Papa Kuhikuhi ʻatikala
Ua noiʻi au i nā wikiō pōkole i kēia mau lā i hala iho nei a ua ʻike au i kahi mea hoihoi loa.
Ua ʻike anei ʻoe i kou wā e ʻōwili ana ma o Douyin (TikTok) , he ʻano kiʻi piha ia, akā i kou wā e ʻōwili ana ma o Xiaohongshu (Little Red Book) , he ʻano lakio ʻokoʻa ia, a i kou wehe ʻana iā Bilibili (Bilibili.com), he ʻano ʻāina ia? ʻAʻole au i nānā mua iā ia, me ka manaʻo he nui wale nā pale kelepona, no laila he aha ka ʻokoʻa o ka lakio ʻano?
Akā ma ka nānā pono ʻana, ʻike ʻia ʻaʻole i maʻalahi nā mea.
9:16 Pale Piha Kū pololei: Ke Koho Mua no ke Kahe Wikiō Pōkole
E haʻi aku wau iā ʻoe, ʻike ʻia paha he mea ʻole ka lakio hiʻohiʻona wikiō, akā hoʻoholo ia i ka nui o ka wahi e noho ai kāu ʻike ma ke kelepona a ka mea hoʻohana. ʻO ka nui o ka wahi e noho ai, ʻoi aku ke kiʻekiʻe o ke kumukūʻai no ka mea hoʻohana e swipe aku. Pēlā wale nō ka maʻalahi.
E hoʻomaka kākou me 9:16, ʻo ia ke ʻano pale piha kū pololei i hoʻohana ʻia ma Douyin, Kuaishou, a me WeChat Video Channels. No ke aha he maikaʻi loa kēia lakio? No ka mea, kūlike loa ia me ke ʻano o kou paʻa ʻana i kahi kelepona. Hoʻopaʻa ʻoe i kāu kelepona kū pololei, no laila e hoʻopiha ia i kāu pale holoʻokoʻa.
Ke ʻōwili nā mea hoʻohana i kāu wikiō, hoʻopiha kāu ʻike i ka pale holoʻokoʻa, e hoʻonui ana i ka hoʻokomo ʻana. E noʻonoʻo i kahi kanaka i loko o kahi wikiō pōkole, e lawe ana i ka pale holoʻokoʻa mai ke poʻo a ka wāwae—ʻo ka hopena kahi mea hiki ʻole i ke ʻano ʻāina ke hāʻawi. No laila, ʻo 9:16 ke ʻano makemake ʻia no ke kahe wikiō pōkole, me ke kānalua ʻole.
Eia nō naʻe, kū mai kahi pilikia: he wahi liʻiliʻi ko ka lakio hiʻohiʻona 9:16. Ua "piha loa," a inā makemake ʻoe e hoʻohui i nā subtitles a i ʻole nā inoa, hiki ke ālai maʻalahi ʻia lākou e ka pā kūlana ma luna a i ʻole ka pā hoʻokele ma lalo o ka pale. He ʻoiaʻiʻo loa kēia no ka ʻike e pono ai nā subtitles; pono ʻoe e makaʻala loa me ka hoʻonohonoho ʻana i ka wā e hoʻohana ai i ka lakio hiʻohiʻona 9:16.
Kiʻi nui kū pololei 3:4: ʻO Xiaohongshu ka mea pono no nā ʻōlelo aʻoaʻo huahana
ʻO kēia ke kumu o ka lakio o 3: 4.
3:4在小红书上特别常见，尤其是信息流里的视频。它比9:16窄一点，但比16:9高。这个比例的好处是什么？它在小红书双列瀑布流里能占据最大的曝光面积，同时顶部或底部还能预留出空间放字幕或标题。
Inā ʻo kāu mea nui e kau nei ma nā ʻōlelo paipai huahana ma Xiaohongshu (Little Red Book) a i ʻole ke kau ʻana i nā wikiō ma WeChat Moments, he koho akamai ka lakio hiʻohiʻona 3:4. Hōʻoiaʻiʻo ia i ka hopena ʻike maka me ka pale ʻana i ka ʻike mai ka uhi ʻia e nā mea UI.
16:9 ʻano ʻāina maʻamau: ke kūlana maʻamau no ka ʻike wikiō lōʻihi
Eia kekahi, ʻo 16:9 ka lakio hiʻohiʻona maʻamau o ka ʻāina. ʻO nā wikiō lōʻihi ma Bilibili, YouTube , Xigua Video, nā kahawai TV, a me nā kiʻiʻoniʻoni aia ma kēia lakio. Kūlike ia me ke kihi nānā kūlohelohe o ka maka kanaka a me ka lakio hiʻohiʻona o nā pale TV a me nā kamepiula.
