Uyila njani eyakho ilogo yophawu/umfanekiso?Isifundo soMenzi weLogo kwi-Intanethi

EzorhweboIsikhokelo soyilo lwelogo: Uyila njani ilogo egcina iiodolo zihamba?

Uyilo oluhle lwelogo lwevenkile ye-intanethi luya kuba nefuthe elihle kwimpendulo yeemarike.

Ilogo eyilwe kakuhle inceda ukwakha uphawuUkubekwa endaweni?, Ndinike uphawu ngobuntu, kwaye okona kubaluleke kakhulu, ukuseka ubudlelwane obungenakuphinda buthathelwe indawo kunye neqela lomthengi ekujoliswe kulo.

Xa idizayini ye-logo ingafanelekanga, ayiyi kuphumelela kuphela ukuhambisa ngokuchanekileyo ixabiso eliphambili lophawu, kodwa liphinde libangele umonakalo ekusebenzeni kwevenkile ye-intanethi.

Omnye wemiba emikhulu ekufuneka iinkampani zorhwebo ze-intanethi zifunde indlela yokunxibelelana ngokufanelekileyo ngaphandle kokukwazi ukujongana ubuso ngobuso nabathengi.

Intengiso ye-IntanethiOmnye wemisebenzi yokuqala yomgqugquzeli kukuqinisekisa ukuba bonke abathengi abanokubakho banokusebenzisana nabo kwiindawo ezahlukeneyo zokuchukumisa.

Oku kwenza ukuba iinkampani ze-e-commerce zityale uhlahlo lwabiwo-mali lwazo ukwakha umfanekiso obonakalayo we-brand ukutsala abathengi, kwaye ukupakishwa komfanekiso obonakalayo kwahlulahlulwe kwizinto ezibonakalayo nezingabonakaliyo.

Ukupakishwa okubonakalayo kubandakanya ibhokisi yangaphandle yemveliso, uyilo lwelogo, njl. njl., kunye nemvakalelo kunye nombono oziswa yi-logo yoyilo yipakethe engabonakaliyo ehlala ingahoywa.

Namhlanje, indima ye-Logo ayilona nje uphawu lokuthengisa, kodwa kunye nesimboli somfanekiso womgangatho weemveliso kunye neenkonzo, njengophawu olunamandla kunye nolunamandla lwesazisi sophawu.

• ☑️ Enye yezona zinto zibalulekileyo zokusetyenziswa kwelogo kukuhambisa umyalezo ofanelekileyo kubaphulaphuli ekujoliswe kubo.
• ☑️ Kuphela uyilo lwelogo yobuchwephesha ekwaziyo ukuguqula abathengi ekujoliswe kubo babe ngabathengi abathembekileyo.
• ☑️ Ilogo eyilwe kakuhle inokuzisa iinzuzo ezininzi kwiibrendi nakwiivenkile ezikwi-intanethi.

Iingcamango ezili-9 zokuyila iiLogos ezinkulu

1. Fumana ukuqonda okucacileyo kokubekwa kwebhrendi
2. Ukubonisa undoqo wophawu
3. yiba lula
4. Ukwenza into ehlala ihleli ngundoqo
5. Khetha iifonti zakho ngononophelo
6. Khetha uhlobo olululo lwelogo
7. Ukusetyenziswa kombala ngokufanelekileyo
8. Uguqulelo olumnyama nolumhlophe kufuneka lube luhle njengenguqu yombala
9. Andisa kwaye usondeze ngaphandle

