Kutheni iinkampani ezininzi zisilela ukwenza iividiyo ezimfutshane?Hlalutya izizathu zokuba kutheni abantu abaqhelekileyo bengakwazi ukwenza iDouyin kakuhle

Sihlalutye uninzi lwabantu abaqhelekileyo abenzi kakuhleUDouyinIsizathu sevidiyo emfutshane, ndiya kubelana ngayo nomntu wonke.

Ngaba lixesha lokuqala lokuba ugqibezele umsebenzi, ngakumbi ngemvakalelo yokuphumelela:

"Wow, intle kakhulu, kwavela ukuba yenziwe ndim!"

Ndiyayithanda ngokuphindaphindiweyo ngefowuni yam ephathwayo, kodwa ndaye ndadana ngoko nangoko emva kokuba ithunyelwe. Kutheni ingazange ifumane abalandeli?

Ilungile loo nto, imisebenzi oyenzayo ngokuzimisela ilungile xa ithelekiswa nabantu abayi-100 abakujikelezileyo, kuba abayazi kwaphela, kodwa xa ufika kumkhondo we-self-media, ujongene nabadlali ababalaseleyo abavela kulo lonke elaseTshayina (okanye nokuba ihlabathi). Umsantsa uyabonakala.

Hlalutya izizathu zokuba kutheni abantu abaqhelekileyo bengakwazi ukwenza iDouyin kakuhle

Abantu abaninzi bathumele inqwaba yemisebenzi, kodwa idatha isembi kakhulu, kuba umsebenzi ngamnye ubonakala uposwe kwisangqa sabahlobo.

Umsebenzi wevidiyo omfutshane awuyonto ingaphezulu kwamanqaku amabini:

1. Ulwimi lwekhamera.
2. Izakhono zoMxholo (IiRowuthi).

Indlela yokuphucula ngokukhawuleza?

• Kungakhathaliseki ukuba zilungile kangakanani iikhosi zevidiyo ezimfutshane, zinokuphendula kuphela i-70%, kwaye enye i-30% iphuma ekufundeni i-akhawunti yokulinganisa.

Kutheni iinkampani ezininzi zisilela ukwenza iividiyo ezimfutshane?

Ukuba awufundanga bhanyabhanya kunye noyilo, ngokuqinisekileyo ubuya kuba buthathaka kulwimi lwelensi (ukwakheka, ukukhanya, umbala, isingqisho sokuhlela).

Ke ngoko, ngaphandle kwabantu abanetalente, kuya kufuneka ukope imisebenzi egqwesileyo kwinqanaba lokuqala, njengokufunda imizobo, khuphela enye ukuya kwenye, kwaye awuzukuphula umthetho ukuba awuyipapasha.

• Ukuba unokukopa "i-Classmate Zhang" yezigidi zokuthandwa zisebenza nganye nganye, ngakumbi isingqisho, kwaye ixesha lecandelo ngalinye liyafana, ngoko uya kwenza inkqubela phambili enkulu.
• Ungakopa nabahlobo bakho, kukho iiakhawunti ezininzi ezahlukeneyo, ukuba abahlobo bakho bayavuma, abayi kukhalaza kuwe.
• Emva kokukopa iikopi ezi-5 ~ 10 nzulu, ndiziva ngathi ndinayo, ndilichule, kwaye ndinokuphumelela.

Kukho izakhono zomxholo, ezisekelwe ikakhulu kwezi ngongoma zintathu zilandelayo:

1. 系统
2. Ubume bomntu ukwenza ulungiselelo oluthile.
3. IBenchmarking Top 3: Ikopi ~ IsiShwankathelo ~ UPhuculo (Utshintsho oluncinci)

• Olu phawu luphezulu luseyindlela endala, ke lo msebenzi uya kuduma ngokulula.

Abaphathi abancinci abaninzi baziva ngathi i-Alibaba China 1688 iya ibiza kakhulu, kodwa isiphumo asisihle njengangaphambili, ke ndiyabacebisa ukuba bayizame.UDouyinKhuthaza ishishini.

Ayikuvumeli ukuba uthengise iimpahla ezithengiswayo, kodwa ukukhuthaza inkampani, thatha iiodolo ezithile, simahla.ukukhupha amanziubuninzi, umphumo awubi.

Oku kumiselwa yi-algorithm kaDouyin, kwaye ihlala ityhalelwa koontanga bakho.

Uyenza njani intengiso yeshishini ngeDouyin?

Iiakhawunti ezininzi zeDouyin ezilinganiswe ngabahlobo: ukutya, iimpahla zokusasazwa ngokuphila, sele zifumene abathengi abaninzi kunye nababoneleli.

Kukho iimeko ezininzi:

1. "Abantu onokuthi ubazi"

• Abo banabahlobo bobabini, ngakumbi abo bakwincwadi yeedilesi zabathengi okanye ababoneleli, kulula ukuswayipha kuwe.
• Aba bantu ngabathengi ekujoliswe kubo ngokuthe ngqo.
• Umzekelo: umnini wefektri uhlala ebrasha oomatshini bokuthunga, iifektri zoomatshini benaliti kabini, iifektri zokulungisa oomatshini, njl.
• Bagxininisa izinto ezintsha kwividiyo, kwaye umninimzi-mveliso uya kuhendeka xa eyibona.

2. Abantu abenza imveliso efanayo, aba bantu abakho kwincwadi yeedilesi zomhlobo wakho.

• Kodwa ngenxa yokuba i-algorithm isazi ukuba ukuwuphi umgca, iyakutshatisa noontanga okanye abathengi abahambelanayo.Ukuba uthumela izinto ezinomdla kumzi-mveliso, bayakuthumela umyalezo wabucala.
• Ukongeza kukhuphiswano, oontanga nabo banokuncedisana.
• Ngokukodwa kwicandelo lokurhweba lwangaphandle, ndiyakholelwa ukuba wonke umntu uye waxubha abathengi okanye ababoneleli abanokubakho, akunjalo?

3. Abantu abanomdla kwimveliso yakho

• Ngokomzekelo, ingxelo kaDouyin yokuba umhlobo wakhe wayisasaza ngqo ngaphambili, ayizange yenze nto ingakouKhuthazo lweWebhu,
• Ngokwenene itsale abantu abaninzi abafuna ukuthengisa iimpahla kwaye yongeza iWeChat eninzi.
• Ukuthembela kwezi WeChat, kulula kakhulu ukunceda abanye abarhwebi ukuba bajongane nempahla esemva.

4. Amathuba amaninzi angalindelekanga

• Umzekelo: Douyin Food Account eyenziwe ngumhlobo.
• Kutshanje ndide ndafumana ingcaphephe kwezokutya wonqena ukushutha iivideos wafumanisa ukuba iifoto zetshomi zakhe zilungile so wazikhuphela kwitshomi zakhe ukuba zijote.
• Ingcamango yakhe yokukhupha i-outsourcing ilungile kakhulu, ayiyi kukhokelela kubunzima obuphantsi, kwaye unamandla okwenza ezinye izinto.