Uhla lwemibhalo ye-athikili
Kungani abaphathi bengakwazi ukumboza yonke into? Ngoba lona umdlalo wokutshala imali obaliwe
Uke waba nalokhu kukhohlisa: umphathi omuhle kufanele ahlele yonke into ngokucacile, futhi uma abasebenzi bengenzi kahle, kusho ukuthi abaphathi abekho.
Kodwa uma sikubeka ngembaba, ukuphatha akuwona umjaho wokushintshana “wazo zonke izinto ezincane,” kodwa kuwukugembula “ngokubuyiselwa kwemali.”
Zonke izenzo zokuphatha zifana nokubheja. Uma uthatha isinyathelo esifanele, ukusebenza kwakho kuzokhuphuka; uma wenza umnyakazo ongalungile, ngeke nje umsebenzi wakho ube yize, ungase futhi ulahlekelwe ukwesekwa abantu.
Ngakho-ke, uma sikubeka ngembaba: ukuphatha akuphathelene nobulungisa noma ukuphelela, kodwa mayelana nembuyiselo ekutshalweni kwezimali (i-ROI)!
Kusho ukuthini "ukumboza zonke izici"? Eqinisweni, yisicupho sokuphatha esibiza kakhulu
Uma ubheka phezulu, ingabe "ukumboza zonke izici" akuzwakali kuwumthwalo wemfanelo omkhulu? Kubonakala sengathi yilabo kuphela abahlela yonke into, kungakhathaliseki ukuthi inkulu noma incane kangakanani, abangaba umphathi omuhle.
Kodwa yini engemuva kwakho? Uke wenza izibalo?
Uma ufuna ukugqugquzela abasebenzi ukuthi benze okuthile, ingabe kufanele ubanikeze amabhonasi?
Uma ufuna ukumisa inqubo, ingabe udinga ukuqasha abantu abazokuqeqesha?
Uma ufuna ukuthuthukisa ukwaneliseka kwamakhasimende, ingabe udinga ukuba nabantu abaningi abazoqapha izinsiza ezikusayithi?
Kunezindleko ngemuva kwakho konke "okuncane" okwenzayo.
Kodwa izinsiza zenkampani zilinganiselwe.
Uma usabalalisa izinsiza ngokulinganayo, umphumela uba ukuthi akekho owenza noma yini, kodwa wonke umuntu usebenza kanzima kakhulu.
Ingabe kubukeka kujwayelekile?
"Ukunakekela konke" akuholeli ekusebenzeni kahle, kodwa ekukhathaleni
Asiwona amaqhawe, futhi asiwona ama-philanthropist.
Ukuze inkampani iphile, kuncike enzuzweni, hhayi emizweni.
Abaphathi abaningi bajwayele ukucabanga ukuthi "Kufanele nginakekele lokhu nalokhuya", kodwa umphumela uvame ukuba:
Wonke umuntu umatasa uyagijima, kodwa akekho ngempela ophusha amaphuzu abalulekile.
Futhi lezo zenzo ezingaletha imiphumela yangempela zingcwatshwe enqwaba yemininingwane engasho lutho.
Ngalesi sikhathi, ukuphatha kwakho akulona isu, kodwa "umsebenzi wansuku zonke wesicishamlilo."
Umatasatasa, kodwa inkampani imile noma ihlehla.
Ukuphatha kuwumdlalo we-ROI, hhayi umdlalo wemizwa
Nali iqiniso elinonya:
Abasebenzi akudingeki "banakekelwe" futhi izinkampani akudingeki "ziphelele". Udinga nje ukuthola izenzo ezifanele kakhulu ukutshala imali kuzo.
Ithiyori yokuphatha okuhle ilula: noma yisiphi isenzo sokuphatha kumele silethe inzuzo ephindwe kathathu ukuze ibe nenzuzo.
Ngaphansi kwezikhathi ezintathu? Unganyakazi okwamanje.
Kungani?
Ngoba izinsiza ziyashoda futhi isikhathi sincane kakhulu.
Uma isenzo singakwazi ukukhiqiza imbuyiselo ephindwe kathathu, lapho-ke akufanele "ukucabanga" kwakho nhlobo.
Ekugcineni, ukuphathwa kuwumdlalo wokusebenzisa amandla amaningi :
Izenzo ezincane zingakhiqiza inzuzo enkulu, lokhu kubizwa ngokuthi ukuphatha okuhle.
Isibonelo: Ingabe kufanelekile ukuqeqesha umdayisi?
Ukusebenza kokuthengisa kumaphakathi.
Uhlele ukumnikeza ukuqeqeshwa okukhethekile, ngokutshalwa kwezimali okungu-5000 yuan.
Unquma kanjani ukuthi lolu tshalomali lunenzuzo?
Impendulo eyodwa kuphela: Ingabe lokhu kuthengiswa kungakhiqiza inzuzo eyengeziwe engaphezu kuka-15000 ezinyangeni ezintathu ezizayo?
