Chinyorwa Directory
Pane nzira mbiri chete dzekuita mari kana uchivaka chikuva chekugovera cheni! Wakaita sarudzo yakanaka here?
Vanhu vanoita zvinhu zvikuru havambopindi munhangemutange yavanoziva kuti hapana nzira yekubuda nayo.
Sei uchidaro? Nekuti mimwe migwagwa inotangira pakafa, kana ukaedza zvakanyanya, ndipo paunowedzera kurwadziwa.
Ngatitaurei nezvazvo izvozvi— kune nzira mbiri chete dzekuwana mari mubhizinesi rekutengesa zvinhu; dzimwe dziri kungotamba uye kurega vamwe vachiedza asi vachikundikana!
Nzira yekutanga: tora kodzero dzekutenga dze "zvinozivikanwa zvemhando dzepamba muChina"!
Mugwagwa uyu unonzwika kunge wakanaka, asi wakatonyanya kuoma.
Asi kana uchigona kuzvigona, inzira inoenda kudenga.
Iwe unoona, ingangoita 99% yeaya mapuratifomu anopa "white-label supply chain" abuda mubhizinesi.
Sei?
Nokuti chikumbaridzo chakanyanya kuderera!
Chero ani zvake anogona kuzviita, uye mhedzisiro ndeyekuti kukwikwidza kunotyisa, uye purofiti inodzvanywa kusvika pasisina kana chikamu chepurofiti chasara.
Zvakafanana nekumhanyisa chitoro. Munotengesa ma noodles ekare, uye ini ndinoatengesawo. Pakupedzisira, munhu wose anokwikwidza kuona kuti ndiani anorasikirwa nemari zvishoma nezvishoma.
Asi kana iwe ukabata "yakasarudzika brand mvumo" mumaoko ako, zvichave zvakasiyana.
Iwe ndiwe unogona kuwana "mepu yakavanzika". Vamwe vanogona kuiona asi havagoni kuipinda.
Kungofanana nezvitoro zveJD.com uye zvitoro zveTmall, vese vanotora nzira iyi yepamusoro.
Kutaura chokwadi, munhu anodzora zviwanikwa ndiye mweya wepuratifomu.
"White label supply chain" = muchina wekuedza uye wekukanganisa, unofa nekukurumidza uye unorasikirwa nezvakawanda!
Pane imwe nguva, boka revamuzvinabhizinesi rakatanga kugadzira "1688 kopi", vachirota kuve anotevera Alibaba.
Vari kuitei? Isu tinoshanda nesimba kukwezva vekudyara uye kuita kuti mabhizinesi agadzirike.
Zvinoita sezvine hupenyu, asi iko kungoita puffiness.
Mugumo wepuratifomu yakadaro wakazoonekwa payakangotanga kushanda paindaneti: yaizokundikana.
Sei?
Nekuti iyo modhi haina kudzika uye iyo yakakosha kukwikwidza haina kusimba.
Kana puratifomu isina kushomeka, inova murevereri weruzivo; zvisinei nekuti yakakura sei, ingori chishandiso chepamhepo.
Zvakafanana nekuenda kumusika wemuriwo kunotengesa makabheji, uye vanhu vanopfuura gumi nevaviri vari kupopota panguva imwe chete - vatengi vanongotenga izvo zvakachipa, ndiani achave nehanya nezve yako brand nyaya?
Nzira yechipiri: Kuvaka mhiri-muganho wenzvimbo yekutenga cheni chikuva ndiyo chaiyo yebhuruu gungwa!
Waizviziva here? Mumisika yemhiri kwemakungwa, zvigadzirwa zvakawanda zve "white-label" zvave zvakakurumbira zvikuru!
Chikonzero chiri nyore: vatorwa havabatanidzwi mukuchinja-chinja!
Chero bedzi iwe uchigona kupa yakagadzika kugovera, zvigadzirwa zvemhando yepamusoro uye masevhisi akakwana, unohwina.
Chinonyanya kukosha ndechekuti vatengi vazhinji vekune dzimwe nyika vanovimba nemawebsite akazvimiririra kupfuura mapuratifomu.
Izvi zvinotipa isu mabhizinesi echisikigo "private domain pool".
Zvigadzirwa zvewhite-label izvo zvisina mukana muChina zvinoshomeka mhiri kwemakungwa!
Funga nezvazvo, iyi haisi musanganiswa wekufarira musanganiswa wegeographical dividend uye ruzivo asymmetry?
Iko kunogara kuchishaikwa kwemikana, asi iwe haungooni nguva nenzvimbo chaiyo
Vanhu vazhinji vanoti: Chero bedzi ndikashanda nesimba zvakakwana, ndinogona kuzviitira zita.
Muka!
Kushanda nesimba haisiriyo kiyi, kutungamira ndiko kwakakosha.
Iwe unoona, mavhidhiyo mapfupi anotengesa zvinhu ave akakurumbira kwemakore mashoma. Pakutanga, vaikura zvisingaite uye kuita mari kwakafanana nekunhonga mari.
Asi zvino?
Kune MCN masangano kwese kwese, uye kune matarenda akawanda kupfuura zvinhu, uye ari kuwedzera.
Vanhu vazhinji vanoshanda nesimba kutora mavhidhiyo nekugadzirisa zviri mukati, asi pakupedzisira, havawani mari yakawanda sezvavangaita kubva mubhizinesi rekutengesa remagetsi rakamboshandiswa.
sei?
