Ngaba abathengisi be-novice bezikhululo ezizimeleyo kufuneka bakhethe njani iimveliso?Ukuqalisa iiNgcebiso zeQhinga eliphezulu

Umda wokuwelaEzorhweboUkuba iingcali zizimisele ukuhambisa izikhululo ezizimeleyo, azikwazi ukukhetha iimveliso ngokungakhathali.

Ingcamango yokukhethwa kwendawo ezimeleyo ihluke kwi-Amazon ngaphambili, kwaye abathengisi kwiiplatifti ze-e-commerce eziqhelekileyo kufuneka bachukunyiswe ngokunzulu kule nto.

Ngoko ke, ukukhethwa kwendawo ezimeleyo kunendlela yayo engundoqo, kwaye ukusetyenziswa okuphindaphindiweyo kwamava okukhethwa kwemveliso akunakuphumelela kwiindawo ezizimeleyo.

Ngaba abathengisi be-novice bezikhululo ezizimeleyo kufuneka bakhethe njani iimveliso?

Ejongene nokukhethwa kweemveliso, i-novice yewebhusayithi ezimeleyo inokusebenzisa ezi ndlela zilandelayo ukuphucula izinga lempumelelo yabo:

Khetha iimveliso ngentengiso

没错，社交媒体上通常被忽略的各种产品广告也可以成为卖家的重要参考。通过在高流量平台上浏览Instagram,FaceBookOkanyeYoutube, abathengisi banokubona iimveliso ezintsha ezahlukeneyo kunye neefomathi zentengiso.

Nangona kunjalo, kufanelekile ukukhankanya ukuba okwangoku, iTik Tok inembuyekezo ephantsi kutyalo-mali, ke akukhuthazwa ukuba ubhekisele kwiTik Tok kwiintengiso.

Titokiindaba ezintshaUkukhuthazwa ikakhulu kuxhomekeke kwii-KOL, ngenxa yokuba ukuthengwa kunye nokusetyenziswa kweentengiso kuncinci kwi-Titok.

Kwangaxeshanye, kufuneka kuqatshelwe ukuba inani elikhulu leemveliso ezikhethiweyo kwiintengiso ezinjalo ngokubukela, ezininzi ziyinxalenye yoLwandle oluBomvu, kwaye ngokusisiseko zigxininiswe kwiindidi ezidumileyo ezifana ne-3C, izixhobo ezincinci zendlu, kunye nokukhanyisa.

Abaqalayo Ukuqalisa Iingcebiso zeQhinga eliphezulu: Umsila omdeseoUkukhetha igama elingundoqo

Xa kuziwa ekukhethweni kwegama elingundoqo, kufuneka kube yeyona ngqiqo iqhelekileyo yokukhetha.ngokusebenzisa uluhlu lwedatha软件, njengeGoogle Trends, fumana iindidi zeemveliso ezinamazinga aphezulu okukhangela kodwa ukhuphiswano oluphantsi, kwaye emva koko ungene kwimarike ngezi mveliso.

Kodwa ngoku le ndlela yokukhetha imveliso kaninzi ayisebenzi.Iindidi ezininzi zihlala zigcwele, kwaye ngaphezulu kwe-80% yeemveliso ziLwandle oluBomvu.Kodwa oko akuthethi ukuba le ndlela ayilunganga.

Ngezixhobo ze-SEMRush SEO, abathengisi basenokufumana amathuba emveliso yamagama angundoqo anomsila oluhlaza okwesibhakabhaka.

Ngenxa yokuba amathuba e-SEO akumagama angundoqo anomsila omde, ukuba wenza i-SEO enkulu-umsila wegama elingundoqo le-SEO, unokufumana i-traffic ye-traffic enezinga eliphezulu lokuguqulwa.

Ukwenza igama le-SEO elinomsila omde, kukulungele ukusebenzisa isixhobo somlingo wegama elingundoqo, ukuze ugrumbe amagama angundoqo anexabiso eliphezulu ▼

• Isixhobo se-SEMrush Keyword Magic sinokukubonelela ngeyona nto inenzuzo enkulu yegama elingundoqo kwi-SEO kunye nentengiso ye-PPC.

ukhetho lweqela ekujoliswe kulo

Abathengisi nabo banokudlula isihlweleUkubekwa endaweniTyhiliza imveliso emva.Ngokwahlukileyo kumbono okhankanywe ngasentla wokufumana amagama angundoqo emveliso yolwandle oluluhlaza kunye nokungena kwimarike yokuthengisa, ukhetho lwabantu kukuseta amaqela ekujoliswe kuwo abathengi kwangaphambili, emva koko ufumane iimveliso abanomdla kuzo aba bantu.

1. Abathengisi abaninzi banokuyifumana le ngcamango inzima kuba kufuneka kuqala bazi ukuba yeyiphi inxalenye yeshishini lomthengi abafuna ukuba yiyo;
2. Okwesibini, ingaba le nxalenye yeshishini lomthengi inako ukuhlangabezana neemfuno zenzuzo yomthengisi;
3. Ekugqibeleni, indlela yokukhetha iimveliso ezifunwa ngaba bantu ngokwenene, idatha ephakathi kunzima ukuyifumana.

Kodwa eneneni, okoko nje abathengisi bevula iingqondo zabo kancinci, banokuqonda ukhetho lokucinga olusemva lweemveliso emva kwabasebenzisi.

Kuba kungakhathaliseki ukuba leliphi na iqela, kwintsimi yalo, kukho uphawu oluthandayo kwaye alulandele.