Indlela yokusombulula i-homogeneity yemveliso njengenkampani ye-e-commerce? Qala ngeyantlukwano yabasebenzisi kunye nokwahlula isitishi!

"I-homogeneity yemveliso yeyona ntloko inkulu kumashishini, kodwa ngaba ukhe wacinga ukuba akunandaba nokuba ayinakusonjululwa?"
Ngaba esi sivakalisi sikwenza ukuba ume kwaye uphinde uhlolisise indlela owenza ngayo ishishini?

Masimbe nzulu kwesi sihloko ngoku, wabelane ngamava am asebenzayo, kwaye ishishini lakho lithathe indlela ekhethekileyo!

I-homogeneity yemveliso ayinakuphepheka, ngoko yintoni enye enokwenziwa?

Abantu abaninzi bahlala befuna ukuqhekeza "i-homogenization", kodwa ukunyaniseka, iimveliso ezisezantsi-zithintelo ziya kukhokelela kwi-homogeneity.

Khawucinge nje, uthengisa iimveliso ezisemgangathweni, kwaye abantu okhuphisana nabo bathengisa iimveliso ezifanayo Kutheni kufuneka abathengi bakukhethe?

I-crux yomcimbi ayiyiyo imveliso;Umahluko wabasebenzisi kunye namajelo,

Ukwahlulahlula komsebenzisi ukufumana iimfuno zokwenyani zabathengi

Umzekelo, ukuba sithengisa amanzi amaminerali, ezinye iimpawu zithengisa impilo, ezinye zithengisa iimvakalelo, kwaye ezinye zithengisa "isitayela esiphezulu". Kuya kufuneka uyazi ukuba ngoobani abasebenzisi bakho kwaye zithini izinto abazikhuthazayo zokuthenga?

• Amaqela abasebenzisi becandelo
  Musa ukucinga ngokudlala "ikhadi lokubulala". Umzekelo, ukuba abathengi ojolise kubo ngabantu abancinci, unokubamba iintliziyo zabo ngoyilo olusefashonini kunye neendlela zokuthengisa.

• Ukumba nzulu kwiintlungu kunye neemfuno
  Kutheni abathengi benokukhetha wena? Ngaba lixabiso okanye ixabiso elongezelelweyo? Ngokomzekelo, ukuba uthengisa iimveliso zomama kunye neentsana, ngaphezu kweenzuzo zexabiso, ukugxininisa ukhuseleko kunye nenkonzo enolwazelelelo ingaba ngundoqo ekutsaleni abathengi.

Yahlula amajelo kwaye wenze eyakho "i-traffic moat"

Abanye abarhwebi bakhalaza ukuba i-intanethi ye-intanethi iyabiza kwaye ukhuphiswano lunzima, kodwa ngaba bakhe bacinga ukutshintsha indlela abacinga ngayo?

• Uyilo lwamaqonga amaninzi
  Musa ukubeka onke amaqanda akho kwingobozi enye.EzorhweboAmaqonga, amajelo eendaba ezentlalo, iiwebhsayithi ezisemthethweni ezizimeleyo kunye namagumbi osasazo akhoyo angasetyenziselwa ukufumana abathengi.uKhuthazo lweWebhuijelo. Okukhona ungabantu abahlukeneyo, kokukhona usezantsi umngcipheko kwaye likhulu ithuba.

• Hlakulela nzulu imijelo eyodwa
  Umzekelo, ezinye iimveliso ze-niche zilungele ukunyuswa ngeevidiyo ezimfutshane ukwenza lula "ukubetha". Kukwakho neemveliso ezilungele ukudityaniswa noluntu olungaxhunyiwe kwi-intanethi ukwenza unxibelelwano lwe-intanethi kunye nolwe-intanethi.

Akukho mahluko kwimveliso enye, ukudibanisa imveliso kunokwaphula umsantsa

Ekubeni kunzima ukuba imveliso enye ibonakale, kutheni ungazami ukudala eyodwaipotfoliyo yomgca wemveliso?

Ukuba uthengisa iimbotyi zekofu, ungazibhangqa kunye nezixhobo zekofu, izifundo zokusela utywala, okanye iinkonzo zorhumo ukunika abathengi amava okusebenzisa ngokupheleleyo.

