Kungani kungekho muntu othenga umkhiqizo wakho? Ama-99% abathengisi be-e-commerce abaziba lesi sikhundla esibalulekile!

Ukucwaninga izidingo zabasebenzisi kuwumnyango ofihliwe wekhodi yengcebo!

Ingabe unomuzwa wokuthi namuhla kunemikhiqizo eminingi ehlukahlukene kangangokuthi ungakwazi nokubamba izingqungquthela zevidiyo emotweni yakho? Lapho uMa Ying-jeou engena emotweni ye-BYD futhi ezwa ngalo msebenzi, wabuza ngokudideka, "Ingabe lokhu kuyadingeka?" Ungase ube nombuzo ofanayo nowakhe, kodwa impendulo yomkhiqizi ishaye ubuso bakho ngokuqondile:"Yebo! Baningi abafuna lokhu!"

Kuzwakala njengehlaya, kodwa kufihla imfihlo eyinhloko yokuthuthukiswa komkhiqizo——Izidingo zomsebenzisi ziwumthombo wakho konke,

Akuyona yonke imisebenzi eyisiwula, kodwa uma ungaqondi umsebenzisi, uyisiphukuphuku ngempela

Namuhla, imikhiqizo iya ngokuya iba nokuncintisana. Uma ungenzi okuthile "i-shady", uzoqedwa yimakethe ngamaminithi.

Phambilini abantu bebecabanga ukuthi omakhalekhukhwini bebesetshenziselwa ukufona nokuthumela imiyalezo kuphela kodwa ngokuhamba kwesikhathi baqhudelana ngokuthatha izithombe, impilo yebhethri kanye nesivinini sokushaja okubenza bafane neTransformers.

Namuhla, izimoto nazo zinalo msebenzi. Azikwazi ukushayelwa kuphela, kodwa futhi zingasetshenziselwa imihlangano, i-karaoke, nokulala.

Ucabanga ukuthi kunehaba? Cha, kungenxa yokuthiKubaluleke kakhulu ukuphenya izindawo zokufunwa komkhiqizo womsebenzisi.Abakhiqizi baqala ukulalela ngokucophelela amazwi abasebenzisi,

Ucabanga ukuthi ubuchwepheshe babantu abamnyama, kodwa empeleni bayaluqonda ulimi lwabantu

Imisebenzi eminingi ebukeka "ephezulu" empeleni ayinabo ubuchwepheshe obuphambili kakhulu ngemuva kwayo.

Isibonelo, inkomfa ngevidiyo emotweni, i-panoramic sunroof, iphunga elizenzakalelayo, imodi yezingane... Akunjalo ngoba onjiniyela banemicabango engalawuleki, kodwa ngenxa yokuthi banethimba elifunda abasebenzisi nsuku zonke.Cwaninga emathanjeni,

Ngemuva kwakho konke lokhu kunesikhundla esingacacile esinquma impilo nokufa kwenkampani——Umsebenzisi udinga ucwaningo,

EzentengiselwanoIsifundo okufanele usifunde kubaphathi: Ungafundi ithrafikhi, funda abantu kuqala

Njengomuntu osesebenze iminyaka eminingi e-commerce, ngingasho ngenhliziyo yami yonke:

Kuzo zonke izinkampani, isikhundla esikhokha kakhulu asikhoI-Internet MarketingUkusebenza akusona isitsha sokukhangisa, kodwa isikhundla "socwaningo lwesidingo somkhiqizo".

Kungani? Ngoba lona umsebenzi wengqondo obaluleke kakhulu.

Ithrafikhi ibalulekile, kodwa iyi-amplifier.

Uma umkhiqizo wakho mubi, ithrafikhi izonyusa izinga lokubuya.

Uma umkhiqizo wakho muhle, ithrafikhi izokhulisa inzuzo futhi iphinde ukuthenga.

Njengomthengisi wamanzi, uma ehamba ngendlela engafanele, yonke imizamo yakhe iyoba yize.

"Ukuqonda abantu" kuyisihluthulelo, hhayi "ukuqonda ukukhangisa"

Ngibone abasha abaningi kakhulu abathatha idatha yethrafikhi futhi benza izimali eziningi, kodwa ekugcineni idatha isahluleka.

Kodwa kwakukhona umphathi womkhiqizo owagijima wayaIncwadi Encane EbomvuNgemva kokuphequlula isigaba sokuphawula ubusuku bonke, ngenze isiphakamiso esisodwa kuphela sokuthuthukisa, esiphindeke kathathu ukuthengiswa kwayo yonke i-SKU.

Uthi ithrafikhi ibalulekile? Yebo kubalulekile, kodwa yini esekela ithrafikhi?

