Iluphi uhlobo lwamabhizinisi enza imali eningi manje? Ukuhlaziywa kwemodeli ye-e-commerce enenzuzo kakhulu njengamanje, elungele bonke abafuna ukubuya!

Lapho ngibona labo baphathi besho izinto ezingathi sína namehlo abukhali, ngabona ukuthi babezele ukuze bathole izimpendulo.

Bafuna ukwazi:"Hlobo luni lwebhizinisi elinenzuzo kakhulu manje?"

Lokhu akuyona inkinga, kodwa isignali: kungenzeka ukuthi usendleleni engalungile.

Manje ngizokutshela iqiniso - ngizokutshela iqiniso.Ubani umenzi wemali wangempela?

Abathengisi bamavidiyo amafushane nabathengisi bemingcele bavuna inzuzo ngobuhlanya

Uma ngikhuluma iqiniso, eminyakeni yamuva nje ngibone abantu abaningi kakhulu benza i-Pinduoduo,I-TaobaoAbathengisi ku-Tmall, ngisho nabaphezulu, ngokuvamile banganeliseka ngemali encane.

Kuthiwani ngabathengisi be-Pinduoduo? Imali engenayo yonyaka yezinkulungwane ezingamakhulu ambalwa isivele ibhekwa njengenhle.

Umthengisi omncane? Uma ukwazi ukuhola isigidi noma ezimbili ngonyaka, kufanele umbonge ngempela uNkulunkulu.

Kodwa uyafuna ukuzwa kubathengisi bevidiyo abafushane? Imali engenayo iyizigidi ezi-500 noma i-1000 million nganoma yisiphi isikhathi, futhi akuyona nje eyodwa.abantu abaningi,

Kuthiwani ngabathengisi abawela umngcele? Okufanayo kuyiqiniso. Uma ukwenza kahle, khetha imikhiqizo efanele, futhi ube ne-chain supply chain, ukwenza imali kuzoba lula kakhulu kunase-China.

Ongakuboni yimali enkulu ngempela.

I-Pinduoduo "ingabantu abavamileEzentengiselwano”, amavidiyo amafushane “awumdlalo wokuthi abantu abambalwa bacebe ngokushesha”

Ingabe kulula ukwenza i-Pinduoduo? Kulula ukwenza.

Umngcele uphansi, ukuncintisana kunolaka, futhi inzuzo incane.

Kufana nokuvula isitolo esithengisa izinto. Wenza imali ngokushesha futhi abantu abaningi beza, kodwa wenza amasenti ambalwa kuphela ku-oda ngalinye, futhi kuyimali ezuzwe kanzima.

Abathengisi bamavidiyo amafushane bafana nalabo abahlela amakhonsathi. Bangakhiqiza ukuthengiswa kwezigidi ngokusakaza okubukhoma okukodwa.

Uyazi ukuthi kwakuyini okwakuyihlazo kakhulu? Insizwa eyenza ama-video ngezolimo, izindawo zasemakhaya nabalimi, ixoxa ngezindawo zasemakhaya ngolimi lwasemakhayaImpilo, futhi udayise amasoseji namaqanda atholakala mahhala.Bangaphezu kuka-8 million,

I-Cross-border e-commerce yenza ingcebo ngasese, futhi ungase ungayiboni

Ucabanga ukuthi i-e-commerce ewela umngcele ikude?

Eqinisweni, izingubo eziningi ozigqokile, amakesi omakhalekhukhwini owasebenzisayo, nezinkophe zamanga ozigqokile zithengiswa e-Europe nase-United States ngabathengisi basekhaya baseShayina, bese kuphinde kuvele empilweni yakho.

Amanye amabhizinisi aqale kumapulatifomu afana neTikTok Shop, i-Amazon, neTemu angazuzaImali engenayo yezibalo eziyisishiyagalombili, futhi usazabalaza ukuthola izibuyekezo ezimbalwa.

Imithetho yomdlalo yokwenza imali isibhalwe kabusha

Usacabanga ngokuncintisana ngentengo? Ukuncintisana kwezokuthutha? Qhudelana ngokusebenza kahle kwamakhasimende?

Vukani, le bekuyindlela ye-e-commerce eyenziwa ngayo eminyakeni eyi-10 edlule.

Silwelani manje?

Qhudelana ngokuqukethwe, ithrafikhi, kanye nezinzuzo ze-algorithm.

