Ithetha ukuthini iSMM?Indlela yokudibanisa i-SMM kunye ne-SEO yokuthengisa ukufezekisa imeko yokuphumelela?

Yintoni abaThengisi beWebhusayithi abaZimeleyo abaFumana ukwazi, iSMM (iNtengiso yoLuntu lweNtlalo) kunyeseo(ukwenza injini yokukhangela) zonke zifuna ukunika abasebenzisiukukhupha amanziumxholo womgangatho owandisa umthamo kunye namazinga okuguqulwa.

Ngenxa yokuba banenjongo efanayo, banokudibanisa ukufezekisa imeko yokuphumelela.

Ithetha ukuthini iSMM?

• I-SMM sisishunqulelo seSocial Media Marketing (intengiso yemidiya yoluntu), nto leyo kusetyenziso lwemidiya yoluntu kwintengiso ye-intanethi.
• I-SMM ibe yenye indlela entsha emva kokuthengiswa kweenjini zokukhangelaIntengiso ye-Intanethiindlela.

Fumana izabelo kwimidiya yoluntu ebhalwe nguGoogle

InFacebookUkwabelana ngeeblogi zewebhusayithi ezikumgangatho ophezulu kumaqonga eendaba ezentlalo kunokwenza amaphepha abathengisi afakwe kwiinjini zokukhangela ngokukhawuleza.

Qokelela idatha yomsebenzisi

nomthengisiEzorhweboXa kuthelekiswa neewebhusayithi, imidiya yoluntu ilula ukufumana ukusebenzisana komsebenzisi, ngoko inokunceda amaqela e-SEO (i-Search Engine Optimization) enze i-personas yomsebenzisi kunye neenjongo zephepha loyilo ezibaluleke kakhulu kubaphandi, ngaloo ndlela ikhuthaza ukuqokelela inani elikhulu ledatha yomsebenzisi ekujoliswe kuyo.

I-SEO (i-Search Engine Optimization) amaqela angasebenzisa amaqonga eendaba ezentlalo ukuphucula unxibelelwano kunye namava omsebenzisi wewebhusayithi yomthengisi, ukulinganisa ukuba yintoni umxholo osebenzisanayo ngakumbi, zeziphi iindlela zokusebenzisana kwabasebenzisi abakhethayo, yiyiphi imibuzo eqhelekileyo abasebenzisi abanayo, njl.

Kwakhona, iqela le-SMM (i-Social Media Marketing) linokubonelela ngolwazi malunga neendlela zamva nje kunye namagama amatsha ahambelana ne-niche kunye neshishini njengoko isondele kwimarike.

Ukuphuculwa kwegama elingundoqo le-SEO kwiiPosti zeSMM

Kubalulekile kwi-SMM (i-Social Media Marketing) ukwandisa i-hashtag kunye namagama angundoqo kumxholo wabo weblogi kuba iiplatifomu zeendaba zoluntu zisebenzisa i-algorithms yegama elingundoqo xa utyhala umxholo kubasebenzisi babo.

I-SEO (i-Search Engine Optimization) ingaba ngundoqo ekusebenzeni kakuhle kwedatha ye-SMM (i-Social Media Marketing).
Ngenxa yokuba la magama angundoqo yi-SEO (i-Search Engine Optimization) aqinisekisiweyo, ayakwazi ukufikelela kubaphulaphuli abanokubakho ngowona mlinganiselo mkhulu kunokwenzeka kwiiplatifomu zentlalo.

Ukongezelela, ezi zithuba zemidiya yoluntu zisebenzisa i-SEO (i-Search Engine Optimization) amagama angundoqo angaphinda avele kwii-SERPs (iPhepha leZiphumo zePhepha) kumagama athile angundoqo.

Qhuba ikhonkco yokwakha

Ukwabelana ngokusebenzayo umxholo kumajelo asekuhlaleni kunokunceda abathengisi batsale i-backlinks ngaphezulu, nangona i-website ye-social links ayichaphazeli ngokuthe ngqo i-SEO (i-Search Engine Optimization) i-rankings.

Umxholo weendaba zoluntu ezikumgangatho ophezulu unokutsala amashishini anxulumene ne-KOL kwaye afumane iireferensi zawo.

Ukwabelana ngezibonelelo zamahlakani

I-SEO kunye ne-SMM (i-Social Media Marketing) iziteshi ezimbini zinokubelana ngokupheleleyo ngezibonelelo zeqabane kwaye zigcine ixesha elininzi, umgudu kunye nohlahlo lwabiwo-mali kuba ezininzi iiwebhusayithi kunye neeblogi zisebenza kwimidiya yoluntu.