Abathengisi be-e-commerce bazithola kanjani iziteshi zomthombo wamakhasimende? Ungakhetha kanjani iziteshi zokuphromotha zabathengisi abakhulu, abaphakathi nabancane

Esikhathini esingeside esidlule, umngane wakudala wavakashela i-Company C futhi. Lokhu bekuwukuvakasha kwakhe kwesithathu.

Okuhlukile kunakudala ukuthi useza nophathina bobabili banesifiso esikhulu futhi bezinikele emsebenzini.EzentengiselwanoUmbuso, akaseyedwa.

UnguXiaojie, umdayisi omncane owayevame ukudayisa amabhodwe ensimbi esitolo seNkampani C.

Ngaleso sikhathi, iNkampani C yaze yambhalela indatshana encane, iqopha ulwazi lwakhe lwezamabhizinisi.

Isipiliyoni se-E-commerce sabathengisi abancane abazisebenzayo

U-Xiaojie waqala ukungena emkhakheni we-e-commerce.I-TaobaoEqala ezingutsheni zabesifazane, wake wenza ibhodwe lakhe lokuqala legolide nge-wall swoop eyodwa. Khona-ke, wanquma ukwakha iqembu futhi wethula ibhodwe lensimbi lokuqala eliphezulu.

Ngenxa yezinkinga ze-capital chain kanye nesikhathi esingalungile, ukuqedwa kwempahla ekugcineni kubangele ukulahlekelwa. Engasabi ukwehluleka, wahamba elandelanaUDouyinKanyeIncwadi Encane Ebomvu, ukhuthaze isiphuzo ngempumelelo futhi wethula amanothi amaningi athengiswa kakhulu. Kodwa-ke, ukungazinzi kwaleli bhizinisi kwamphoqa ukuba aguqule futhi, ethengisa itiye ku-Douyin, futhi ukuthengisa kwakhe kwafinyelela izigidi ngenyanga yokuqala. Kodwa njengoba isizini engasebenzi isondela, ukuthengisa kuyehla ngokwemvelo. Manje, banqume ukuzama ukungena emkhakheni wama-akhawunti wevidiyo ngoba babone amandla amakhulu okuthuthuka kulo mkhakha.

Izici zikaXiaojie nentombi yakhe

U-Xiaojie nentombi yakhe bobabili bangabadlali abanekhono, ikakhulukazi intombi yakhe, eyihange lemvelo.

Kungakhathaliseki ukuthi imuphi umkhakha abakuwo, bangathuthuka ngokushesha, kodwa babhekana nenkinga evamile: ukuntuleka kokuphikelela.

Bavame ukukhangwa izinto ezintsha, ezifana nezeNkampani C.

Iseluleko seNkampani C

Ngakho-ke, iNkampani C iphakamise ukuthi bagxile entweni eyodwa.

Yize bengabadayisi abancane abancane, abantu ababili nje, ukugxila kuyisihluthulelo sempumelelo yabo.

Abathengisi be-e-commerce bazithola kanjani iziteshi zomthombo wamakhasimende?

I-Company C ingumdayisi omncane nosayizi omaphakathi enamakhulu ezisebenzi ezisatshalaliswa emikhakheni ehlukahlukene njengohwebo lwangaphandle, ukuwela imingcele, ukuhwebelana kwe-inthanethi kwasekhaya namavidiyo amafushane.

Abathengisi be-e-commerce abakhulu kufanele basabalalise izimpahla kuzo zonke iziteshi

• I-Company C inokuhlangenwe nakho okucebile futhi incoma ukuthi abathengisi be-e-commerce abakhulu kufanele basabalalise izimpahla kuzo zonke iziteshi.
• Kubandakanya i-Tmall, JD.com, Pinduoduo, Douyin, Kuaishou, Xiaohongshu, I-Akhawunti Yevidiyo, kanye nezinkundla zaphesheya kwezilwandle i-Amazon, Isiteshi Esizimele, ne-Tmall International.

Isakhiwo kanye nolwazi lweNkampani C

• Kubathengisi abancane nabaphakathi, kuwukuhlakanipha ukwandisa iziteshi eziningi ngangokunokwenzeka.
• I-Company C inesakhiwo esibanzi kakhulu, futhi ezinye zezisebenzi zayo zinemibono eminingi futhi zingadluliswa nganoma yisiphi isikhathi.
• Inkampani C nayo inabalingani abakhulu.
• Isizathu sokuthi kungani abathengisi abancane nabaphakathi bafuna ukuthunyelwa emikhakheni eminingi ukunciphisa ubungozi.
• Ukube iNkampani C igxile ekuhwebeni kwamanye amazwe, ngabe kade yaphelelwa yibhizinisi.

Ungazikhetha kanjani iziteshi zokuphromotha zabathengisi abancane nabaphakathi

Kubathengisi abancane nabaphakathi, kuwukuhlakanipha ukwandisa iziteshi eziningi ngangokunokwenzeka.

I-Tmall, i-JD.com, ne-Pinduoduo bonke bangabandakanyeka, kodwa iqembu elilodwa kuphela elanele, eligxile kakhulu endaweni eyodwa, namanye amapulatifomu njengesiza.

Izinkundla zokuqukethwe zifaka phakathi i-Douyin, i-Kuaishou, i-Xiaohongshu, nama-akhawunti evidiyo. Kudinga futhi ithimba elilodwa kuphela ukuthi likhethe inkundla eyinhloko yokusakaza bukhoma, nezinye izinkundla njengesiza nokubuyekeza okuqukethwe kwevidiyo kanye kanye.

Uma kuyisitolo somkhiqizo ozimele futhi engafuni ukuhlanganyela ekusakazweni bukhoma noma amavidiyo amafushane, ithimba lebhizinisi liyadingeka ukuthi lixhumane nosaziwayo be-inthanethi ezinkundleni ezihlukahlukene futhi libacele ukuba lisize ngokuthengisa.

Uma izimo zivuma, ungakwazi futhi ukwengeza ithimba lesizinda esizimele elizoba nesibopho salo msebenzi, kodwa ngeke zidideke nethimba lesizinda somphakathi, ngaphandle kwalokho lizodala ukudideka.

Kubathengisi abancane nabancane, vele ugxile endaweni eyodwa

• Kubathengisi abancane nabancane, badinga kuphela ukugxila endaweni eyodwa, futhi amandla abo anomkhawulo.
• Ukuncintisana kwanamuhla kushubile, futhi kufanele ugxile emizamweni yakho ukuze ube nethuba lokuphumelela.Uma uhileleka kakhulu, uzophazamisa amandla akho futhi ulahlekelwe okungaphezu kwalokho okuzuzayo.

Ekuphetheni

• Ukufingqa, bobabili abathengisi abancane nabamaphakathi kanye nabathengisi abancane badinga ukuthola ibhalansi phakathi kokugxila nokuthuthuka okuhlukahlukene.
• Kuphela ngokuqonda isimo sakho siqu nokuhlela isu lakho lokuthuthuka ngokunengqondo lapho ungahlala ungenakunqotshwa emqhudelwaneni oshubile we-e-commerce.