ea 10% -15% ke eona e phetseng hantle.

joalo ka tse ling tse nyaneWechatEnterprise ke mohlala o nang le phaello e phahameng haholo.

• Lilemong tsa pele, phaello ea kakaretso e ne e le 80%, tefiso ea ts'ebetso ea marang-rang e ne e le 10%, mosebetsi e ne e le 10%, 'me tefiso e fapaneng e ne e le 5% = phaello ea chelete e ne e le 55%.
• Ha e le hantle, phaello e phahameng ea phaello ha se ntho e ntle ho hang, e bontšang hore tekanyo ea k'hamphani ha e e-s'o lokolloe ho hang.
• Lilemong tsa morao tjena, litšenyehelo tsa ho phatlalatsa le ho phahamisoa marang-rang li ile tsa eketseha butle-butle, 'me ho abiloe basebetsi ba eketsehileng ba lik'hamphani.
• Kahoo boholo ba k'hamphani bo eketseha 'me phaello ea phaello e fokotseha selemo se seng le se seng (ho boetse ho na le lebaka la ho eketseha ha tlhōlisano).
• Ke tšepa ho finyella ka tlase ho 20% lilemong tse peli tse tlang.

Haeba e ka tlase ho 40% ea phaello ea kakaretso ea phaello, phaello ea letlooa e ka tlase ho 5%; kapa haeba e le holimo ho 60% ea phaello ea kakaretso ea phaello, phaello ea letlooa e ka tlase ho 10%.

Seo se ka be se sa phele hantle, 'me khoebo ea mofuta ona ha e sa le eo.

Phaello e felletseng ea phaello ke bokae?

Palo ea kakaretso ke chelete e kenang - litšenyehelo tse tobileng tsa lekeno.

Chelete ea phaello e felletseng e baloa joang?

Chelete ea phaello e ipapisitse le phaello e felletseng ntle le litšenyehelo tsa tsamaiso, kakaretso ea makhetho le litefiso.

Palo ea Phallo ea Lithekiso le Moputso oa Net Profit

Phapang e kholo lipakeng tsa gross profit margin le net profit margin ke:

• Phaello e felletseng ea phaello thekisong e sheba feela phapang lipakeng tsa lekeno la thekiso le litšenyehelo, ke hore, phaello e felletseng;
• Phaello ea phaello e boetse e hloka ho ipapisa le phaello e felletseng, ho fokotsa litšenyehelo le melemo le litahlehelo bakeng sa linako tse ling, ebe e aroloa ka lekeno.

Mokhoa oa ho bala moeli oa phaello ea chelete e rekisoang:Nete ​​​​ea thekiso ea chelete = phaello ea kakaretso / chelete ea thekiso * 100%.