Indlela yokwenza imali ekungekho mntu unokuyibona? Iimeko zempumelelo yokubekwa kwebhrendi kunye neemodeli zoshishino zityhiliwe

Yenza imali ekungekho mntu unokuyibona: UphawuUkubekwa endaweniImfihlelo yokugqibela, uyazi?

Ukuma kwebrendi ngundoqo kwimpumelelo yenkampani, kunokunceda iinkampani ukuba ziphumeze ukhuphiswano olwahlukileyo kwaye zifumane inzuzo ephezulu.

Eli nqaku liza kutyhila kuwe eyona mfihlelo yokumiswa kwebhrendi kwaye ikuvumele ukuba ufunde ukwenza imali engenakubonwa ngabanye ngokubekwa kwebrendi.

Indlela yokwenza imali ngobuchule abanye bangayihoyiyo?

Omnye umntu wathi ngaphambili: "Kunzima ukutyeba ngokuthengisa iimveliso, kuphela ngokuthengisa imodeli."

Oku kuyinyaniso, kodwa abantu abaninzi abakwazi ukuqonda ukuba kutheni bengenako ukwenza imali ngokuthengisa iimveliso? Kwaye imodeli yokuthengisa ithetha ukuthini ukuba nenzuzo?

Abaninzi abaqalayo baye baqalisa indlela yoshishino, benethemba lokufezekisa iinjongo zabo ngeteknoloji, ubuchule kunye neemveliso.

Nangona kunjalo, imarike yanamhlanje kudala igcwele, kwaye iimveliso, itekhnoloji kunye nobugcisa buvela emva kwenye.

Ukuba ufuna ukuvula ivenkile yekofu okanye ivenkile yempahla, njl., kodwa sele kukho ukhuphiswano olukhulu, unokuyinqoba njani imiqobo?

Indlela yokwenza imali ekungekho mntu unokuyibona?

kwindawo yoshishino enzima, injongo yethu ayikokuphumelela ngokwemveliso, itekhnoloji okanye ubuchule,

Endaweni yoko, kufuneka sifumane “ithafa ledabi leshishini” elichanekileyo, siqulunqe “amacebo oshishino” asebenzayo, kunye nobulumko obupheleleyo “bokuziphatha kweshishini”. Le yindlela yokumisa ishishini.

Indlela yokwenza imali ekungekho mntu unokuyibona? Iimeko zempumelelo yokubekwa kwebhrendi kunye neemodeli zoshishino zityhiliwe

Namhlanje ndiza kuhlalutyaNgawaphi amandla okuthengisa afunekayo kuphuhliso lweshishini?? kunye nentshayelelo emfutshane kumanyathelo asixhenxe aphambili ekuyileni imodeli yeshishini:

  1. Zisebenzise ngokupheleleyo izixhobo zokusebenza
  2. Iindlela zokutsala abathengi
  3. Ukuba ugxininisa kwindawo ethile, awuyi kwenza imali kuloo ndawo.
  4. gcina abathengi
  5. Ukwandiswa kophindaphindo
  6. Ukunyuswa kweBrand
  7. Uluhlu

Zisebenzise ngokupheleleyo izixhobo zokusebenza

谈及Ngawaphi amandla okuthengisa afunekayo kuphuhliso lweshishini?Xa kuziwa kwizibonelelo, abaninzi abantu babeka imali kuqala, kodwa bangazihoyi ezinye izixhobo.

Oosomashishini bahlala becinga ukusebenzisa imali yabo okanye imali abayibolekileyo, bengazi ukuba kungekudala okanye kamva oku kuya kuphelelwa.

Ingxaki ayikukuba uswele imali okanye izixhobo, kodwa kukuba awunakukwazi ukwenza imali…

Khumbula, imali ayiloyeza lazo zonke iingxaki.

Iindlela zokutsala abathengi

Indlela yokuthengisa iimveliso kwi-intanethi?

Iindlela zokutsala abathengi zinokwahlulwa ngokwesiseko ngokweendidi ezintathu:

ngeendlela ezahlukeneyoIntengiso ye-Intanethiimijelo, iivenkile zakho okanye zabanye, kunye neentshayelelo kubathengi abakhoyo.

Ezi zintathu kufuneka ziphunyezwe ngaxeshanye kubauKhuthazo lweWebhuitrafikhi iya kuba nkulu kwaye iirenti zevenkile ziya kunyuka.Ukuthengisa ngentsholongwaneUmbhobho wokuthumela unokoma ngenye imini.

Ngaphandle koko, kuya kufana neminyaka edlulileyo, ukuxhomekekaFacebookIinkampani zentengiso zivala enye emva kwenye.

Ukuba usebenza kwindawo ethile, awuyi kuyenza imali kuloo ndawo.

Ukuba ugxininisa kwindawo ethile, ungalindelanga ukwenza imali kuyo.

I-Facebook yimidiya yoluntu, uGoogle ubonelela ngewebhuizixhobo ze-intanethikunye neenkonzo, kodwa abathembeli kwezi ukwenza imali (le imodeli simahla Internetukukhupha amanziIndlela elungileyo yokulinganisa).

Ukuba uvula ivenkile ye-noodle, akumelanga ukuba ii-noodle zakho zenze imali?

IHao Kee Dan Zai Noodle yaseTaiwan inje, Bade bazingca ngelithi ii-noodle zabo zange zonyuke ngexabiso kwiminyaka engama-20.

gcina abathengi

Amaqhinga engalo eyomeleleyo awakhuthazwa, akukho mntu uthanda ukubotshwa.