Noma ubani ongaba umpetha wokuqukethwe angathatha isikhwama semali somsebenzisi ngokuqondile esikrinini seselula.

Noma ubani ongakwazi ukulawula i-algorithm angathola ithrafikhi enconyiwe yenkundla futhi enze imali ngayo ngokuqhubekayo.

Ingabe ufuna ukwenza imali enzima noma imali ehlakaniphile?

Asikwesabi ukukhathala, kodwa asikwazi ukuba njalo “ngabasusi bezitini”.

Kufanele uzibuze - Ingabe lokhu engikwenzayo kuyithrekhi okuhloselwe ukuxhashazwa ngayo?

Uma ubona abanye bezuza izigidi kalula ngenyanga, kuyilapho uzabalaza ukukhokha izindleko zokukhangisa, kufanele ucabange ngalokhu: Ingabe yisikhathi sokushintsha indlela?

Izinyathelo ezintathu zokuguqula kusuka ku-"e-commerce coolie" ukuya "kumdlali wethrafikhi"

1. Ishintsha ukucabanga kwenkundla: Ungagxili nje kulawo mapulatifomu e-inthanethi e-China, bheka ngale kwawo - i-TikTok, i-Amazon, i-SHEIN, izinkundla eziningi sezivuliwe, kuya ngokuthi uyagxuma yini noma cha.

2. Yakha amakhono okuqukethwe: Ukushutha ama-video akuwona osaziwayo be-internet kuphela, labo abadayisa izimpahla kumele bakwazi ukuxoxa izindaba. Uma ungakwazi ukukhuluma, funda. Ungavumeli ikhamera ibe isithiyo ekwenzeni kwakho imali enkulu.

3. Dala imodeli "yomkhiqizo oshisayo + IP".: Abathengisi bakusasa ngeke kube abathengisi, kodwa inhlanganisela yabadali bokuqukethwe + abaklami bemikhiqizo + abakhi bomkhiqizo. Umkhiqizo oshisayo + ubuntu obuhlukile busebenza kakhulu kunanoma yikuphi ukukhangisa.

Osomabhizinisi abahlakaniphe kunabo bonke engake ngahlangana nabo yilabo “abashaya i-job-hop”.

Labo abebesebenza eTaobao manje sebedayisa imikhiqizo ngamavidiyo amafushane.

Labo abebesebenzela iPinduoduo manje sebeshintshele ebhizinisini eliwela umngcele neTikTok Shop.

Kuthiwani ngalabo abangakazimisele ukuguquka? Kuphakathi kokuthi "baphila ngemali enkulu yabo endala" noma "baqeda i-inventory yabo".

Kufana nokuthi usasebenzisa i-Nokia ukudayela, kuyilapho abanye sebevele basebenzise inkokhelo ye-Apple yokuqaphela ubuso.

Indlela yangempela yokwenza imali iwukuba nesibindi sokuzama futhi wehluleke futhi ushintshe amathrekhi ngesikhathi

Ukwenza imali akuncikile ekuphikeleleni, kodwa ekuqondeni.

Ungasebenza ku-e-commerce iminyaka eyi-10, kepha uma isiqondiso singalungile, uma usebenza isikhathi eside, uzophambukela phambili.

Siphila enkathini egcwele izimoto. Uma ungakuqondi okuqukethwe, ulindele ukufa.

Umngcele owela umngcele uyindawo; amavidiyo amafushane traffic; inhlanganisela yakho kokubili isizukulwane esisha "injini yokwenza imali".

Kafushane: Uma ungashintshi indlela ocabanga ngayo, ungabuka kuphela abanye benza imali

• Eyenza imali eningi manjeAbathengisi bevidiyo abafushaneKanyeAbathengisi bemingcele；
• Izinkampani zendabuko ze-e-commerce ezifana ne-Pinduoduo ne-Tmall zinamathuba amancane okwenza inzuzo;
• Imali yangempela yenziwaUkuthengisa okuqhutshwa okuqukethwe；
• Uma amabhizinisi efuna ukunqamula ibhodlela lenzuzo, kufaneleShintsha ithrekhi ngokucophelela,

Lokhu akuwona umkhuba, lokhu kuyiqiniso. Lona akuwona umbuzo wokuzikhethela, kodwa indaba yokuphila nokufa.

Kuyoze kube nini ungabaza? Abanye sebegijime amakhilomitha ayishumi.

Thatha isinyathelo manje futhi wenze imali ibe yingxenye yendlela yakho yansuku zonke, hhayi iphupho.