① Yiba nokuqonda okucacileyo kokubekwa kwebhrendi

• Ngaphambi kokuba uqale ukuyila i-logo, kuyimfuneko ukuba ube nokuqonda okucacileyo kobuntu kunye nokubaluleka kwe-brand.
• Cinga malunga nokuba ilogo yakho iya kufikelela kubani, imarike yakho ekujoliswe kuyo kunye nabathengi abanokubakho.
• Phonononga imveliso yakho, uphawu kunye nokuma kwemarike nzulu.
• Ubuntu bophawu buncinci, bemveli, bunzulu okanye buqhelekile, njl njl. Ugxininiso lukwilizwi lophawu ukuze wazi ukuba yeyiphi ithoni omawuyisebenzise ukunxibelelana nabaphulaphuli ojolise kubo.
• Fumana indlela ilogo esetyenziswa ngayo ngeendlela ezahlukeneyo kunye nendlela yokuyahlula kukhuphiswano lwemarike?Uyibonisa njani iLogo phambi kwabathengi?
• Qiniseka ukuba uqokelele olu lwazi ngaphambi kokuba uqalise ukuyila uphawu lwakho, njengoko olu lwazi luya kubonelela ngomkhombandlela ocacileyo woyilo lwelogo yakho.
• Ulwazi olunxulumene nebhrendi luya kunceda ekukhetheni izinto ezifanelekileyo zelogo.

② Ukubonakalisa undoqo wophawu

• Ilogo kufuneka ikwazi ukumela ibhrendi yakho.
• Imibala yelogo kunye neempawu kufuneka zibonise iimveliso kunye neenkonzo zevenkile ekwi-intanethi.
• Xa i-logo ihambelana nomfanekiso we-brand, i-foothold ye-brand inokugcinwa kwimarike ekhuphisana kakhulu.
• Abaphulaphuli ekujoliswe kubo baya kuva umyalezo ofuna ukuwugqithisa uphawu lwakho kwaye babonise iimpawu zebhrendi kuyilo lwelogo.
• Ke ngoko, ngaphambi kokuyila ilogo entsha okanye ukuyila kwakhona ilogo, ukuma kwebhrendi kufuneka kucace.

③ Yiba Lula™️

Abaqulunqi beelogo abaziingcali kunye nabayili begraphic ngokuqinisekileyo baya kukuxelela lo mgaqo.

• Uyilo olulula lwelogo luhlala lusebenzisa kuphela umbala omnye okanye emibini, iifonti, kunye nezinye izinto zoyilo.
• I-logo enjalo iya kuseka ngokukhawuleza ubudlelwane kunye nesiseko sabathengi, ibenze badibanise nayo ekuqaleni kokubona.
• Ngokuchaseneyo, ukuba usebenzisa imibala emininzi edidayo, iifonti, okanye ii-ayikhoni zelogo ezintsonkothileyo, umyalezo oza kuhanjiswa unokubhida.
• Uyilo olulula lwelogo luhlala lunomtsalane ngokunjalo, kwaye iibrendi kwihlabathi liphela zisebenzise uyilo olulula ukufuzisela iimveliso zazo.
• Imizekelo ibandakanya iilogo zeNike, Pepsi, Samsung kunye neApple.
• Ayisiyiyo kuphela ilogo ekufuneka ibelula, kodwa nganye yezixhobo zakho zoyilo lwegraphic, ezinje ngeencwadana, iipowusta, amaphecana eDM, njl.njl., kufuneka ibemfutshane kwaye ibe namandla.
• Iibrendi ezininzi ziya kubeka amagama azo kwiLogo kwaye zitshatise ii-icon ezithile.
• Nokuba yi-icon enyulu okanye isicatshulwa esinomfanekiso, inokuyilwa ukuba itsale amehlo kakhulu.
• Yenza uyilo lwelogo yakho lube lula kubaphulaphuli ojolise kubo ukuba baqonde.
• Lumkela uyilo lwelogo olunemibala emininzi kakhulu okanye iifonti ezintsonkothileyo. Ukusetyenziswa kakhulu kwemigca nako kunokwenza kube nzima kugqaliso loyilo.

Ilogo kaGoogle ngumzekelo ophambili.

• Gcina ukhumbule ukuba uyilo olulula luya kuba lunomdla ngakumbi, luvumela abaphulaphuli bakho ekujoliswe kubo ukuba baqonde ukuba leliphi iyeza elithengiswa kwigourd yakho ngaphandle kokulitolika.
• Ke ukwenza uphawu lophawu oluqinileyo, ungalibali ukwenza kube lula kubathengi ukugcina umfanekiso webhrendi yakho kubunzulu bememori yabo ngoncedo loyilo olulula lwelogo.

