Isalathiso senqaku
Ukucacisa iFomula yoButyebi ye-1:3: Indlela yokubala iMbuyekezo yoTyalo-mali (i-ROI) yeeProjekthi zoRhwebo lwe-E ukuze wenze imali?
Oosomashishini be-E-commerce (oosomashishini) banenkxalabo malunga nokuba utyalo-mali lwemali lunokuvelisa imbuyekezo ehambelanayo?
Nangona kunjalo, uninzi lwabanini bamashishini amancinci naphakathi bafuna ukwenza ukukhuthazwa kwi-intanethi , batyale i-$1 ukuze bafumane i-$3, i-$5 okanye ngaphezulu njengembuyekezo.
- Ndiyathemba ukuba intengiso esasazeka kwisibhakabhaka yonke iya kuba yinjongo echanekileyo.Intengiso ye-Wechatintengiso.
- Ukuze ufezekise injongo "yonke imbumbulu inokutshabalalisa intshaba".
- Kuphela emva koko wenzeUkunyuswa kweakhawunti yoluntuIindleko zentengiso "kukubeka imali yakho apho umlomo wakho ukhoyo".
Lithetha ukuthini umlinganiselo wemveliso yeprojekthi?
Umlinganiselo wemveliso yeprojekthi ye-e-commerce kukubalwa kwe-input-output ratio.
Umlinganiselo wegalelo-mveliso, okwaziwa ngokuba yimbuyekezo kutyalo-mali.
igalelo-imveliso isifinyezo somlinganiselo
- Buyisela kwisishwankathelo soTyalo-mali: ROI.
- Igama elipheleleyo lembuyekezo kutyalo-mali ngesiNgesi: Return On Investment.
Kutheni kubalwa umlinganiselo we-input-output?
- Xa inani elikhulu lamaqumrhu athatha izigqibo ngotyalo-mali kunye nabenzi bezigqibo besebenzisa "i-input-output ratio", intsingiselo yalo kufuneka iqondwe "njengomlinganiselo weengxowa-mali zegalelo leprojekthi kwiimali zemveliso".
- Oko kukuthi, zingaphi iiyunithi ze-capital ezinokuveliswa ngokutshala iyunithi ye-1 yemali kwiprojekthi.
- Eli nani lidla ngokuchazwa ngendlela ethi "1:N", xa lilikhulu ixabiso le-N, kokukhona isiphumo sezoqoqosho singcono.
Yiyiphi i-input-output ratio, ngaba yinzuzo eqhelekileyo kunye nengqiqo ngaphandle kwelahleko?
Nangona "i-input-output ratio" iyisalathisi esingatshintshiyo, kukho imbalelwano enye ukuya kwelinye phakathi komlinganiselo we-input-output kunye nesantya sangaphakathi sembuyekezo xa kumiselwa ixesha lokwakhiwa kweprojekthi kunye nobomi bokusebenza.
- Ke ngoko, ngokubhekisa kwibenchmark yereyithi yembuyekezo, ingasetyenziselwa ukuqikelela umlinganiselo we-input-output yebenchmark.
Ibenchmark input-output ratio yi-1:3
- "I-Benchmark" Ingcaciso: Ibhekisa ngokubanzi kumgangatho osisiseko.
- Iiprojekthi ezincinci zinokuba ngaphantsi kancinci;
- Iiprojekthi ezinkulu zinokuba phezulu kancinci.
Iingcali ezininzi zorhwebo lwe-elektroniki kunye neendaba ezizimeleyo zifuna ukwazi: Yintoni "ukuchitha isiqingatha sentengiso"?
Enyanisweni, akukho mntu ufumene impendulo yalo mbuzo emva kweminyaka ephantse ibe yikhulu yokuhlola ...
Kodwa abanye abantu basebenzisa le "formula yokubala yokulinganisa imveliso" ukucacisa lo mbuzo kunye nempendulo.
Impendulo yile:
Imveliso yomlinganiselo wokubala ifomula 1: 3
Ukuba ufunde incwadi ethi, "12 Months of a Millionaire," umbhali waloo ncwadi, uVincent, yincwadi yakhe kuphela.
- UVincent wayengumfundi kaJaya Braham.
- Umvuzo wakhe wonyaka ngaphambi kweminyaka eyi-30 idlula ingeniso edibeneyo yabaphathi abaninzi abaziintloko.
- Ukuthembela nje kwipeni, isiqwenga sephepha kunye nebhotile yeyeza kunokunceda uVincent oneminyaka engama-28 ubudala afumane i-2 yezigidi zeedola kwiminyaka eyi-1.
Enyanisweni, indlela kaVincent ilula kwaye iyasebenza.
Wakuba ufunde ukucinga, ungakusebenzisa ngoko nangoko uze ube ngumntu omkhulu njengoVincent!
Ityala lokwenza imali kunye nokucinga kokuguqulwa komlinganiselo wemveliso
Ikwenza njani oku uVincent?
Ingcamango engundoqo ngamagama amabini - ukuguqulwa.
- Le yifomula yobutyebi awayifumana ngokuvavanywa—— I-1: 3
Uvavanya njani uVincent?
