Yiziphi izinhlobo zeziteshi zokumaketha eziku-inthanethi?Yiziphi izici zenkundla yokukhangisa eku-inthanethi?

Yiziphi izinhlobo zamabhizinisi aku-inthanethi? 8 izinkundla ezinkulu zokukhangisa ku-inthanethi zisuswe ukubethela

yiziphi izinhloboI-Internet Marketingisiteshi?Manje sizokwenza isifinyezo esikhulu.

Ku-inthanethi nokungaxhunyiwe ku-inthanethi, kukhona i-B2b (izitolo ezinkulu noma amakhasimende ezinkampani) kanye ne-B2c (yokuthengisa).

Yiziphi izici ezihlanganisa inkundla yokukhangisa yenethiwekhi ye-B2B?

I-B2b: I-1688 iyinkundla wonke umuntu ayijwayele.

Ukuthunyelwa kwamanye amazwe kufaka i-Alibaba International Station, Made in China, Global Sources...

Kodwa-ke, njengoba amapulatifomu asekelwe e-Alibaba eseqalile ukudayiswa eminyakeni yamuva nje, imigqa iye yaba nokufiphala.

EzentengiselwanoNgaphezu kwalezi zigaba eziphelele ezingenhla, inkundla ihlanganisa namawebhusayithi athengisa izingubo, izicathulo nezigqoko, imikhiqizo yasemanzini emisha, ukudla okuqandisiwe, izinto zikagesi zasendlini, ikhishi negumbi lokugezela, umama nengane, ubucwebe, ubuhle, imikhiqizo yezimboni, impahla eluhlaza yendwangu, izinto zokusetshenziswa zamakhemikhali, izingxenye zezimoto kanye nezinsiza zezithuthuthu... …

Imvamisa kungenzeka awukaze uzwe ngabo, kepha ungacinga izimboni zabo futhi banazo zonke.

• I-B2b nayo inevidiyo emfushane ethi Blue V;
• VeleUDouyinNoma dala i-akhawunti ku-Kuaishou, nakuba bengebaningi abalandeli.
• Kodwa-ke, ngokusebenzisa izincomo zesistimu, abasebenzisi bebhizinisi abanembile bangatholwa.

Yiziphi izinhlobo zeziteshi zokumaketha eziku-inthanethi ze-B2B?

I-B2c inokuningiIphromoshini yokukhipha amanzidlala.

1. Inkundla ye-E-commerce ifanele abathengisi abancane nabaphakathi
2. Ukusingathwa komthombo
3. Ukusatshalaliswa komkhiqizo
4. Isitolo sikasaziwayo se-inthanethi
5. Ithrafikhi yesizinda esiyimfihlo
6. Amabhizinisi aphila futhi ashutha amavidiyo amafushane ngokwawo
7. Khangisa
8. yenza amagama anomsila omudeSEO

Inkundla ye-E-commerce ifanele abathengisi abancane nabaphakathi

• I-Taobao, Tmall, JD.com, Pinduoduo, ikakhulukazi ukuthembela kubo ngokwaboUkukhuthazwa Kwewebhuukusebenza.
• Inzuzo ukuthi i-threshold iphansi, ukonakala ukuthi kuyakhathaza kakhulu, ukuhamba kwezimoto kuya ngokuya kubiza, futhi kufanelekile ezincane futhi ezinhle.

Ukusingathwa komthombo

• Ikakhulukazi ukuze uthole umehluko phakathi kwezintengo ze-cross-platform.
• Isibonelo, u-Pinduoduo wathuthela e-Douyin, wavula iqembu lesitolo, futhi waqoqa ithrafikhi endaweni.
• I-oda elingu-1 ngosuku esitolo esisodwa, izitolo eziyi-100 zilingana nama-oda ayi-100.
• Ububi ukuthi i-threshold iphansi, isikhathi sebhonasi sifushane, futhi kulula ukuvinjwa iplatifomu.

Ukusatshalaliswa komkhiqizo

• Uma isiteji se-Tmall Jingdong Douyin, uma umkhiqizo unokuthandwa okuthile;
• Isibonelo, amabhrendi afana no-Li Ning, i-DJI, ne-Midea anezici zawo zethrafikhi.
• Bese kuthi njengesiteshi, kuvamise ukubambisana nenkundla ukwenza imisebenzi ethile yokumaketha.

Isitolo sikasaziwayo se-inthanethi

• I-Platform Taobao DouyinIncwadi Encane Ebomvu, qala udale umuntu,
• Bese uvula isitolo ukuze udayise izimpahla, noma usize abathengisi balethe izimpahla.
• Ungasebenzisa i-Douyin, Kuaishou, Weibo, Xiaohongshu nomaYouTubeQala ukwakha ama-akhawunti anezinkundla eziningi.

Ithrafikhi yesizinda esiyimfihlo

• Ngokufanayo nosaziwayo be-inthanethi, qala ngokusungula uhlobo lomuntu siqu, bese ungenisa ithrafikhi emibuthanweni emincane, bese uthengisa izimpahla ngemibuthano emincane esekelwe ku-WeChat.
• Okwamanje, kukhona u-Kuai Tuan Tuan, You Zan Tuan, Weidian, Group Solitaire, Hi Tuan, njll...

Amabhizinisi aphila futhi ashutha amavidiyo amafushane ngokwawo

• Abathengisi badala ama-akhawunti futhi bavule izitolo kuzingxenyekazi zevidiyo ezimfushane ze-Douyin, Kuaishou, ne-Tiktok.
• Ngale akhawunti, bukhoma noma shutha amavidiyo amafushane futhi uthengise izinto ezisesitolo sakho.

Khangisa

• KWFacebook,Instagram, Tikok namanye aphesheya kwezilwandleimidiya entshaUkukhangisa endaweni yesikhulumi;
• Kukhona futhi izikhangiso zenjini yokusesha.
• Hlola izikhangiso ezihlukene ngesilinganiso esincane ukuze uthole leyo enezinga eliphezulu lokuguqulwaUkubhala, yikhulise izikhathi ezingu-10 futhi uthole izimbuyiselo ezingu-10+.

Yenza i-SEO yomsila omude

Amathuba we-SEO akumagama angukhiye anomsila omude, futhi ngokwenza igama elingukhiye le-SEO lomsila omude omkhulu we-SEO, ungathola ithrafikhi eqondisayo enamazinga aphezulu okuguqulwa.

Ukwenza igama lomsila omude i-SEO, kungcono kakhulu ukusebenzisa ithuluzi lomlingo lamagama angukhiye, ukuze umbe amagama angukhiye anomsila omude anenani eliphezulu▼

• Ithuluzi le-SEMrush Keyword Magic lingakunikeza ngamagama angukhiye anenzuzo enkulu ekukhangiseni kwe-SEO ne-PPC.

Kuzo zonke izinhlobo ezingenhla zeziteshi zokumaketha zenethiwekhi, i-logic eyisisekelo isacacile kakhulu, futhi isifinyezo esiyisisekelo siphelile.

Ake sibone ukuthi iyiphi inkundla yokuphromotha okuku-inthanethiamanziThola amakhasimende?