Liyini isu lokumisa imakethe yomkhiqizo?Ukuhlaziya izinyathelo zecala lokuma kwethagethi yebhizinisi

Imakethe yomkhiqizoUkubekaLiyini isu?

Ukuhlaziya izinyathelo zecala lokuma kwethagethi yebhizinisi

Kuyini ukuma kwemakethe yomkhiqizo?

• Umqondo wokumaketha wokuma kwemakethe wabekwa phambili ngabakhangisi baseMelika u-Al Rees noJack Trout ngeminyaka yawo-70.
• Ngamafuphi, ukuma kwemakethe yomkhiqizo kuwukuthatha ubuchopho bomsebenzisi▼

Kungani ukwenza ukumaketha kwemakethe?

• Ngoba ukuhlala emakethe kuthatha izingqondo zabantu.
• Izinto ezintsha kumele zihlobane nezinto ezikhona, kungenjalo azinandawo ezingqondweni zabantu.

Kungakhathaliseki ukuthi yimuphi umkhiqizo noma isevisi oyithengisayo, ungazibuza umbuzo omdala ukuze wazi ukuthi uzibeka endaweni engalungile yini?

Umbuzo uwukuthi - kuyini?

• Zibuze ukuthi "yini?" futhi uzokwazi ukuthi ukuma kwakho akulungile.
• Uma umsebenzisi engaqondi ukuthi kuyini, udinga ukuhlobanisa lokho okwaziwa ubuchopho bomsebenzisi.

Ikesi lokuma kwemakethe

Unyaka we-XNUMI-TaobaoInombolo yokuchofoza kwesikhangiso segama elingukhiye lokusesha yedlula kancane eka-Baidu. Ngaleso sikhathi, yayikhonaI-Internet MarketingUmuntu, lapho ebona ithuba, wathola umngane ongahleliwe, futhi ngemva kwezinyanga ezi-3 zokwakha, naye wenza izigidi ezimbalwa ngalowo nyaka, futhi kunamacala amaningi afanayo...

Ikesi lokumisa isevisi

(Isibonelo esilandelayo senkonzo yeposi neyocingo sisuka kokuqukethwe kwencwadi ethi "Positioning")

isithombe nombhalo

• Uyini umehluko phakathi kokuma komkhiqizo nokuma kwesevisi?Awukho umehluko omningi, ikakhulukazi ngokombono wamasu.Iningi lomehluko ngezobuchwepheshe.
• Ekukhangiseni komkhiqizo, into ehamba phambili ngokuvamile yisithombe noma isithombe.Ezikhangisweni zesevisi, isici esivelele ngokuvamile igama noma umbhalo.
• Kungakhathaliseki ukuthi ufaka imali engakanani emkhiqizweni noma kusevisi yakho, uma ufuna ukuthi ifike ezingqondweni zalabo abazoba amakhasimende, kufanele uyixhume kulokho osekuvele ikhona, ungayizibi ngokuphelele.

iposi kanye ne-telegram

• Uyini umehluko phakathi kwalolu hlobo olusha lwe-telegraph kanye ne-telegraph yakudala?Umehluko omkhulu yinani.
• Zombili izingcingo zazisesimweni esifanayo, futhi zombili kwakudingeka zithunyelwe ngokushesha.Izingcingo zocingo zakudala eziphuzi zibiza ngokuphindwe kathathu kunezingcingo zeposi ezintsha eziluhlaza namhlophe.
• Itimu yokumisa ye-Post and Telegraph ilula: "Iposi kanye neTelegramu: Ukuthumela Izingcingo Ngokuncane." (Mailgram: Umthelela we-a yocingo ngengxenye yezindleko)”

incwadi evezayo

• Eqinisweni, igama ngokwalo liyindlela yesibili yokumisa.
• Singabophela ucingo lweposi kuNkonzo Yeposi yase-United States.
• Ukubeka le sevisi entsha ngokubhekisela ezinsizeni zeposi ezivamile, imiphumela iba ngcono kakhulu.
• Kungakho kwethulwa itimu yesibili, "I-Post and Telegram: Isevisi Entsha Ye-Express Yokuletha Ulwazi Olubalulekile."
• Iyiphi indlela engcono?Naphezu kobubi bayo, i-positioning theory ithi "i-telegram enenani eliphansi" inendlela engcono kune "imeyili esheshayo".

Intengo ephansi nesivinini esikhulu

• Ngesikhathi somshayeli we-telex, iWestern Union iphinde yahlola ithrafikhi ye-telegraph endala emadolobheni okuhlola ngaphambi, ngesikhathi, nangemva kokukhishwa kwesikhangiso.
• Bathole ukuthi idatha ikhombisa ukuthi umthamo webhizinisi uzinze kahle.
• Manje, inkampani inomuzwa wokuthi ukukhangisa i-postal telegram njenge-telegram enenani eliphansi akuzange nje kuthinte ibhizinisi le-telegram endala, kodwa kukhulise.

Izinyathelo zokubeka i-akhawunti yomphakathi ye-WeChat

ngokuvamile kubonakalaimidiya entshaabantu (I-Intercept Collegeofunda nabo) buza imibuzo efana nalena:

• Uyibeka kanjani i-akhawunti yomphakathi ye-WeChat?
• Ayikwazi ukuthola, yini okufanele ngiyenze?
• Ungakwenza kanjani ukuma kokuqukethwe kwe-akhawunti yomphakathi ye-WeChat?

Kungakhathaliseki ukuthi umuntu noma ibhizinisi ukusebenzisa i-WeChatUkukhushulwa kwe-akhawunti yomphakathiUma ufuna ukubeka kahle i-akhawunti yakho yomphakathi, kufanele uzibuze imibuzo elandelayo:

1. yenzaUkukhuthazwa KwewebhuUkubhala izindatshana kungenye yezindlela ezisebenza kahle kakhulu zokuthatha ubuchopho bomsebenzisi;
2. Ukudideka kuyisitha sokubeka, futhi ukwenza lula kungumsindisi wokuma;
3. Ukuxazulula inkinga yokuma ukuthola emqondweni womsebenzisi, hhayi emkhiqizweni;
4. Ukuma kufanele kuxhume lokho osekuvele kukhona ngaphambi kokuthi kungene ebuchosheni bomsebenzisi;
5. Ukukhomba kwendawo ukukhangisa indawo eyisebenzelayo;

Indlela yokubeka imakethe yephrojekthi?

• Kukhona umnyombo othi "lapho kukhona ubuhlungu, kukhona imakethe", lo musho ubaluleke kakhulu.
• I-reflex ene-conditioned yabantu evamile ukubona ubuhlungu kuwukubaleka.
• Okufanele ukwenze wukubheka ngelinye iso - hhayi ukubalekela, kodwa ukubona ithuba.

Lapho kukhona ubuhlungu, kukhona imakethe ▼

• Uma imboni inzima kakhulu futhi inzima, leli yithuba elihle kakhulu.
• Uma ucabanga indlela yokuxazulula le nkinga nobuhlungu ngalesi sikhathi, khona-ke ungathola ithuba elihle kakhulu lemakethe futhi wenze imali kalula.
• Lokhu kwenzelwa ukushintsha indlela yokucabanga:Kubantu abavamile babona ubuhlungu njengokuphunyuka;Futhi abantu abanamandla babona ubuhlungu, kodwa babona ithuba ^_^