Nokuti nguva yafamba.
Vamwe vanga vatosarudza nzvimbo chaiyo uye chirongwa chakakodzera makore maviri kana matatu apfuura, vakapinda muchikepe panguva yemakwikwi akaderera, uye vari kukohwa mabhenefiti.
Kana iwe ukasvetukira mukati ikozvino, unogona kutevera kumashure kwevamwe uye kuwana "soup" shoma.
Izvo zvinosarudza hupenyu kana kufa kweprojekiti hakusi kuda, asi kushomeka + chikumbaridzo
Wati wambocherechedza here kuti kamwe chirongwa chikava chimwe chinhu icho munhu upi noupi anogona kuita, chinova chisina maturo?
Kusiyana neizvi, mapurojekiti anowana purofiti zvechokwadi anowanzo kuve ane zvipingamupinyi zvakakura zvekupinda , kushomeka kwakanyanya , uye ayo asingazivikanwe zvakanyanya neveruzhinji.
Semuyenzaniso, mamwe misika yemuchadenga niche, zvigadzirwa zvakagadziridzwa kune dzakati nyika, kana izvo zvikamu zvishoma zvinoita kunge "zvisingaonekwe".
Munzvimbo idzi, makwikwi akaderera, purofiti yakakwira, uye kune nzvimbo huru yekukura.
Kana iwe ukamisa saiti yekugovera ye "kicheni yekuchengetedza zvigadzirwa zvakasarudzika kuSoutheast Asia", unogona kukwanisa kuwana miriyoni pamwedzi.
Iyi ndiyo "blue ocean strategy".
Mamwe mamodheru haana kupera muChina, asi ari denga kumabhizinesi epamuganhu
Vanhu vazhinji havanzwisise kuti sei purojekiti imwechete iri hondo ine ropa muChina, asi inova chishandiso chekugadzira mari kana ichiiswa kunze kwenyika?
Zviri nyore, nyika yese iri padanho rakasiyana rebudiriro.
Sezvakaitika kuPinduoduo kuChina makore gumi apfuura, zvinogona kunge zviri kuitika muAfrica, Latin America neEastern Europe.
Chero bedzi iwe uchigona kubata iyi "nguva musiyano", mikana ichawanda.
Muka, rega kushandisa pfungwa dzekare kubhejera ramangwana
Uchiri kufunga nezvekuyamwisa vanhu vane simba mumavhidhiyo mapfupi here? Uye uchiri kutarisira kushandisa mukana weDouyin boom?
Kutaura chokwadi, kupinza matarenda mazuva ano kwakafanana nekutenga matikiti erotari. Kunyangwe iwe ukadyara makumi emamiriyoni, haugone kuuya neyakarova chigadzirwa.
Nekudaro, MCN masangano anomhanyisa mavhidhiyo maakaundi achine mikana.
Sei?
Nekuda kwekuti tichangotanga, kune makomba akawanda asina kupinzwa uye zvigaro zvakawanda zvisati zvagarwa.
Iwe unofunga kuti wanonoka maruva, asi kutaura zvazviri uri kungoita chinhu chakanaka panguva isiri iyo - uye pakupedzisira unozokundikana.
Remangwana rekutengesa keteni ndereavo vanogona kuona "kushomeka"!
Chinhu chipi nechipi chinogona kuyerwa, chakamisikidzwa, uye chine chikumbaridzo chakaderera chichapedzisira chave nemugumo wakafanana- "kukungurutswa kurufu."
Nekudaro, iwo mapurojekiti asingataridzike zvakanyanya asi ane zvikumbaridzo zvakakwirira, asingafarirwe uye ari kushomeka, ndiyo chaiyo yakavanzwa migodhi yegoridhe.
Kunyangwe iwe uri kutenga zvega brand kana kuvaka muganhu wekutengesa cheni chikuva, musimboti uri pakuti wagona chimwe chinhu icho vamwe vasina kugona.
Uye ichi ndicho chipingamupinyi chikuru.
Usatarisire kuti timu ichachinja mafambiro ako, uye usafunge kuti kushanda nesimba kuchaburitsa mhedzisiro.
Chaunoda kutongwa "kuenda nekuyerera".
Kupfupisa, kune nzira mbiri chete dzekuvaka chikuva chekugovera cheni:
- Chekutanga: tora zviwanikwa zvemhando dzepamusha dzeChinese uye rarama nekuchikumbaridzo.
- Chechipiri: Pinda mumusika wekuyambuka uye uite mari mugungwa rebhuruu nekuvimba nekushomeka.
Rangarira mutsara mumwe chete:
Nzvimbo iyo vamwe vari kunetsekana nesimba haina kunaka senzira yaunogona kukunda nyore.
Kana wanyatsozvifunga, usatambise nguva uchitevera zvirikuitika nekukanganisa. Ita sarudzo nekukurumidza uye iwe uchave wakasununguka nekukurumidza.
Tinovimba kuti chinyorwa chinoti "Unogona Kuita Mari Here Kumhanyisa Puratifomu Yekutengesa Zvekutengesa paE-commerce Iye Zvino? MaModhi maviri Epurofiti Aziviswa, Kunyange Vanhuwo Zvavo Vanogona Kuzviita!" chakagoverwa pablog raChen Weiliang ( https://www.chenweiliang.com/ ) chichakubatsira.
Sunungukai kugovera link yechinyorwa chino: https://www.chenweiliang.com/cwl-32800.html