Imalunga nokubonelela abantu ngexabiso elingenakubuyiselwa.

Ngokomzekelo, ukuba uthengisa izinto zobuhle, ngaba unokwakha uluntu olufundisa abathengi indlela yokusebenzisa ezo mveliso?

Okanye wenze ikhadi lobulungu kunye neziganeko ezikhethekileyo zenyanga, ukukhushulwa kunye neemveliso ezilinganiselwe?

Nika abathengi bakho ithemba kuwe kwaye baya kuhlala bebuya.

Ukwandiswa kophindaphindo

Kufuneka ukope "more of yourself".

Ngamanye amazwi, qala ukukhangela amaqabane afanelekileyo, ii-arhente, iifranchises, njl., kwaye uqale uqeqesho.

Phuhlisa isicwangciso sokwabelana ngenzuzo ukuze abantu abaninzi bazimisele ukujoyina.

Ukunyuswa kweBrand

Ngeli xesha, ugxininiso alusekho ekwenzeni inzuzo kwivenkile enye, kodwa ukwenza inzuzo nge-brand, ikhonkco lokubonelela, uqeqesho, idatha, ukubonisana, ukulingana kunye neminye imiba.

Ezi mali kufuneka zityalwe kwintengiso, ukuthengisa kunye nokwazisa uluntu,

Nceda amaqabane akho ukuba enze inzuzo kwaye atsale abantu abaninzi ukuba bajoyine.

Amabali empumelelo yohlobo oludwelisiweyo

Ukuba ngokwenene sinokufikelela kweli nqanaba, akuyi kuba lula.

Uqokelele ubutyebi bedatha yabathengi kwaye ubonise ukuba ishishini lakho liyaphindaphindeka.

Yile nto ixabisa i-capital value.

Kungenxa yoko le nto iHaidilao inokudweliswa kwimarike, kodwa iindawo zokutyela eziqhelekileyo azikwazi ukuphila.

Kuba eyeyangaphambili inenkqubo, ngelixa le yokugqibela inabantu kuphela.

Yintoni eyavula amehlo akho?

I-Netizen A inethemba lokuba singaxoxa ngenqaku lesithathu nzulu ngakumbi.

  • Kungathatha iintsuku ezimbalwa ukugqiba oku...
  • Ngaphandle koko, isisiseko kakhulu, kwaye ndinexhala lokuba uya kuyisebenzisa ngokuthe ngqo, kodwa ngesiphumo esincinci.

Ndicela ukubuza ukuba ikweliphi ishishini iNetizen A? Ngale ndlela ndinokukucebisa ngokuthe ngqo.

  • I-Netizen A ithe iqela labathengi ekujoliswe kulo liqela elincinci labatya imifuno.
  • I-Netizen A ivakalelwa kukuba ukukhuphisana kwakhe kweli candelo kunamandla, kuba okwangoku baninzi abantu abathatha inxaxheba kukhuphiswano, kwaye i-Netizen A inokuthatyathwa njengovulindlela wokuqala.

Ukuba ndiyaqonda ngokuchanekileyo, imodeli yakho yeshishini kukuba abathengi bafaka iiodolo kwiwebhusayithi kwaye emva koko bahambise iimpahla kubathengi ngokuziswa rhoqo kunye nokucwangcisiweyo, akunjalo?

Andazi ukuba ukuliphi inqanaba lamalungiselelo akho ngoku, kodwa ndihlala ndikhumbuza abantu abaza kuqalisa ishishini: “Imveliso ayikagqityezelwa, kodwa uphawu luza kuqala.”

Tsala ibhetshi yokuqala yabantu abaqaphela ixabiso leshishini lakho kuqala.Ungade uhlawule umrhumo kwasekuqaleni, unikeze ngezaphulelo zeentaka kwangoko okanye izipho zokuvavanya ukusabela kwimarike.

Khumbula, eyona ndlela yokuvavanya indlela imarike esabela ngayo kukufumana ukuba bakuhlawule, kungenjalo yonke inkonzo yomlomo iya kuba yintetho engenanto.

I-Netizen A ithe inyathelo lokuqala kukufaka iodolo, kwaye inyathelo elilandelayo kukucinga ngokungena kwivenkile enkulu.Ingaba yindlela yokunyusa ingxowa-mali yoku-odola kwangaphambili efana nekaTut Tut?

  • Ingcebiso yethu kukwakha ibhrendi yakho kuqala kwaye uqalise ukwenza umxholo ukutsala abalandeli.
  • Ngamanye amazwi, sisicwangciso "somsebenzisi kuqala, imveliso kamva".

Xa ixesha lilungile, qalisa ukubeka isicwangciso, wenze imvakalelo yokulindela, kwaye uqhube ukuthengisa kwangaphambili ukunyusa imali.

Ungasebenzisa le nkxaso-mali ukukhawulezisa uphuhliso lwemveliso.

Ukuba akukho mntu uhlawulayo, ubuncinci awuyi kuchitha imali eninzi kakhulu ngokuphuhlisa imveliso yakho.

Ndiyathemba Chen Weiliang Blog ( https://www.chenweiliang.com/ ) kwabelwana "Indlela yokwenza imali ekungekho mntu unokuyibona?" "I-Brand Positioning Amatyala aphumeleleyo kunye neModeli yoShishino etyhiliweyo" iya kuba luncedo kuwe.

Wamkelekile ukwabelana ngekhonkco leli nqaku:https://www.chenweiliang.com/cwl-31310.html

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