- Waqala wathenga izintlu ezingama-9000 3000 zeemveliso ezifanayo awayezithengile, waza wahlulahlula ngokwamaqela amathathu anezinto ezingama-XNUMX XNUMX ngalinye.
- Bala ixabiso leleta nganye yi-$0.6, i-3000 yindleko ye-1800 yeedola.
- Kufuneka kubekho imiyalelo engama-30 yokwaphula.
Emva koko ndabhala iileta ezintathu ezahlukeneyo zokukhuthaza abantu , ndaza ndathumela iikopi ezingama-3000 nganye kuzo:
- Ibhetshi yokuqala yee-odolo ezili-10, ulahlekelwe yimali
- Ibhetshi yesibini yee-odolo ze-15, ilahlekelwe yimali
- Ibhetshi yesithathu yee-odolo ezingama-30, caba
Emva koko, iqela lesithathu leekopi zokuthengisa nge-imeyile laphuculwa ngakumbi laza lathunyelwa ngomlinganiselo omkhulu, ngesantya sokuphendula esiphakathi se-2%.
Ukuthengwa okuphindaphindiweyo (ixabiso lobomi) kubalwe kwaye kwafumanisa ukuba umthengi ngamnye uthenge umyinge weebhotile ze-4.4 kwixesha leenyanga ezintandathu.
Emva kokutsala iindleko ngale ndlela, umxhasi ngamnye umhlawula i-180 yeedola kangangeenyanga ezintandathu.
Bala igalelo kumlinganiselo wemveliso:
- Iileta ze-1000 20 x 180 = i-$ 3600 - ixabiso le-$ 600
- Fumana iileta ezingama-1000 kwaye ufumane i-3000 yeedola.
- Ngamanye amazwi, isiphumo sokubala somlinganiselo wemveliso:Uya kufumana i-3 yeedola ngeleta nganye oyithumelayo.
- Le yifomula yobutyebi eveliswa yinguquko: i-formula yenzuzo engu-1:3.
Bala umlinganiselo wemveliso, kwaye ubutyebi buya kunyuka
Le fomyula ayiqinisekanga ngokwezibalo, kwaye kuphela ngabo benze ukubala umlinganiselo wemveliso abanokwazi imfihlakalo:
- Oku kuya kuba lula ukulandela xa umlinganiselo wokugunyazisa ubalwe;
- Emva kokukopa okuninzi, ubutyebi bakho buya kunyuka!
Shwankathela indlela yokubala umlinganiselo wemveliso yeeprojekthi ze-e-commerce
Umlinganiselo wegalelo:
- Buyela kutyalo mali
- Unyuselo
- amava omsebenzisi
- seoukuhamba
- Intengiso
Umlinganiselo wemveliso = intengiselwano ÷ iindleko
- Undoqo we "conversion thinking" kukubala "umlinganiselo wemveliso (input-output ratio)"
- Igalelo-imveliso ratio, eyaziwa ngokuba imbuyekezo kutyalo-mali, IsiNgesi isishunqulelo ROI
- Yimali oyenzayo ngokwenza into, yahlulwe yimali oyifakayo.
- Okukhona uphezulu umlinganiselo wegalelo-mveliso, kokukhona usenza imali eninzi.
Umzekelo, ubutyebi bendlela yokucinga (umlinganiselo wemveliso):
- Umlinganiselo wegalelo = ixabiso langoku lengeniso yeprojekthi yotyalo-mali ÷ utyalo-mali lweprojekthi × 100%
- 600 ÷ 200 x 100% = 3
Ukudala ubutyebi yinkqubo ukusuka kwi-0 ukuya kwi-100:
- Ukusuka ku-0 ukuya ku-1 yeyona nto inzima.
- Nje ukuba uguqule ifomula yakho yobutyebi ibe yi-1:3
- Emva koko kulula kakhulu ukusuka kwi-1 ukuya kwi-100.
Ngoku uyazi indlela yokubala imbuyekezo yotyalo-mali (i-ROI) yorhwebo lwe-e-commerce ukuqinisekisa ukuba iyamkeleka kwaye inenzuzo , akunjalo?
Indlela yokuphucula umlinganiselo wegalelo-imveliso?
Ngoko ke, indlela yokuphucula i-input-output ratio (ROI)?
- Enye yeendlela:Ukuphucula izinga lokuguqulwa kokubhala ikopi kunokuphucula umlinganiselo wemveliso.
Kuthekani ukuba umlinganiselo wemveliso uphantsi kakhulu?Ezi ndlela zilandelayo zingakunceda wonyuse izinga loguqulo▼
Ukuba awuyazi indlela yokubala izinga lokuguqulwa kwee-odolo ze-e-commerce, nceda ucofe eli khonkco lilandelayo ukujonga ▼
Ngethemba, inqaku elithi "Ithetha ukuthini imbuyekezo kutyalo-mali (ROI)? Indlela yokubala i-ROI yeeprojekthi zorhwebo lwe-e ukuqinisekisa imbuyekezo entle kutyalo-mali?" elikwabelwana ngalo kwibhlog kaChen Weiliang ( https://www.chenweiliang.com/ ) liza kuba luncedo kuwe.
Zive ukhululekile ukwabelana ngekhonkco leli nqaku: https://www.chenweiliang.com/cwl-15698.html