Ukubaluleka kweemveliso ezidibeneyo zezi:

1. Yandisa ukuthengwa kwabasebenzisi rhoqo
2. Phucula ukubambelela kwabathengi
3. Yenza umahluko webhrendi

Imida iyawa? Kuphela ngokuqaphela imigaqo sinokufumana indlela yokuphuma

Abathengisi abaninzi be-e-commerce bahlala bekhala: "Kutheni uvakalelwa kukuba kuya kuba nzima ngakumbi ukwenza ishishini ngoku, kwaye inzuzo iya iyancipha kwaye iyancipha?"

Enyanisweni, oku akunjalo, kodwa umthetho kwi-e-commerce market.

Wafikelela incopho yakhe emva kokuqala kwakhe kwaye wagcwalisa imarike kwisiqingatha sonyaka

Iindleko zetrafikhi ze-e-commerce zezona ziphantsi kwinqanaba lokuqala lethuba, yiyo loo nto abantu abaninzi benza inzuzo emangalisayo xa beqala. Kodwa njengoko oontanga bengena, imakethi iza kugcwala kwaye imida yenzuzo iya kuhla ngokwendalo.

Amacandelo emarike azisa amathuba amatsha

Xa imarike enkulu phantse yahlulwe, ukwahlulahlula kudla ngokuba yeyona ndlela yokuphuma. Umzekelo, kwimarike yezihlangu, amashishini asebenza ngokukhethekileyo kwizihlangu zangaphandle, izihlangu ezibalekayo kunye nezihlangu ezikumgangatho ophezulu ezilungiselelweyo zinokungenisa imbuyekezo yesibini.

Ukujongana nemithetho yoshishino, ungabi nenkani, funda ukuba uncinci kwaye uhle

Ukusukela ngobumfama ukubuyisela ingeniso ephezulu kudla ngokuba lilize. Imithetho yemarike ayinakuguqulwa yimigudu yomntu ngamnye eSmart kufuneka bafundeYamkela inzuzo ephantsi njengesiqhelo, kwaye nokunciphisa ngokubonakalayo ubungakanani beshishini.

• Amaqela amancinci abhetyebhetye ngakumbi
  Ishishini elincinci linokulungelelanisa ngokukhawuleza ukuphepha ukuwela kwi-quagm yelahleko.
• Iiprojekthi ezininzi ngaxeshanye
  Musa ukoyika ukuba iprojekthi iyatyibilika! Qala iiprojekthi ezintsha ukulungisa ilahleko kumashishini amadala ngokukhula okutsha. Gcina ukuqhubekeka kweshishini ngokusebenzisa le "rolling innovation".

Imfihlo engundoqo - isakhono solawulo sisiseko sempumelelo yorhwebo lwe-e

Yintoni ekugqibeleni egqibayo ukuba ungagqama kukhuphiswano lwe-e-commerce bubuchule bakho bolawulo. Ngolawulo olusebenzayo, unokusebenzisa iiprojekthi ezininzi kwaye ujike iingxaki ezinokuthi zibe ngabaqhubi bokukhula.

Ukuphucula amandla olawulo, ungaqala kula manqaku alandelayo:

• Yandisa intsebenziswano yeqela
• ukuthathwa kwezigqibo eziqhutywa yidatha
• Lungisa ngokuguquguqukayo isikhokelo sobuchule

Ukuqukumbela: Kungokuqaphela imigaqo kuphela esinokuphuma engxakini.

I-homogeneity yemveliso ayinako ukwesaba, kwaye ukwehla kwengeniso yenzuzo ayikho intlekele.

Ngokwahlulahlula kwabasebenzisi, ukwahlula kwetshaneli kunye noyilo oluqhubekayo lweprojekthi entsha, unokugqama kukhuphiswano lwe-e-commerce.

Undoqo weshishini awuzange ube kukusukela inzuzo enkulu okwethutyana, kodwa ukukhula okuzinzileyo kwexesha elide.

Ngexesha elizayo, xa uziva ukuba i-homogeneity iphelelwe lithemba, zama ezi ndlela kwaye unokukwazi ukunika ishishini lakho ubomi obutsha!

Thatha inyathelo ngokukhawuleza ukuthatha uhambo lwakho lwe-e-commerce ukuya phambili!