Uhla lwemibhalo ye-athikili
Izingcaphuno ezibalulekile zengxoxo ka-Luo Yonghao yamahora ama-4 no-Li Xiang: Ubuhlakani negazi nezinyembezi zosomabhizinisi
Ingxoxo yamahora amane iqhathaniswa nesifundo esikoleni samabhizinisi aphezulu.
Izolo, ngilalele yonke ingxoxo phakathi kuka-Luo Yonghao no-Li Xiang. Kwakufana nokuhlafuna iqatha lenyama yenkomo ngamathambo. Amazinyo ami ayebuhlungu, kodwa lapho ngihlafuna, kwaba mnandi nakakhulu.
U-Li Xiang, osemusha ogxile kakhulu kumakhompyutha kusukela ebuntwaneni, manje usengumdlali oqinile embonini yezimoto. Indaba yakhe ifana nochungechunge lwe-TV olunamandla amakhulu - zonke iziqephu zine-twist futhi zonke izigcawu ziqukethe ugqozi.
Kusukela kungqondongqondo osemncane kuya kumuntu othanda ibhizinisi
U-Li Xiang ube "ngumfundi ongajwayelekile" kusukela ebuntwaneni.
Ngenkathi abanye besenza umsebenzi wabo wesikole onyakeni wabo wokuqala esikoleni esiphakeme, yena wayehola ngokuphindwe kashumi kunabazali bakhe ngokubhala imibhalo yesandla ye-computer.
Cabanga ngakho, ubuwenzani use-18? Wayesekukalile izindleko zokuphumelela kokuqala ibhizinisi nokuya ekolishi, futhi wakhetha ngokuzimisela ukuqala ibhizinisi.
Lokhu kuphila kokukhetha kokuzama ukushiya itafula le-poker kuzwakala njengokuhlanya, kodwa kuvele ukuthi ubheje ngendlela efanele.
Ukuhlanganisa izinhlelo ezimbili zokuphathaIfilosofi
Ngesikhathi sengxoxo, uLi Xiang ukhulume ngethiyori yokuphatha, futhi wasebenzisa amagama amabili avusa isithakazelo sami ngokushesha: ukusungula izinto ezintsha vs inqubo.
Ingxenye yokusungula iphethwe nge-OKR, futhi ingxenye yenqubo iphethwe nge-KPI.
Ukukufingqa ngomusho owodwa: Amaphupho afezeka yi-OKR, futhi ukusebenza kahle kuqinisekiswa yi-KPI.
Lokhu kungikhumbuza isimo esingesihle engasibhekana naso ngesikhathi ngenza i-e-commerce : "Nganginemibono eminingi yokudala, kodwa ukwenziwa kwaba yinhlekelele enkulu."
Ukubulawa okumsulwa kuchoboza ugqozi, futhi ukuqamba okusha kuba isiphithiphithi.
U-Li Xiang uthe ubelokhu enza lokhu kuphatha okuxubile kusukela ngo-2017, waze wathi ungumuntu wokuqala eChina ukufunda lo mbono.
Ngemva kokulalela lokhu, ngiyakwazi ukububula kuphela: Ukuphatha nakho kuwukusabela kwamakhemikhali, futhi ukufanisa ngokulinganayo kungumnqobi wangempela.
Izigidigidi ezimbili zikaWang Xing kanye nobuzalwane bokusiza abanye ngezikhathi zesidingo
U-Li Xiang uthe umuntu ambonge kakhulu u-Wang Xing.
U-Wang Xing wenqatshiwe emzuliswaneni ka-B, kwase kuthi imakethe yenhloko-dolobha yamnika ihlombe emzuliswaneni ka-C. Abatshalizimali abayi-100 banikine amakhanda ndawonye, kwasekusele amabhiliyoni ama-20.
Ngenxa yalokho, u-Wang Xing wenze isinqumo sokugcina eyedwa: Yenza konke ukulahlekelwa!
Ngimuhle kakhulu noma yini?
Kamuva, amasheya ka-Wang Xing aba ngowesibili ngemuva kuka-Li Xiang, yingakho.
Endleleni eya ebhizinisini, umuntu okusiza ngezikhathi ezibalulekile ubaluleke kakhulu kunanoma yiluphi uhlelo lwebhizinisi.
Isu lokwandisa ububanzi: ukwahlulela okuzolile phakathi kokukhathazeka
Lapho izimoto zamandla amasha ziqala ukuvela, iziteshi zokushaja zaziyivelakancane futhi abasebenzisi bonke babekhathazekile "ngokukhathazeka okuhlukahlukene."
U-Li Xiang unqume ukugxila ezimotweni zikagesi ezihamba ibanga elide, nakuba iqembu lalingenalo ithemba ngakho ngesinye isikhathi.
Uma ubheka emuva, lesi sinqumo sabonakala sisindisa ukuphila. Usomabhizinisi akukhona ukuba nombono ongcono kakhulu, kodwa ngokuba nesibindi sokuthatha izinqumo lapho abanye bengabaza.
Ifilosofi ye-SKU: okuncane kungaphezulu
Kungani i-Ideal Auto yenza i-SKU eyodwa kuphela?
