Eyona mpazamo inkulu enokuthi yenziwe xa usenza urhwebo lwe-e-commerce: ukuqeqesha asezantsi ukuya kwinqanaba eliphakathi

Ngaba ukhe wacinga ukuba kutheni abanyeEzorhweboOkukhona iqela lizama ngamandla, kokukhona lingaphumeleli? Impendulo ilula:Kaloku bazama ukulima ingca ingene kwinqanaba eliphakathi. Kuvakala kusengqiqweni, kodwa eneneni, lo inokuba ngowona mgibe mkhulu kumsebenzi wakho.

Ngoba? Okulandelayo, ndiza kukuthatha ukuba umbe kwingundoqo yale ngxaki.

Umahluko kwizakhono phakathi kwamanqanaba asezantsi kunye naphakathi

Kumashishini emveli, inqanaba elisezantsi lidla ngokuba "yimbeleko" yenqanaba eliphakathi. Ngokuqokelela amava kunye nokusebenza nzima, abasebenzi abancinci banyuselwa kancinci kancinci ukuya kwizikhundla ezikumgangatho ophakathi.

Iimfuno zomgangatho ophakathi kwishishini le-e-commerce zihluke ngokupheleleyo, kwaye amandla okuqhuba aphantsi awanakuguqulwa ngokuthe ngqo kwizakhono zobuchule kwinqanaba eliphakathi.

Amaziko aphantsi agxininise ekwenziweni.Yintoni ukubulawa? Inkqubo icacile, imisebenzi icacile, kwaye iinjongo zigqitywe ngesinyathelo ngesinyathelo.

Ezi zakhono zibaluleke kakhulu kwinqanaba elisezantsi, kodwa kwinqanaba eliphakathi, zikude ngokwaneleyo.

Ezona zakhono ziphambili ekufuneka abaphathi abaphakathi babe nazo zeziisakhono sobuchule, efuna ukucinga okunengqiqo, amandla okwenza izinto ezintsha kunye nombono jikelele.

Yintoni ubuchule beqhinga? Asiyonto onokuyifumana ngokusebenza nzima

ngokulula,Ubuchule kukukwazi ukwenza uphando, ukuphucula kunye nokunyusa imigangatho,

Umzekelo, ukuba umsebenzi wenqanaba elisezantsi kukudala umfanekiso ophambili, ke imibuzo ekufuneka iqwalaselwe kwinqanaba eliphakathi yile:Indlela yokuphinda kabini ireyithi yokucofa yomfanekiso oyintloko? Ithini indlela? Yeyiphi idatha enokuxhasa ukwenza kwam izigqibo?

Ezi zimbini zinokubonakala zihlobene, kodwa zahluke kakhulu.

Unokucela umqeshwa omncinci ukuba asebenze ixesha elongezelelekileyo, asebenze nzima, kwaye asebenze nzima ukugqiba umsebenzi, kodwa awukwazi ukubacela ukuba bacinge ngemiba yobuchule ngendlela efanayo.

Ngoba? Kuba iqhinga alifuni ixesha elongezelelweyo, kodwa amandla okucinga. Kwaye abantu abaninzi bazalwa bengenabo obu buchule.

Ingqiqo yokusebenza esisiseko: imo yomsonto omnye

Umsebenzi weGrassroots ufana noomatshini kumgca wokuhlanganisa. Imisebenzi yabelwe ngokucacileyo kwaye inokugqitywa ngokwamanyathelo. Bagxila ku "njani" kunokuba "kutheni". umzekelo:

• Inqanaba lengca:Layisha iimveliso ze-100 namhlanje kwaye umsebenzi ugqityiwe.
• Inqanaba eliphakathi:Indlela yokuphucula inkqubo yokulayisha kunye nokwandisa ukusebenza kakuhle nge-30%?

Ngumahluko lowo.Inqanaba elisezantsi lifuna kuphela ukwenza umsebenzi wabo kakuhle, ngelixa inqanaba eliphakathi lifuna ukwaphula iindlela zesiqhelo kunye nokwandisa iinkqubo.

Kutheni inqanaba eliphakathi lingenakulinywa? Ukuxhomekeka ekuhlolweni kwabasebenzi

Izakhono zeengcali ze-e-commerce ezikumgangatho ophakathi zithembele ngakumbi kwitalente kunye namava kunokuba bafumane uqeqesho.

Uninzi lwezigebenga ze-e-commerce kudala zafumanisa ukuba eyona ndlela isebenzayo yokufumana iitalente ezikwinqanaba eliphakathiUgayo oluchanekileyokunoqeqesho lwangaphakathi.

Njengoko enye inkcazo yathi:

"Uninzi lwabasebenzi abakwinqanaba eliphakathi bakhethwa kwinkqubo yokugaya. Iitalente azikwazi ukulinywa kwaye zinokuthembela kuphela ekuhlolweni nasekukhokeleni."

Oku kubethelela isikhonkwane entloko! Kusebenza kakhulu ukukhetha abantu abacinga ngobuchule, baqalise ngokuthe ngqo ukusebenza kwinqanaba eliphakathi, kwaye bagqibezele inguqu ngesikhokelo esifanelekileyo kunokuchitha iminyaka eliqela ukubaqeqesha ukusuka kwinqanaba elisezantsi.