④ Ukwenza umbono onzulu ngundoqo

• Imbonakalo yelogo eshiya kwimarike kwaye abathengi abanokubakho kufuneka bahlale kwaye bakhumbuleke.
• Abantu batsalwa ngoko nangoko xa beyibona.
• Olona setyenziso lukhulu lwelogo kukukhumbuza abathengi abanokuthi bathenge imveliso yakho ngokuphindaphindiweyo.
• Uyilo lwelogo yakho kufuneka lubonise ibhrendi yakho kwaye luyohlule kwiilogo ezininzi kwimarike.
• Oko kukuthi, uyilo lwakho lungcono kunezinye iibrendi.

⑤ Khetha iifonti ngononophelo

Abanye abaqulunqi bahlala bengakhathali xa bekhetha iifonti.

Nangona kunjalo, iifonti lilizwi lophawu kwaye zinokuthetha ngobuntu bohlobo.

Umzekelo, ukuba ivenkile yakho ye-intanethi ithengisa iithoyi, kwaye abaphulaphuli bakho ngabantwana, kuya kufuneka ukhethe ifonti ebhalwe ngesandla yelogo yakho.Oku kuya kunika abantwana imvakalelo yokusondelana xa beyibona.

Ukhetho lwefonti kufuneka luhambelane nobuntu bophawu.

Ukuba ifonti yelogo ayithethi ngophawu lwakho, ke uphawu aluyi kuhambisa umyalezo ochanekileyo kubathengi abanokubakho.

• Zama ukungasebenzisi iifonti ezintle kakhulu.
• Ungayila iifonti zokuqala zelogo yakho.
• Kukho neefonti ezininzi zasimahla ezikhoyo kwi-Intanethi.

⑥ Khetha uhlobo olululo lweLogo✴️

• Enye yezona ntlobo zelogo zisebenzayo kukusebenzisa igama lebrendi njengophawu oluphambili Olu hlobo lwelogo yilogo yefonti.
• Iilogo zeRay-Ban, IBM kunye neCoca-Cola ziimeko eziqhelekileyo.
• Ilogo yefonti ivumela abathengi abanokubakho ukuba balazi ngoko nangoko igama lebhrendi yakho.
• Ngamanye amazwi, uphawu olunjalo lunokukhuthaza ngcono uphawu, lugcine umrhumo omncinci wokwazisa, kwaye uvumele uphawu luthethe.
• ILogo yefonti ayibonakali kwaye inokuncedauKhuthazo lweWebhuibhajethi encinciWechat, dlala indima yokupapashwa nokwazisa.
• Ukuba uphawu lwakho lunee-icon kuphela kwaye alunafonti, kuya kufuneka utyale imali eninzi ukongeza ulwazi lophawu.
• Iilogo zinokudibanisa ii-icon kunye namagama eebhrendi ukwandisa ulwazi lwebrendi ngelixa usebenzisa ii-icon ukubumba ubuntu bebhrendi.

⑦ Ukusetyenziswa kombala ngokufanelekileyo

• Umbala ubaluleke kakhulu ekudaleni uphawu olubonakalayo lophawu.
• Ngokomzekelo, ukusebenzisa obomvu njengombala oyintloko welogo yakho kuya kuxelela wonke umntu ukuba uphawu lwakho luzele ukuzithemba, intshiseko kunye namandla.
• Ngamanye amazwi, abathengi ofika kubo baya kuthanda ukuba bancinci.
• Kwaye i-blue iya kuzisa abantu imvakalelo yobulumko kunye nokubambisana.
• Uninzi lwamaqonga oluntu (anjeFacebook) sebenzisa bhlowu njengowona mbala uphambili.
• Cinga oluhlaza okwesibhakabhaka njengowona mbala uphambili wekhasi lakho labalandeli bemidiya yoluntu.
• Imibala eqaqambileyo inceda ukutsala ingqalelo.
• Ukuba ukhetha imibala eqaqambileyo, ungalibali ukuba imibala oyikhethayo kufuneka imele ubuntu bophawu.
• Ukulawulwa ngokufanelekileyo kwengqondo yombala kuya kuba nefuthe elihle ekuthengiseni.