Kuya ngokuthi ungakwazi yini ukukhomba ngokunembile "iphoyinti lobuhlungu".,

Ukuthola indawo yobuhlungu kungcono kunokudubula amavidiyo ayi-100.

Ukuhlukaniswa kwemakethe akuseyona inkambiso, kodwa umthetho wokuphila

Esikhathini esidlule sikhulume "ngokukhulu nokuphelele", kodwa manje ukuncintisana phakathi kwezinkampani ze-e-commerce kumayelana "ezincane futhi ezinhle".

Yeka ukucabanga ngokwenza imikhiqizo "wonke umuntu angayisebenzisa". Umhlaba usushintshile futhi abantu baya ngokuya bethanda umuntu ngamunye.

Ibhizinisi lanamuhla limayelana nokukhomba uhlobo oluthile lwezidingo ezinemininingwane yabantu.Precision Sniper,

Isibonelo, kukhona amakesi omakhalekhukhwini aklanyelwe ngqo ukuthatha izithombe zezilwane ezifuywayo, kanye nezinkomishi ze-thermos ezifanele abashayeli be-night shift.

Le mikhiqizo ingase ingabi nokuqukethwe okuphezulu kwezobuchwepheshe, kodwa inqobo nje uma ihlangabezana nezidingo,Ihithi elandelayo,

Kuphela uma usuyiqonda ongakwazi ukuyithengisa

Uma ungawaqondi amaphuzu obuhlungu omsebenzisi, awukwazi ngisho nokusho amaphuzu okuthengisa omkhiqizo wakho.

Uma ucwaningo lungenziwanga kahle, kufana nokudayisa amabhokisi angaboni emehlweni, uthembele enhlanhleni, hhayi ubuchopho.

Kodwa uma ukwazi kahle izindlela zocwaningo, ngisho nemikhiqizo ejwayelekile kakhulu ingangena emakethe.

Awukwazi ngisho nokukhiqiza lutho, vele uthembele ocwaningweni, wenze iziphakamiso zomkhiqizo, futhi uzithengisele abantu abakwazi ukukhiqiza - lokhuIsikhala senzuzo esilethwa igebe lolwazi,

Engikufunda kakhulu akukaze kube traffic, kodwa imvelo yomuntu.

Ngike ngachezuka mina.

Ngangivame ukucabanga ukuthi ukukhangisa kuyindlela yokuhamba futhi ukusebenzisa imali kuyindlela enqamulelayo yokuthengisa.

Kungani ngingakwazi ukwenza imali ngisho noma ngikopishe umkhiqizo odumile??Kamuva ngabona ukuthi izikhangiso zemikhiqizo edayiswa kakhulu zaziwukubukeka nje.Amandla angempela avela ekuqondeni kwabo abantu.,

Izinkathazo zabantu, ukudideka, namaphupho konke kufihlwe kumazwana abasebenzisi, ukwabelana kwe-Moments, nakumanothi we-Xiaohongshu.

Uma wazi okwengeziwe, kuba lula ukuthengisa.

Kafushane: Ucwaningo aluyona indima esekelayo, yibhomu lenkosi

Ukucwaninga izidingo zabasebenzisi akuyona "indima esekelayo" kodwa i-protagonist enquma ukuthi ungayenza yini imali.

Uma ungumphathi, noma ngabe yi-e-commerce, i-SaaS, noma imikhiqizo ebonakalayo,Kufanele sinake isikhundla "sokufunwa komkhiqizo".,

Bakhuphuleni, nibanike izinsiza, futhi nibanike izwi; ukuqonda kwabo kungase kube isiqalo sengoma elandelayo.

Uma ungumuntu osebenzayo, ungashintshela ekwenzeni ucwaningo lwesidingo.

ikusasa,Ikhono elibaluleke kakhulu akulona ikhono lokukhangisa, kodwa ikhono lokuqonda amagama angashiwo enhliziyweni yomsebenzisi.

Ungaqala kanjani?

1. Yiya esigabeni samazwana somsebenzisi futhi ufunde ukuthi bathini ngempela.
2. Thatha isinyathelo sokufonela amakhasimende bese ubuza, "Ucabanga ukuthi yini into engathandeki kakhulu ngalo mkhiqizo?"
3. Bheka ukubuyekezwa okungekuhle kwabancintisana nabo ukuze ubone amathuba okungenzeka abanye bawanakile.
4. Iya eXiaohongshu, Zhihu,UDouyinUkumba imayini yegolide yempendulo yomsebenzisi.

Yonke imininingwane encane ingase ibe yimbangela yezigidi zokuthengisa.

Ngakho-ke ungabe usalinda, ungamoshi ithrafikhi yakho——Chitha isikhathi sakho ugxile ezidingweni zabasebenzisi, uzozibonga namuhla.