Indlela yokwahlula izakhono ezingundoqo zamanqanaba asezantsi kunye naphakathi?

Imodeli yezakhono zeGrassroots:

• Ukuphunyezwa okunamandla: Wathobele amalungiselelo kwaye ugqibezele imisebenzi.
• inkqubo yokuxhomekeka: Landela amanyathelo amiselweyo kwaye uwasebenzise ngendlela esemgangathweni.
• Umsebenzi ophindaphindiweyo: Nika ingqalelo ngakumbi "ubuninzi", kwaye umsebenzi wenziwe ngoomatshini.

Imodeli yesakhono somgangatho ophakathi:

• Isakhono esinamandla sobuchule: Phanda ngeengxaki kwaye ufumane izisombululo.
• ukucinga okuzimeleyo: Uyakwazi ukucinga ngaphandle kwebhokisi kunye nokusombulula iingxaki ngobuchule.
• Iziphumo zijolise: Nika ingqalelo "kwikhwalithi" kwaye ulandele ukusebenza kakuhle kunye nokutsha.

Lo mahluko wokukwazi umisela,Undoqo womgangatho ophakathi awukho ukuphunyezwa, kodwa ukucinga.

Imeko: Ingqiqo yesiseko kunye nenqanaba eliphakathi lokwenziwa komfanekiso ongundoqo

Makhe sibonise oku ngemeko ethile.

• Inqanaba lengca:Injongo yanamhlanje kukugqiba imifanekiso eyi-10 ephambili.
• Inqanaba eliphakathi:Ngaba le mifanekiso iphambili inamaxabiso aphantsi okucofa? Kufuneka sifunde apho ingxaki ikhoyo, nokuba umbala awuthandeki ngokwaneleyo okanyeukukhuphelaAkukho zimbalasane? Indlela yokulungelelanisa?

Umsebenzi wenqanaba elisisiseko kukugqiba umsebenzi, ngelixa umsebenzi wenqanaba eliphakathi kukwenza umsebenzizixabiseke ngakumbi,

Sesiphi esona sakhiwo silungileyo kwiqela le-e-commerce?

Ukuze ugweme ukwenza impazamo "yokuqeqesha umaleko wokuqala kwinqanaba eliphakathi", isakhiwo esihle kakhulu seqela le-e-commerce kufuneka sibe ngolu hlobo lulandelayo:

1. cacisa iindimaUkubekwa endaweni: Inqanaba elisezantsi linoxanduva lokwenza kunye nokugqiba imisebenzi ecacileyo;
2. Gxininisa kuvavanyo lwenqanaba eliphakathi: Fumana abantu abanobuchule bobuchule ngokubaqesha, ungalindeli ukubaqeqesha inyathelo ngenyathelo ukusuka emazantsi.
3. Yenza umjikelo olungileyo: Amaqhinga aphuculwa kwinqanaba eliphakathi kwaye aphunyezwe ngokufanelekileyo kwinqanaba elisezantsi, okuphinda kabini ukusebenza kakuhle kweqela.

Imbono yam: Inqanaba eliphakathi le-e-commerce liyisitshixo, kungekhona inkqubo

Ukwenza kakuhle kwi-e-commerce, isakhiwo seqela sibalulekile. Ukukhetha inqanaba eliphakathi kuqinisekisa ngokuthe ngqo ukuba iphezulu kangakanani isilingi yeshishini lakho. Inqanaba lengca libalulekile, kodwa umgangatho ophakathi ngumqhubi okhokela indlela.

Ishishini le-e-commerce litshintsha ngokukhawuleza kwaye ukhuphiswano lunzima. Ufuna iqhinga, hayi ukubulawa okulula. Oku kuthetha ukuba ukuphuhlisa abaphathi abaphakathi akusebenzi kakuhle kunokuzisa ngokuthe ngqo italente efanelekileyo kunye nokunyusa amandla abo okucwangcisa ukuzisa ukukhula okwenyani kwiqela.

Ukuqukumbela

Kwintsimi ye-e-commerce, akuyoyikiyo ukwenza iimpazamo, kodwa iimpazamo eziphindaphindiweyo ziyingozi. Kukungaqondani okuxhaphakileyo kodwa okubulalayo ukulima ingca ibe kumgangatho ophakathi. Kuphela ngokuqonda umahluko phakathi kwabasebenzi abasezantsi kunye nabakwinqanaba eliphakathi kunye nokwakha ubume beqela obufanelekileyo onokuthi uncede umsebenzi wakho uphuhle ngokukhawuleza.

khumbula,Ixabiso lenqanaba eliphakathi lilele kwiqhinga, kungekhona ukuphunyezwa. Ukuqala namhlanje, camngca ngolwakhiwo lweqela lakho kwaye ufumane iitalente ezikwinqanaba eliphakathi ezifanelekileyo.

Ingaba ulunde ntoni? Lungisa isicwangciso seqela lakho ngoko nangoko ukuze wonke umntu abe kwindawo efanelekileyo ukuze akhanye!