Umqondo ka-Li Xiang wawulula: ukube bekunama-SKU amaningi kakhulu, ukuthengiswa bekuzohlakazwa, futhi uchungechunge lokuhlinzeka lungawa kalula. Lokhu kwafakazelwa ukuthi kuyiqiniso—u-70% wokuthengisa ugxile ku-SKU eyodwa.
Kufana nemenyu yokudlela: okuncane kungaphezulu. Phela amakhasimende ayeza azodla, hhayi ukuzobheka amagama esichazamazwini.
U-Lei Jun, usomabhizinisi ononya ngamazwi kaLao Luo
U-Luo Yonghao uthe khona lapho: Usomabhizinisi osebenza kanzima engake ngambona uLei Jun.
Baxoxa bobabili kwaze kwasa. U-Luo Yonghao wayesafuna ukuphinde alale, kodwa u-Lei Jun wathi kufanele aye emhlanganweni futhi wathatha isihlwathi kusofa enkampanini.
Ngokuphazima kweso, ngaqonda incazelo yegama elithi "workaholic".
Inkosi emkhakheni wezamabhizinisi ayilokothi ibe nenhlanhla, kodwa iguqula isikhathi sokuphumula sabanye abantu sibe ama-chips.
Amakhono amathathu abalulekile osomabhizinisi abaphezulu
U-Li Xiang ufingqe izici ezintathu zosomabhizinisi abaphezulu emehlweni akhe:
Okokuqala, khetha efanele.
Okwesibili, khetha ithrekhi ende.
Okwesithathu, phindaphinda ngesivinini esikhulu kuthrekhi ende.
Le misho emithathu ifana neBhayibheli kosomabhizinisi.
Uma ukhetha ithrekhi engalungile, kungakhathaliseki ukuthi uzama kangakanani, uzobe ugijima nomthwalo osindayo; uma ukhetha ithrekhi emfushane efanele, maduze uzoshaya odongeni;
Kuphela ngokuzama ngokushesha nokwenza amaphutha, kanye nokwenza kahle ngokushesha kuthrekhi ende ungasinda.
Imicabango yami: Umkhuba wokugcina wosomabhizinisi
Ngemva kwamahora amane ngilalele, kwafika isithombe engqondweni yami: ukuqala ibhizinisi kufana nokushayela ehlane.
Ezinye ziyashesha, ezinye ziyalahleka, kanti ezinye ziyawohloka. Abantu abafana no-Li Xiang no-Lei Jun abagcini ngokukhetha indlela efanele, kodwa futhi banesibindi sokusheshisa ebumnyameni.
Okubasekelayo akulona nje ithalente, kodwa ubuthathu bokuhlakanipha kokuphatha, ukwethembana phakathi kwabantu kanye nomoya wokulwa.
Isiphetho
Indaba ka-Li Xiang isitshela ukuthi ukuhweba akuwona umdlalo othembele kuphela othandweni, kodwa inhlanganisela yokuhluzeka kwengqondo, isu kanye nokwenza.
Lokhu kungikhumbuza isisho esiphefumulela kakhulu: Izinkampani ezinkulu azikaze zibone kusengaphambili ikusasa, kodwa yizo ezinesibindi sokukholelwa esikhathini esizayo lapho abanye bengabaza.
Ngikholwa ukuthi izwe lebhizinisi lesikhathi esizayo lizoncika kancane kancane enhlanhleni futhi kakhulu ekuqondeni, isivinini kanye nokuphikelela.
Isifinyezo sokugcina
- U-Li Xiang wayengungqondongqondo osemusha futhi waqala uhambo lwakhe lwezamabhizinisi esemncane.
- Ukuphatha kuncike ohlelweni olukabili lwe-OKR+KPI.
- U-Wang Xing unikeze ama-yuan ayizigidi eziyizinkulungwane ezimbili njengosizo olufika ngesikhathi, futhi ukuxhumana okubalulekile kubaluleke kakhulu kunezimali.
- Isu lobubanzi obunwetshiwe lixazulula ukukhathazeka kobubanzi.
- Isu elilodwa le-SKU lenza uchungechunge lokunikezela luzinze kakhudlwana.
- Umoya ka-Lei Jun wokuphelelwa ithemba uwuphawu lwezamabhizinisi.
- Okhiye abathathu bezamabhizinisi: ukukhetha okulungile, ithrekhi ende, nokuphindaphinda okusheshayo.
Uma futhi uqala ibhizinisi, noma ufuna ukuqala ibhizinisi, ungase futhi ufunde "izimfihlo zobuciko bokulwa" endabeni ka-Li Xiang.
Phela, into ebaluleke kakhulu kulo mgwaqo akuyona indawo yokuqala, kodwa inhlanganisela yejubane nesiqondiso.
Ngethemba ukuthi isihloko esithi "Izingcaphuno Ezibalulekile Ezivela Enkulumweni KaLuo Yonghao Yamahora Amane NoLi Xiang: Isibuyekezo Esiphelele Somgwaqo KaLi Auto Oya Empumelelweni," esabiwe kubhulogi likaChen Weiliang ( https://www.chenweiliang.com/ ), sizokusiza.
Zizwe ukhululekile ukwabelana ngalesi sixhumanisi sendatshana: https://www.chenweiliang.com/cwl-33144.html