Ngaba iAliExpress B2C?Ngaba i-AliExpress iyenza njani intengiso yokubeka uphawu?

EzorhweboKuye kwaphuhliswa phambili ngokuqhubekayo, ngoko ke kuye kwafunyanwa okuninziIntengiso ye-IntanethiImodeli, iimodeli eziqhelekileyo ziquka i-B2B kunye ne-B2C, kunye nemodeli yeC2C eyaziwayo, yeyiphi i-platform ye-AliExpress eya kuyo?uKhuthazo lweWebhuKuthekani ngeepateni? Ngaba yimodeli ye-B2C?

Yayikwayi-B2B ekuqaleni, kodwa isikhululo samazwe ngamazwe senze ihoseyili, ngoko ke iAliExpress yaguquka ngokuthe ngcembe yaba yiB2C. Ngenxa yeenzuzo zayo zokuvelisa, i-AliExpress ineemveliso ezixabisa kakhulu. Abanye abathengisi abancinci baphesheya baya kufumana ababoneleli kwi-AliExpress, bathenge iimpahla, baze bazithengise, ezinokuthi zithathwe njengemodeli yeshishini elincinci. Enyanisweni, zombini iimodeli zineenzuzo zazo.

Ngaba iAliExpress B2C?

B2B形式的平台是国际站，而B2C形式的是速卖通。B2B和B2C商业模式具有本质上的区别，但是大部分人都只关注B2C。

I-AliExpress yimodeli ye-B2C, ke ukuba abathengisi bafuna ukwenza kakuhle kwi-AliExpress, abanako ukwenza ngaphandle kwayo.Ukubekwa endaweniEwe, i-AliExpress izibeka njani?

Abo bakhetha iimodeli ezintathu zophawu, itshaneli kunye neqonga zidla ngokuba ziinkampani zemveli ezenza iB2C.EzorhweboUkhetho, imodeli ye-brand kukuseka uphawu oluzimeleyo kwi-intanethi. Isizathu sokukhetha indlela yesitishi kukuEzorhweboSebenza njengetshaneli. Imodeli yeqonga idibanisa ezinye iimveliso zeshishini kwaye izithengise kwiqonga lewebhusayithi ye-e-commerce ye-B2C.

Xa ukhetha imodeli yophawu, iimfuno zokuma kwenkampani kunye nokhuphiswano olungundoqo zibaluleke kakhulu.

Xa ukhetha imodeli yesitishi, into yokuqala eqwalaselwayo kwiinkampani yindlela yokusombulula impixano phakathi kwamajelo akwi-intanethi nangaphandle kweintanethi.

Xa ukhetha imodeli yeqonga, into ekufuneka ivavanywe kukulawulwa kobunzulu benkampani kunye nokulungelelaniswa kwayo okuthe tye kunye nokulungelelana kwezibonelelo ezahlukeneyo kunye neemveliso.

Yenza i-e-commerce,ukukhupha amanziUmthamo ubalulekile, kodwa izinga lokuguqulwa kunye nexabiso lomthengi zibaluleke ngokulinganayo. Ukufezekisa ukulungelelaniswa kwangaxeshanye kwezi zintathu, ulawulo lwamalungu, inkonzo kunye nokuthengisa kungumsebenzi ophambili we-e-commerce.

Ngaba i-AliExpress iwenza njani umsebenzi olungileyo ekumiseni uphawu kunye nokukhuthaza?

Njengoko besanda abangeneleli kwibala le-e-commerce kwaye ukhuphiswano luya lusiba lubi ngakumbi nangakumbi, iinkampani kufuneka zibeke urhwebo lwe-e-commerce kunye nebhrendi kakuhle phambi kokungena kurhwebo lwe-e-commerce.Sishwankathele le miba mithathu:

1. Ukuthengisa ntoni? Ipotfoliyo yemveliso yakho kufuneka icwangciswe ngokucacileyo. Xa ucwangcisa imigca yemveliso, kufuneka uqwalasele ngokucacileyo ukuba yeyiphi izakhono ezingundoqo onazo.Ungaqinisekisa njani ukuba une-advanteji ngaphezu kwabanye? Kuphela xa ucinga ngale ngxaki ngokucacileyo unokwazi ukuba unokwenza ntoni kwi-e-commerce.

2. Ngubani oza kuthengisa? Ngoobani abathengi bethu? Loluphi uhlobo lweemveliso abazimisele kakhulu ukuzithenga? Zeziphi izinto abazikhethayo aba bathengi? Bangena njani ngokubanzi kwiwebhusayithi yethu okanye kudederhu lweevenkile? Lithini ixesha labo lokuhambisa kunye neemfuno zesantya?

3. Liliphi ixabiso olinika abathengi? Oku akubhekiseli kuphela kwixabiso lemveliso, kodwa ixabiso lokwenyani lukhuphiswano lwakho olungundoqo okanye inzuzo engundoqo. Ngokufanayo: Ngaba imveliso ineendleko ezingaphezulu? Ubonelelo ngemveliso olungcono nangaphezulu? Inqanaba lenkonzo yekhonkco lonikezelo likhawuleza kwaye liyasebenza? Iimveliso kunye neenkonzo zingcono kwaye zahlukile kwezinye iinkampani.

Imodeli nganye ye-e-commerce inemiba yayo.Ukuba ufuna ukuphuhlisa kwi-AliExpress, kufuneka uchithe ixesha lokuqonda imodeli ye-B2C, endaweni yokuba uphenjelelwe yile modeli kwaye ungabi nabuganga bokungena kwi-AliExpress. Ukuba ufumana intshayelelo yam iluncedo, ke nikela ingqalelo ngakumbi kule ndawo.