Kodi Amazon Advertising imakongoletsedwa bwanji?Malingaliro okhathamiritsa kukhathamiritsa kwa zotsatsa zatsamba la Amazon

ku AmazonZamalondaPali mitundu itatu yamakampeni otsatsa patsamba, SP, SB ndi SD.

Pali magawo ang'onoang'ono 10 pansi pa machitidwe atatuwa, iliyonse ili ndi mawonekedwe ndi ubwino ndi kuipa kwake.

Zachidziwikire, zida zakumbuyo za Amazon zimasinthidwanso pafupipafupi, chifukwa chake makampeni samadziwa kuti adzasinthidwa liti.

Pambuyo pa Kutsatsa kwa Amazon kupangidwa, sikungasiyidwe yokha.

Mfundo zazikuluzikulu zokometsera zotsatsa zagawidwa pansipa.

Kodi Amazon Advertising imakongoletsedwa bwanji?

Pachimake pakukhathamiritsa kutsatsa kwa Amazon ndi mawu osakira ndi mabidi.Njira ya mawu osakira ndi kupulumuka kwa omwe ali ndi mphamvu kwambiri, ndipo malamulo oyitanitsa ndi okwanira.

• 1. Sefa Nthawi Yosaka kuti muwonjezere kapena kukana;
• 2. Sinthani mawu otchulira.Kutsatsa kochepa kwa Amazon ndi 0.02 Pongoganiza kuti mtundu uliwonse wotsatsa uli ndi gulu lofananira lamakasitomala, mtundu wabizinesi uyeneranso kukhala waukulu momwe kungathekere;
• 3. Kusintha kwa bajeti ya ntchito;
• 4. Kusintha kwa ntchito yotsatsa malonda;
• 5. Onjezani/chotsani mawu osakira omwe adasindikizidwa kale:

Onjezani mawu 4 otsatsa

1. CPM (Cost Per Mille) mtengo pa anthu chikwi.
2. CPM imalipidwa potsatsa kuti iwonetse zotsatsa, ndipo bola ngati otsatsa akuwonetsa zomwe ali nazo, amalipidwa.
3. CPT (Cost Per Time) Mtengo pa kuzungulira. CPT ndi nthawi yotsatsa malonda, ndipo mawebusaiti ambiri ku China amalipidwa molingana ndi chindapusa chokhazikika cha "ndalama zingati pa sabata".
4. CPA (Cost Per Action) CPA ndi malonda omwe amagulidwa malinga ndi zotsatira zenizeni za malonda, ndiko kuti, ndalamazo zimaperekedwa molingana ndi njira yolembera mafunso ovomerezeka kapena mayankho, ndipo palibe voliyumu yotsatsa.Pakali pano, pali njira zambiri za CPA, zamagetsiimelo malonda(EDM) ikukwera.
5. CPS (Cost Per Sales) imawerengera kuchuluka kwa zotsatsa potengera kuchuluka kwazinthu zomwe zagulitsidwa.

• CPS ndi mtundu wa zotsatsa zomwe zimawerengera ndalama zotsatsa potengera kuchuluka kwazinthu zomwe zagulitsidwa.
• Zotsatsa zamtunduwu ndizoyenera kugula, kalozera wazogula, kusaka mawebusayiti ndi mawebusayiti ena. Zimafunikira kuchuluka kwa magalimoto olondola kuti mubweretse kuchuluka kwa magalimoto olondola.

Zomwe zili pamwambazi ndi zotsatsa za Amazon Advertising ndi malingaliro okhathamiritsa, ndikuyembekeza zimakuthandizani.