Uma ukwazi, kwenze.
Uma lokho kungasebenzi, ngisho noma ekumoyizela njengokukhanya kwelanga nsuku zonke, ungakwazi ukuziba okwamanje.
Kuzwakala kubi?
Kodwa ukuphatha akuphathelene nemizwa; kuwumdlalo obandayo, osekelwe ezinomboloni.
Kunenqwaba “yengcebo” yokubuyisela kathathu efihlwe enkampanini, kodwa awukwazi ukuyibona
Inkinga enkulu ukuthi akukhona ukuthi awufuni i-ROI ephezulu, kodwa ukuthi awunaso isikhathi sokufuna amathuba e-ROI ephezulu.
Kungani?
Ngoba nsuku zonke udonswa yizo zonke izinhlobo zezinto ezincane "okufanele uzinakekele".
Ikhasimende liyakhononda, uyaxolisa.
Inqubo ibambekile futhi uya ukuhlanganisa.
Uma isisebenzi siphuzile, hamba uyokhuluma naso.
Ufana nomphezulu, ophotha ungami.
Kodwa ngicela ubuze:
Ingabe lezi zinto zingakulethela izinzuzo eziphindwe kathathu?
Uma kungenjalo, kungani uyenza?
Kufana nokuphuma uyofuna igolide epanini kodwa amatshe anyakazayo nsuku zonke.
Yebo likhona igolide, kodwa awunazo izandla zokulimba.
Thola izenzo eziphezulu ze-ROI
Abanye bazokufundisa kuphela ukuthi ungabhala kanjani amasistimu, uklama kanjani ukuhlola, kanye nendlela yokuthuthukisa ukuxhumana kahle.
Konke kuzwakala "ochwepheshe", kodwa kwenzekani ngemva kokuqaliswa?
Ivamise ukuphenduka inqwaba yenkohliso ku-PPT.
Ukuphatha okuhle kuhilela ukuhlonza, ukukhetha, kanye nokusebenzisa izenzo zokuphatha ezingaletha inzuzo ephindwe kathathu.
Awudingi ukuba ngumphathi "ophelele".
Udinga nje ukufunda "ukubamba ama-levers key".
Yenza okuncane futhi wenze imali eyengeziwe.
Lena impendulo yokugcina ekuphathweni kwesimanje.
Umongo wokuphatha awukona “ukwenza okwengeziwe” kodwa “ukwenza kahle”
Esikhathini sethu, akukho ukushoda kwezinhlelo noma izindlela.
Okushodayo yintuthuko ekucabangeni.
Uma uqala ukusebenzisa i-ROI ukwahlulela zonke izinqumo,
Uma ujwayele ukubuka zonke izenzo ngendlela "egxile emiphumeleni",
Uzothola ukuthi awudingi "ukunakekela yonke into" nhlobo.
Kufanele nje ushaye isipikili ekhanda.
Lapho uphatha, ungabi iqhawe eliphelele, yiba i-sniper enembile
Njengomphathi, angifuni ukujabulisa wonke umuntu noma ukuxazulula zonke izinkinga.
Ngigxila entweni eyodwa kuphela:
Nciphisa umzamo futhi udale imiphumela emikhulu kakhulu.
Lokhu kuyisayensi , kodwa futhi kuyibuciko.
Ukuphatha akukhona "ukunakekela abantu," kodwa kuyithuluzi lokukhulisa imiphumela.
Yonke insiza kufanele ishaye okuqondiwe ngokunembile njenge-missile.
Njengoba uPeter Drucker esho, "Ukuphumelela ukwenza into efanele, futhi ukusebenza kahle yiyo yonke incazelo yokuphatha."
Isifinyezo
- Ukuphatha akukona konke, kodwa kumayelana nokutshalwa kwezimali kwe-actuary
- Sonke isenzo kufanele ilethe ukubuya okuphindwe kathathu okufanele ukwenziwa.
- Izinsiza zilinganiselwe, ungazichithi ezintweni ezincane ezinenzuzo encane
- Thola lezo zenzo eziphezulu ukuze usebenzise inzuzo yenkampani yonke
- Umgomo omkhulu wabaphathi uwukwenza okuncane kodwa wenze imali eyengeziwe
Yeka ukuba “umfana omuhle” noma “umcimi-mlilo” enkampanini.
Qala manje bese uhlela kabusha indlela yakho yokuphatha ngengqondo ye-ROI.
Ungabuzi ubuningi, kodwa cela ukunemba.
Lesi yisiqalo sokuwina.
Ngiyethemba ukuthi isihloko esithi "Kungani Abaphathi Bengakwazi Ukumboza Konke? Abaphathi Abaphumelelayo Ngempela Benza Lokhu Kuphela!" esabiwe kubhulogi likaChen Weiliang ( https://www.chenweiliang.com/ ) sizokusiza.
Zizwe ukhululekile ukwabelana ngalesi sixhumanisi sendatshana: https://www.chenweiliang.com/cwl-32855.html