⑧ Uguqulelo olumnyama nomhlophe kufuneka lube luhle njengenguqulelo yombala ⬛️⬜️

• Uyilo olukhulu lwelogo, nokuba lunombala okanye lumnyama namhlophe, lufanele ukuba lunomtsalane ngokulinganayo.
• Kukho iimeko ezininzi apho inguqulelo emnyama nemhlophe yelogo isetyenziswa.
• Njengamaxwebhu, iifeksi, iintengiso zamaphephandaba, izinto zokubhala, njl.
• Amaphephandaba aqhelekileyo adla ngokubhengeza ngombala omnyama nomhlophe.
• Ukuze uqinisekise ukuba inguqulelo emnyama nemhlophe yelogo iyasebenza, ungasebenzisa indlela yokudweba ukudweba umzobo xa udweba uphawu, ukwenzela ukuba umphumo ucace ngokukhawuleza.
• Abaqulunqi abaninzi bacinga ukuba uphawu luya kuba ngcono emva kokongeza umbala.
• Ngapha koko, ilogo kufuneka yomelele kwaye ibe namandla phambi kokufakwa kombala.

⑨ Ijongeka ilungile xa usondeza ngaphakathi okanye ngaphandle

• Uyilo lwelogo elungileyo kufuneka lube nesiphumo esifanayo nokuba isondezwe ngaphakathi okanye ngaphandle.
• Ungalibali ukuba ilogo yakho iya kuvela kwiintengiso ezahlukeneyo.
• Nokuba yeyiphi na indlela yokuthengisa, ilogo kufuneka ibe nefuthe elingaguqukiyo.
• Oko kukuthi, yibeke kwibhilibhodi enkulu, iLogo isemhle, kwaye inokuhlanganiswa ibe yinxalenye yoyilo lwebhilibhodi.
• Ilogo eyilwe kakubi iphulukana nomlinganiselo wayo ogqibeleleyo xa inyuswa, kwaye izinto ezithile zoyilo njengee-iyikhoni zinokujongeka zingaqhelekanga kwibhilibhodi.
• Ngokunjalo, xa i-logo ithotywa kwaye iprintwa kwindawo encinci (efana nepeni), iinkcukacha zoyilo lwelogo kufuneka zibonakale ngokucacileyo.
• Logama nje ukwazi kakuhle le migaqo, unokuyila ilogo esebenzayo.

Ungaqesha umzobi oyingcali ukuze akuncede uyile.

Okanye sebenzisa i-Logaster, ijenereyitha yelogo yasimahla kwi-intanethi, ukuyila ilogo ekhangeleka kakuhle ngemizuzu.

Okulandelayo, kukufundisa ukusebenzisaizixhobo ze-intanethiYenza ilogo yakho.

Logaster Logo Maker Tutorial

Isiqendu 1:Yiya kwiwebhusayithi yomvelisi ▼

Isiqendu 2:Faka igama lebhrendi, khetha udidi loshishino, kwaye ucinezele "Okulandelayo".

Isiqendu 3:Khetha ilogo yakho oyithandayo

Emva koko iwebhusayithi iya kuvelisa uyilo olwahlukeneyo lweLogo ukuba ukhethe, kwaye ucofe iLogo oyithandayo ▼

Isiqendu 4:Hlela umbala weLogo, ifonti, ukuchwetheza ngokokhetho lomntu.

Kwicala lasekunene, iimockups zoyilo ezahlukeneyo zamakhadi oshishino kunye neeletahedi ziya kuboniswa ▼

Isiqendu 5:gcina uphawu

Ubhaliso luyafuneka ukuze ukhuphele▼

• Iilogo ezincinci zisimahla.

Ukuba iLogo yakho ikwisiNgesi, ungaya nakwiwebhusayithi yesiNgesi yeLogaster, enamandla ngakumbi ▼