No ka hana ʻana i nā ʻāina nani, nā ʻōlelo hoʻākāka no nā kiʻiʻoniʻoni a me ke kīwī, nā kumu aʻo papa, a me nā wikiō pāʻani pāʻani, ʻo 16:9 ka lakio hiʻohiʻona kūpono loa. Hāʻawi ia i kahi ākea ākea o ka ʻike a me ka nui o ka ʻike, e kūpono ana no ka ʻike e pono ai ke hōʻike i nā kikoʻī hou aku.
Eia nō naʻe, he pilikia ko 16:9 ma nā kelepona paʻalima: waiho ia i kahi palena ʻeleʻele nui, e hoʻemi ana i ka hopena maka ma mua o ke ʻano kiʻi. No laila, he kakaikahi ka poʻe e hoʻohana ana i ka 16:9 no nā wikiō pōkole i kēia manawa, ke ʻole ka ʻike e koi ana i ka hōʻike ʻāina.
4:3 ʻĀina Kuʻuna: No ke Kaila Retro a me Nostalgic wale nō
最后说4:3，这个比例现在比较少见了。早期电视和电脑屏幕就是4:3，现在基本被16:9取代了。但4:3有个独特的感觉，就是复古怀旧。画面更聚集于中央主体，有种老电影的质感。
I kēia manawa, hoʻohana ʻia ka lakio hiʻohiʻona 4:3 no nā hana kiʻiʻoniʻoni a me ke kīwī kaila retro, nā wikiō hoʻonaʻauao, a i ʻole nā vlog retro. ʻO kekahi hoʻohana no nā wikiō me nā kikokikona a me nā kiʻi ma ka ʻaoʻao; ʻo ka lakio hiʻohiʻona 4:3 i hui pū ʻia me nā mea hoʻonaninani ma nā ʻaoʻao ʻelua e hana i kahi hiʻohiʻona kaila loa.
ʻO ka Pāʻani Kaiaola Paepae ma hope o nā Lākiō wikiō
E noʻonoʻo e pili ana i ia mea, ʻo kēia pilikia o nā kaulike he pāʻani hoʻolālā maoli ia ma waena o nā ʻōnaehana ola a me nā ʻano maʻamau o nā mea hoʻohana o nā kahua like ʻole. Makemake ʻo Douyin i ka hoʻokomo piha ʻana i ka pale, makemake ʻo Xiaohongshu i ka mālama ʻana i ka ʻike, a makemake ʻo Bilibili i kahi hiʻohiʻona ākea. Ke hoʻohana nei kēlā me kēia kahua i ka hoʻolālā huahana e alakaʻi i nā mea hana e hana i nā koho kikoʻī.
Hoʻomanaʻo mai kēia iaʻu i kahi ʻatikala aʻu i heluhelu ai ma mua, nāna i kūkākūkā i ka ulu ʻana o nā pale kelepona paʻalima mai 4:3 a i 16:9 a laila i nā hōʻike piha piha. ʻO ke kumu, ʻo nā loli i nā lakio pale he hoʻokūkū no ka nānā ʻana o nā mea hoʻohana. ʻO ka mea hiki ke noho i kahi ʻike hou aku i kēlā me kēia anakahi o ka manawa lanakila.
No laila, ma mua o kou hana ʻana i nā ʻike, e ʻike mua i kahi o kāu kahua kaua nui. E hoʻohana i ka 9:16 no nā ʻike viral, 3:4 no ka lūlū huahana ma Xiaohongshu, a me 16:9 no nā wikiō lōʻihi. Mai hoʻohaʻahaʻa i kēia koho; pili pololei ia i ka manaʻo mua o kāu ʻike i nā mea hoʻohana.
Ke hoʻomaopopo nei au i nā mea iaʻu iho, a eia nā hopena aʻu i huki ai mai kekahi mau mea a me nā nānā ʻana. ʻAʻole paha i hoʻomohala piha ʻia kekahi o koʻu mau manaʻo, akā ma ka liʻiliʻi hiki iā lākou ke kōkua iā ʻoe e pale i kekahi mau pilikia.
No ka mea ua heluhelu ʻoe a hiki i kēia manawa, inā ua ʻike ʻoe he kōkua ia, e ʻoluʻolu e makemake a kaʻana like. Inā makemake ʻoe e loaʻa mua nā mea hou, hiki iā ʻoe ke hahai mai iaʻu!
Mahalo no ka heluhelu ʻana i kaʻu ʻatikala. A hui hou kākou.
Me ka manaʻolana, e kōkua iā ʻoe ka ʻatikala "Pehea e koho ai i ka nui kūpono o ke wikiō pōkole? 9:16/3:4/16:9/4:3 Mainstream Platform Vertical/Horizontal Aspect Ratios and Export Guide" i kaʻana like ʻia ma ka blog a Chen Weiliang ( https://www.chenweiliang.com/ ).
E ʻoluʻolu e kaʻana like i ka loulou o kēia ʻatikala: https://www.chenweiliang.com/cwl-34513.html