Uhla lwemibhalo ye-athikili
yenzaEzentengiselwanoKumane kuyimodeli yebhizinisi.
Abaphathi abaningi abancane abazi ukwenza amamodeli ebhizinisi?
Abazi nokuthi benzeni ngemodeli yengqondo elula yokwenza ibhizinisi nokwenza imali?

Imodeli yenzuzo yefekthri
- 工厂年产量100万件,平均销售单价50元,所以产值5000万元,其中原材料2500万元,辅料800万元,工资300万元 、管理费200万元、水电150万元、租金150万元、税金150万元。
- I-Internet MarketingIzindleko zingu-100 million yuan, ukwehla kwenani lokugcinwa kwezinto zokusebenza yi-yuan eyisigidi, kanti izindleko ezihlukene zingu-100 yuan.
- Inzuzo yokugcina ingu-500 million, kanti inzuzo ingu-10%.
Ngalesi sikhathi, udinga ukucabanga ukuthi ngabe le 10% yanele yini ukubhekana nezingozi ezihlukahlukene ezingazelelwe kanye nezinguquko zemakethe?
Ukucabanga kwemodeli yenzuzo ye-E-commerce
Uma ubona umkhiqizo othengisa ngama-yuan angu-100 futhi ubiza ama-yuan angu-50, idatha elandelayo kufanele ivele ngokushesha:
- 50% inzuzo enkulu, 15% ukukhushulwa, 5% Logistics, 5% abasebenzi, 5% inkundla, 5% ukulahlekelwa ukubuyisela, 3% indawo yokugcina impahla, 2% izindleko zehhovisi, kanye 10% inzuzo yokugcina.
- Ngalesi sikhathi, udinga ukucabangela ukuthi imali yanele yini ukuqoqa, futhi kukhona izintela?
Imodeli yenzuzo yenkampani yokuhweba ilula
Ake sithi inkampani ehwebayo yabantu abangu-20 inezindali eziyizigidi ezingu-5000, kanti inzuzo iyonke (intengo yokuthengisa - intengo yangaphambili yasefekthri - imvume yokukhokha intela kanye nezindleko zokuhamba) ngokuvamile iba ngu-15%, noma izigidi ezingu-750.
Udinga kuphela ukubala ukuthi imali yanele yini emholweni (15 kubantu abavamile, cishe u-6%), izindleko zokumaketha zingu-100% ngokusekelwe esigidini esisodwa, ikhomishini (2% yenzuzo noma i-20% yokuthengisa, i-1% yerenti yehhovisi ), imikhiqizo yendabuko Inkampani yohwebo lwangaphandle ngokuvamile isenamaphuzu angu-1 enzuzo yonke, enqunywa imakethe.
I-Cross-border e-commerce nayo ineqoqo lama-algorithms emodeli yebhizinisi
Imodeli yefaneli ye-GMV:
- I-GMVE-commerceItemu elibalulekile embonini isifinyezo se-Gross Merchandise Volume, okuyisamba senani lempahla edayiswayo. I-GMV iyinkomba ebalulekile yokukala ukusebenza kwezinkundla ze-e-commerce.
- Umnyombo wokusebenza kwe-e-commerce usekelwe ezinkomba ze-GMV, kodwa akunakwenzeka ukuqala ngezinkomba zodwa, futhi izinkomba zidinga ukuhlukaniswa.Okuvame ukusetshenziswa kakhulu imodeli yokuhlaziya ifaneli:
Ukuthengisa (GMV) = I-Traffic✖️Izinga lokuguqulwa✖️Inani leyunithi yekhasimende✖️Izinga lokuthenga kabusha
- Ithrafikhi: Yindlela abantu abaningi abangena ngayo esitolo, okungaxhunyiwe ku-inthanethi kubuye kubizwe ngethrafikhi, kanti izitolo ezinabantu abaningi zibizwa ngezitolo ezichumayo.
- Izinga lokuguqulwa: Abantu abangena esitolo bagcina bethenge okuthile, okungaxhunyiwe ku-inthanethi okubizwa ngenani lokwenziwe.
- Intengo yeyunithi yekhasimende: Lisebenzise malini ikhasimende ngesikhathi futhi lithenge malini?Lapho uthenga kakhulu, inani liphezulu.
- Izinga lokuthenga kabusha: Ngisho noma leli khasimende lihamba, mangakanani amathuba okuthi libuye ngesikhathi esizayo?Okungaxhunyiwe ku-inthanethi kubizwa ngokuthi amakhasimende aphindayo.
Ngokuvamile, inzuzo yonke ibalwa kuqala, intengo yokuthengisa - inani lentengo yangaphambili - okokuqala - ikhomishana - ukukhangisa - ukusatshalaliswa - indawo yokugcina impahla, kanye nezaphulelo zentela Imvamisa inzuzo enkulu kufanele ibe ngaphezu kuka-20%, kukhishwa amaholo kanye nezindleko zehhovisi, lokhu inzuzo yonke.
ezokuxhumanaIyindlela elula yokucabanga yokwenza ibhizinisi nokwenza imali.
- Ngokuvamile, kwenziwa umuntu oyedwa, akukho zindleko, konke okukhokhayo yisikhathi;
- Akudingeki ukuba wenze imodeli, ungenza okuningi noma okuncane, konke kuncike kulokho okuthandayo.
I-Hope Chen Weiliang Blog ( https://www.chenweiliang.com/ ) kwabelwana "Ungayenza kanjani imodeli yebhizinisi ye-e-commerce?Imodeli Elula Kakhulu Yokucabanga Yokwenza Ibhizinisi Nokwenza Imali" iwusizo kuwe.
Siyakwamukela ukwabelana ngesixhumanisi salesi sihloko:https://www.chenweiliang.com/cwl-28436.html
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