Yimiphi imikhiqizo elungele ithrafikhi yesizinda sangasese?Imaphi amaphrojekthi afaneleka kakhulu ekufezekisweni kwe-e-commerce yangasese

Yimiphi imikhiqizo efaneleke kakhulu ekwakheni amachibi ethrafikhi esizinda sangasese?

• Ingqikithi iwukuthi inani lekhasimende elilodwa liphezulu, futhi lingenziwa.
• Inani eliphakeme lekhasimende lisho inzuzo ephezulu noma ukuthenga kabusha okuphezulu.
• Ngale ndlela, izindleko zezinsizakalo zesizinda sangasese zingakhava.

Yimiphi imikhiqizo elungele ithrafikhi yesizinda esiyimfihlo?

Kunezindlela ezimbili zokwenza isizinda esiyimfihlo:

Enye igeyimu yethrafikhi enembile kanti enye i-gameplay ye-IP.

1. Isizinda esiyimfihlo sethrafikhi enembile, vele uthumele ukuhlanzwa kwengqondo kusuka ekuqaleni kuya ekugcineniUkubhala+ Isingeniso somkhiqizo kwanele, sigxile ekuthengiseni umkhiqizo.
2. Umdlalo wegeyimu we-IP ugxile ekulolongeni i-IP, bese uyidonsela emaqenjini ahlukahlukene ukuze wenze imisebenzi ehlukahlukene yomkhiqizo.

Hlobo luni lwemikhiqizo imodeli ye-traffic pool yesizinda sangasese efanelekile?Yiziphi izindinganiso eziqondile?

Ingabe ukhona umkhiqizo ofanele isizinda esiyimfihlo?

Ukuze siphendule umbuzo wokuthi yimiphi imikhiqizo elungele amachibi omgwaqo wesizinda sangasese, sibheka izinqubo zebhizinisi ngokombono wokusebenza nabasebenzisi.

Enqubeni yebhizinisi, singabonaI-Internet MarketingIzindleko zokusebenza kanye nenani lomsebenzisi, wonke amabhizinisi empeleni ayibhalansi evumelanayo yezindleko kanye nenani.

Kusuka kulokhu, singafingqa ubukhulu ngevelu esebenzayo yokuqondisa ukuze sahlulele umbuzo othi "uluphi uhlobo lwemikhiqizo olufanele amachibi omgwaqo wesizinda esizimele".

Umbono wokusebenza

• Imisebenzi yesizinda se-traffic pool yangasese ihlanganisa ithrafikhi, ukufanisa ukumaketha, ukunakekelwa komsebenzisi nengqalasizinda.
• Isibonelo, abangani benza imihlobiso yezandla zethusi ezihlanzekile.
• Kubonakala sengathi leli bhizinisi liyinkontileka yesikhathi esisodwa.

Imaphi amaphrojekthi angcono kakhulu ezizindeni eziyimfihloEzentengiselwanoUyaqaphela?

Ngakho-ke izokwamukela kanjani imodeli yethrafikhi yesizinda esiyimfihlo?

Okokuqala, bazokhokhaUkukhuthazwa KwewebhuUkwengeza, ngenxa yenani eliphezulu lezinto, bazoxhumana ne-WeChat esemthethweni kusixhumanisi sokulandelela sokuhamba.Abasebenzisi abaningi bakhetha ukungena ku-pool yesizinda sangasese ukuze bamukele le sevisi.

Bese, lapho abasebenzisi bengena echibini lethrafikhi yesizinda esiyimfihlo, bazophendula nakanjani ezindabeni ezihlobene nokuhleleka, bavale umjikelezo wokuzibophezela, futhi benze abasebenzisi bazizwe bejabule. (Isithembiso sokuqala kumele sivalwe iluphu)

Ngesikhathi esifanayo, abasebenzi bokuthengisa bazoxhumana nomsebenzisi, njengenjongo yeqoqo, izintandokazi zeqoqo, njll., futhi banikeze umsebenzisi ilebula.

Ngesikhathi esifanayo, ngevelu yokuzenzakalela, inikeza abasebenzisi ulwazi oluhlobene nobuciko bekhopha, futhi irekhoda ukuziphatha kokuphequlula komsebenzisi kunqubo.

Okokugcina, uma kunemikhiqizo abasebenzisi abangaba nentshisekelo kuyo, ulwazi olumayelana nemikhiqizo ehlobene luzophushwa kubasebenzisi.

Futhi le nqubo ingakhiqiza ukuthenga okungu-6 cishe ezinyangeni eziyisi-2.

Ngokombono womsebenzisi, ngokusobala abasebenzisi basekelwe phezu kwenani nesidingo sokukhiqiza izixhumanisi zesitayela se-C2C, futhi okuqukethwe komuntu siqu, okuphrofeshinali, nokomuntu siqu kanye nezinsizakalo kuwukhiye.

Futhi kungale ndlela kuphela lapho injongo yokukhuthazwa kwe-CLV ingafinyelelwa.

"Angifuni ukuxhumana nesevisi yamakhasimende, ngifuna ama-KOL kanye nochwepheshe abanomzimba wenyama, othakazelisayo futhi ofundisayo."

Thatha isibonelo esibi:

• Manje embonini yezemfundo, kungokwemvelo ukuqongelela inani elikhulu labasebenzisi "kuthrafikhi", ngoba umkhiqizo kufanele unqunywe isipiliyoni somsebenzisi.
• Okwenziwa izikhungo eziningi zemfundo, nokho, “ukuhlunga” umbono: ukuchayeka okuningi, ukuhlolelwa abasebenzisi abanenhloso ephezulu, nokuthengisa okuqinile.
• Abasebenzisi abangaguqukile ngokuyisisekelo bayayeka, noma bahlunge uma kukhona imisebenzi emisha.
• Kungumqondo ngokuphelele wokugeza ithrafikhi, engagcini nje ngokulimaza abasebenzisi futhi ibangele ukuthi i-NPS yehle, kodwa futhi iyimfucuza engathi sína.
• Okuphambene nalokhu umqondo wethrafikhi emsulwa, engaphenduli ekukhathazeni kwabasebenzisi: ukukhiqiza izixhumanisi.
• Kungashiwo ukuthi amachibi omgwaqo wesizinda sangasese angakhiqizi ukuqiniswa kweketango lobudlelwano wonke angama-hooligan, okumele aphendule enanini lamalungu omsebenzisi ngokuqukethwe okuqondene nomuntu, okukhethekile, kanye nezinsizakalo eziqondene nawe.

Ukufunda okunwetshiwe:

Ukuqhathaniswa komehluko phakathi kwethrafikhi yesizinda somphakathi kanye nethrafikhi yesizinda esiyimfihlo: Ungayenza kanjani imali ngokuqukethwe kwethrafikhi ye-e-commerce?

Uma nje ungadlala ngethrafikhi futhi wenze izimpahla ezilula ngendlela ye-self-media, ungagcina isimo esihle.Kodwa-ke, abantu abaningi bathi abakwazi, futhi lokho kungenxa yokuthi bangabantu abasanda kuzalwa.Ngaphambi kokwenza okuthile, kufanele unyakazise ikhanda lakho, ucabange ngaphambi kokwenza okuthile.Njengohlelo lokumaketha kwenethiwekhi yocwaningo…