What are the keyword requirements for the product page of a foreign trade self-built website layout design company?

When building a foreign trade station, you should not only pay attention to the design of the homepage, but also the content and layout of the product page and company page. These are also important factors that affect conversion.So which sectors should you pay attention to?Here are some suggestions:

About UsIntroduction

Many sellers pay more attention to product introduction and display in website construction and data analysis, thinking that this is the part that foreign buyers care most about.It is true that the quality and price of products are the main concerns of foreign buyers when purchasing, but buyers who purchase in large quantities pay more attention to the strength, supply ability and after-sales service ability of sellers.

Therefore, the seller's introduction should not be sloppy.In addition to the home page, the foreign trade website also needs to have a separate page to display the seller's establishment time, scale, development history, brand culture, team image, factory, qualification certificate and other information.It is better to use pictures and videos to be more convincing.

Introduction of keyword requirements for company product pages

In the product introduction section, the products should be clearly classified in a familiar way, so that users can find the products they want to know.Specific product introduction pages should have specific product pictures, details and product introductions.

It is best to find a professional photography company to take pictures, so that the product pictures are clear and beautiful, leaving a good impression on users.In addition to describing the basic model, parameters and materials of the product, the product introduction also needs to describe the advantages and selling points of the product, and reasonably integrate the keywords of the product.Note that if the seller intends to do Google SEO, pay attention to the TDK Settings tab on the product page.

Homepage layout design

Many sellers have realized the importance of the homepage.The homepage is the most visited page by foreign buyers and usually has higher authority and easier keyword ranking.So the design and layout of the homepage is very important.

First, according to Nelson's "F-shaped visual model," visitors tend to focus their attention on the left side when browsing the web.The first few sight lines will form the first level of F, and the second part will be shortened to form the second level.Put important content on the first two screens and entice users to continue reading through the first two screens.

Above the fold is often a very visually appealing banner to attract buyers.Note that banner images should have a clear purpose, either to showcase the main product or to highlight the brand.Don't put it anywhere.

In addition, the homepage also needs to set aside an area to display the news section, which can attract Google spiders to visit and crawl the website by updating articles daily, which is also a Google-friendly performance.

contact us page

Our contact page is also very important for the construction of foreign trade website.When users browse the website for inquiries, the Contact Us section can facilitate users to establish contact with sellers.

In addition to message boards, sellers are advised to contact other contact methods such as social media links, email addresses, WhatsApp,cellphone numberetc... are all displayed on the page, which is convenient for users to contact the seller in the most convenient way.In addition, it is recommended to add Google Maps to make the seller feel more authentic.