Ungabhala kanjani ikhophi ukuze uthuthukise ukusebenza kokuthengisa?I-Consumer Psychology Ithuthukisa Ukusebenza Kwezokuthengisa

Ungabhala kanjani ikhophi yesikhangiso se-Facebook?

投放FacebookEmgogodleni wako, ukukhangisa kuhlala kuhlola ukuthengisa okuhlukahlukene okuhlukahlukeneUkubhala, thola ikhophi yesikhangiso yezinga lokuguqulwa komsebenzi, beseEzentengiselwanoIpulatifomu ingakhuliswa futhi yethulwe, futhi ekugcineni ingathuthukisa ngempumelelo ukusebenza kokuthengisa.

Ingqikithi yabantu ukufuna izinzuzo nokugwema okubi, ukugwema ubuhlungu, nokuphishekelaujabuleInjabulo iyimvelo yomuntu.

Ochwepheshe be-Psychology baye bafunda izinkampani ezingaphezu kwe-100, kufaka phakathi amapulatifomu e-e-commerce Shopee, Lazada, Apple ... Banento eyodwa abafana ngayo, okungukuthi, i-psychology yomthengi enamandla kakhulu.

Ungabhala kanjani ikhophi ukuze uthuthukise ukusebenza kokuthengisa?

Manje ake sabelane nge-psychology enkulu yabathengi engu-7 ukuze sithuthukise ukusebenza kokuthengisa, ngethemba ukuthi ingakusiza uthuthukise ukusebenza kahle kokuthengisa.

7 Psychology enkulu yabathengi, ikuvumela ukuthi uthuthukise ukusebenza kokuthengisa:

1. alandele
2. esaba ukulahlekelwa
3. umphumela we-halo
4. umphumela wokunamathisela
5. umphumela wokubuyisana
6. umphumela wokushoda
7. Ubunzima bokukhetha

alandele

Uma omunye umuntu enza into efanayo, maningi amathuba okuba nawe wenze into efanayo.

Ithiphu: Bonisa ukuthi bangaki abantu abasebenzisa noma abathenga isevisi yakho

esaba ukulahlekelwa

Abantu bakhathazeka kakhulu ngokulahlekelwa kunokuzuza.

Ithiphu: Tshela amakhasimende ukuthi angonga malini uma ethenga umkhiqizo/isevisi yakho?

umphumela we-halo

• Umthelela we-halo, owaziwa nangokuthi umthelela we-halo, uyisici esithinta ukubona komuntu ngamunye.
• Imvelo noma izici zalo mbono oqinile wendlu yothando ne-Wu, njenge-halo ye-halo yenyanga, isakazeka futhi isakazekele endaweni ezungezile, ngakho-ke abantu babiza lo mphumela wengqondo ngokuthi umthelela we-halo ngokucacile.

Okuphambene nomphumela we-halo umphumela wedemoni.

• Okusho ukuthi, ukuba nombono omubi ngekhwalithi ethile yomuntu noma isici esithile sento ethile kwenza abantu babukele phansi ezinye izimfanelo zomuntu noma ezinye izici zento ethile.

Umphumela wosaziwayo uwumphumela ojwayelekile we-halo.

• Akunzima ukuthola ukuthi izikhangiso eziningi yilabo baculi abadumile nezihlabani zamabhayisikobho, nalabo abancane abangaziwa.uhlamvuKodwa akuvamile ukubonakala.
• Ngoba imikhiqizo eyethulwe izinkanyezi cishe izobonwa yiwo wonke umuntu.
• Uma umlobi esedumile, imibhalo yesandla eyayingaphansi kwebhokisi ngeke kudingeke ikhathazeke ngokushicilelwa, futhi yonke imisebenzi ngeke kudingeke ikhathazeke ngokudayisa.Lona umphumela womphumela we-halo.

Izinkampani zingayenza kanjani imikhiqizo yazo yaziwe futhi yamukelwe ngumphakathi?

• Indlela enqamulelayo iwukuba isithombe senkampani noma imikhiqizo inamathiselwe kosaziwayo, futhi kube nosaziwayo abakhangisa inkampani.
• Ngale ndlela, ungasebenzisa “udumo” lukasaziwayo ukusiza izinkampani zithole ukuduma okwengeziwe.
• Qiniseka ukuthi uma abantu becabanga ngemikhiqizo yenkampani, bacabanga ngosaziwayo abahlobene nabo.
• Uma umuntu ephumelela entweni eyodwa, abanye bazocabanga ukuthi uzophumelela kwezinye izinto, futhi ube nokukwethemba okwengeziwe.

Ithiphu: Faka imali ekufakweni kwebhrendi kwenkampani nomkhiqizo, ngakho-ke uma wenza imikhiqizo eminingi, abantu bazowuthemba ngokuqondile umkhiqizo/isevisi yakho.

umphumela wokunamathisela

Uma ubonisa inani eliphezulu kuqala, amakhasimende ngeke azwele ngentengo kamuva.

Ithiphu: Umkhiqizo/isevisi oyithengisayo kufanele ibonise inani eliphezulu kuqala.

umphumela wokubuyisana

Uma ufuna ukuthengisa, kufanele uqale ufunde ukupha.

Ithiphu: Nikeza inani, nika iseluleko esihle kumakhasimende, bese uthola i-imeyili yekhasimende,Inombolo yocingo, ungalandelela kamuva.

umphumela wokushoda

Uma uncipha umkhiqizo ofanayo, abanye bayawuthanda kakhulu.

Ithiphu: Yazisa amakhasimende ukuthi ungakanani umkhiqizo wakho osele?

Ubunzima bokukhetha

Lapho abantu benokukhetha okuningi, bayavilapha.

Ithiphu: Faka ucingo esenzweni ekhasini lakho lokubikezela, kulungile.

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Uke waqaphela yini ukuthi ukukopishwa kwama-oda aphezulu okuthengisa ku-Facebook, lapho ufunda kakhulu, ikhophi yabo yokukhangisa iba yinhle kakhulu, futhi lapho ufunda ngokwengeziwe, kulapho ufuna khona ukufaka i-oda?Ungabhala kanjani ikhophi yokuqhuma kokuthengisa? Ungabhala kanjani ikhophi yesikhangiso se-Facebook?Eqinisweni, kukhona amafomula alokhu. Uma ufuna ukubhala ukuqhuma kokuthengisa kwakho...

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Okubizwa ngokuthi indawo yokuthengisa yomkhiqizo empeleni iyisici sezibaluli zomkhiqizo kanye nesizathu esinamandla sokusetshenziswa.Indawo yokuthengisa yekhophi yokumaketha ku-inthanethi ifana nenjini yemoto: injini inquma ukusebenza kwemoto, futhi indawo yokuthengisa inquma amandla okuthengisa ekhophi.Ngaphambi kokuthi sibhale ikhophi yokuthuthukisa iwebhu, isinyathelo sokuqala...